Competencies – Medical Affairs Professional Society

Shifting the Paradigm (and Price) on Integrated Evidence Generation

The Debrief: Key Learnings from the 2023 Midwest Tech Summit

December 6, 2023September 15, 2023

In September 2023, MAPS held the inaugural Midwest Innovation Summit at the Hyatt Regency O'Hare, Chicago. For those not able to attend and/or for a concise recap of learnings from the event, please download the event debrief here.

Building Medical Affairs as a Strategic Partner in Clinical Development

December 1, 2023September 15, 2023

This webinar provides the Medical Affairs community with a differentiated and bold view to drive the future state of Medical Affairs and what “good” looks like regarding the role of Medical Affairs in Clinical Development.

Introducing an Omnichannel Approach in Medical Affairs

December 1, 2023September 15, 2023

It's time to move omnichannel from discussion to reality using the steps: Observe, Plan, Engage and Nurture.

Improving Outcomes in Medical Affairs with Innovation

November 30, 2023September 15, 2023

This article discusses how to foster innovation within and across the Medical Affairs landscape, empower teams to deliver the best outcomes for patients and revolutionize healthcare delivery.

Medical Insights Standards and Guidance

November 30, 2023September 15, 2023

This Standard and Guidance identifies best practices and recommends guidelines for an effective insights management process.

Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

November 29, 2023September 15, 2023

Join the MAPS Med Tech FAWG as they discuss "Medical Affairs Mastery: Shaping the Future of MedTech with MAPS"!

Hot Topic: Discover the Current and Emerging Research Trends in Pharma

November 28, 2023September 15, 2023

Download the new Dimensions White Paper to discover the current and emerging research trends in Pharma.

Leveraging AI for Medical Affairs

November 14, 2023September 15, 2023

In this podcast, MAPS speaks with experts from Pfizer and Putnam Associates about the most exciting current uses of AI and also where we may be headed in the future.

MAPS: The Business of Medical Affairs

November 14, 2023September 15, 2023

Danie du Plessis, Chair of the MAPS Board of Directors, speaks with HSTalks about the MAPS organization and Medical Affairs leadership.

Executive Vision: How Medical Affairs Will Help the Biopharmaceutical and MedTech industries Adapt to Meet the Needs of a Changing Society

November 6, 2023September 15, 2023

The MAPS Executive Consortium details how Medical Affairs will drive the evolution of industry to match the needs of a changing society.

Essential Elements of a "Best-in-Class" Medical Information Organization

November 3, 2023September 15, 2023

In this webinar, our panelists highlight key areas of the Standards and Guidance created between MAPS, phactMI & MILE and how to use this S&G to move to a best-in-class medical information organization.

MAPS Appoints Charlotte Kremer, MD, MBA, as Chief Medical Officer

November 3, 2023September 15, 2023

“I see Medical Affairs co-leading the pharmaceutical and MedTech industries into a new era of patient-centered evidence generation and communication in a valued-based world,” Kremer says.

Patient-Centered Solutions: Navigating challenges & unlocking value through patient engagement

November 2, 2023September 15, 2023

MAPS speaks with Liz de Somer, CEO of Medicines Australia and Sharon Winton, CEO of Lymphoma Australia to explore patient engagement from the perspectives of industry and patient associations.

Patient Centricity in Medical Affairs: Identifying and Overcoming Barriers

November 1, 2023September 15, 2023

In this on-demand webinar, our experts provide guidance and potential solutions on addressing major barriers for patient centricity initiatives identified through their survey.

Identifying and Quantifying Unmet Medical Needs: Expert Perspective on Enabling Field Medical with Data

October 31, 2023September 15, 2023

This podcast reviews new ways of identifying and quantifying opportunities for field medical impact with disease-state analytics.

Charting a Course to Excellence: Discovering the Latest in Medical Publication Guidelines

October 27, 2023September 15, 2023

This webinar provides a holistic overview of the implications of updates by the Good Publication Practice (GPP) and by the International Committee of Medical Journal Editor’s Recommendations for Medical Affairs professionals.

AI as a Catalyst for Cross-Functional Collaboration

October 26, 2023September 15, 2023

MAPS speaks with Amit Lalwani, omnichannel lead and member of the Core Planning Team for the MAPA/MAPS Medical Affairs Summit, Nov 8-10, 2023 in Sydney, AU.

MAPS Appoints Dr. Gustavo Kesselring as Senior Advisor for Professional Development

October 19, 2023September 15, 2023

Kesselring will work with the MAPS Professional Development Committee to assist with the creation of courses supporting 7 Medical Affairs competency certification tracks identified in the MAPS 5-year strategic plan.

Demystifying Data in Medical Affairs Part 4: The Next Steps for You to Begin Using Data

October 18, 2023September 15, 2023

This Webinar series explores the fundamental concept of big data in Medical Affairs, from which sources can we retrieve this, what are the broader considerations when utilizing data in health and what impact this can have on our organizations, physicians, and patients, now and in the future.

How To: Compliance Partnership for Novel Channel Launches

October 16, 2023September 15, 2023

This on-demand webinar focuses on practical ways to optimize your partnerships with compliance to ensure successful approval and launch of novel channels.

Identifying and Addressing "Pain Points" in the Insights Management Process

October 10, 2023September 15, 2023

This white paper addresses insights challenges in Strategy, Data Generation, and Analysis/Reporting - arming Medical Affairs teams with the tools and opportunity to build strategies that preempt these challenges.

Getting More from Every Engagement: Practical Applications for Generative AI to Augment Tried-and-True Techniques

October 6, 2023September 15, 2023

In this on-demand webinar, experts discuss how to understand the difference between the theoretical potential of generative AI and real applications Medical Affairs can leverage now.

Executive Vision: The Role of Medical Affairs in Demonstrating the Value of Digital Health Technologies

October 5, 2023September 15, 2023

The combined impact of treatment complexity and data availability highlights the value of Medical Affairs departments that have the capability to make clinical sense of new disruptive drugs, devices, real-time monitoring and diagnostics. Here, the MAPS Executive Consortium describes how.

White Paper: Vision for Generative Artificial Intelligence in Medical Affairs

September 27, 2023September 15, 2023

This paper provides a vision describing how Gen AI technologies will reshape the possibilities and practice of Medical Affairs related to the four functional pillars of Strategy & Leadership, Evidence & Insights Generation, Evidence & Insights Communication, and Engagement & Partnerships.

GenAI in Medical Affairs: Use Cases

September 27, 2023September 15, 2023

Thank you MAPS Partner Circle members for sharing use cases that bring to life MAPS' Vision for Generative Artificial Intelligence in Medical Affairs.

Evolution of Roles and Talent Management in Medical Affairs Part 4: How Do We Evolve Talent to Meet Evolving Needs in MA?

September 27, 2023September 15, 2023

In this on-demand webinar, experts discuss how to evolve talent to meet evolving needs in MA. This Webinar series explores how roles and talent management have evolved, what new roles exist or are needed and what skills and competencies are required to succeed in these roles.

Digital First Scientific Communications - Generative AI: Changing the future of MedComms

September 26, 2023September 15, 2023

In this podcast, we interview Matt Lewis, Chief AI Officer at Inizio Medical, a well-regarded expert in data analytics and augmented intelligence.

Omnichannel Strategy: Multiple Definitions

September 26, 2023September 15, 2023

A Q&A on how Medical Affairs can align on omnichannel for long-term success

Crafting Strategic Objectives to Guide and Measure Success

September 20, 2023September 15, 2023

In this on-demand webinar, learn how to develop robust strategic objectives, and why this is a skill that all Medical Affairs teams should possess.

Shifting the Paradigm (and Price) on Integrated Evidence Generation

September 15, 2023September 15, 2023

In this on-demand webinar, learn how to shift the paradigm on integrated evidence generation.

Elevating Medical Education: Fireside Chat with G.A.M.E. and the Alliance Experts

September 13, 2023September 15, 2023

In this on-demand webinar, experts from Alliance and G.A.M.E. discuss future-ready Medical Education.

Collaborative Scientific Content Development: Meeting the Needs of MSLs and KOLs

September 5, 2023September 15, 2023

This article highlights a collaborative approach to content creation in which insights from MSLs were used to develop concepts for educational tools that were shared with key opinion leaders (KOLs).

Optimize your Field Medical Team for the OmniChannel World

August 30, 2023September 15, 2023

This white paper by the MAPS Field Medical FAWG details strategies for optimizing your Field Medical team for the OmniChannel World

Medically Trained AI for Insights Generation and Communication

August 29, 2023September 15, 2023

In this podcast, MAPS speaks with experts from Virtual Science AI about how the word, "Generative," has elevated the promise of AI.

Ruth Nicholson: Emerging Issues for Medical Affairs Knowledge Transfer

August 22, 2023September 15, 2023

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, we sat down with Ruth Nicholson, Director, Global Knowledge Transfer (Neuroscience), Ipsen about the definition, challenges and emerging issues in knowledge transfer.

Digital First Scientific Communications - Measuring the Value or Success of Omnichannel in Medical Affairs

August 15, 2023September 15, 2023

In this podcast, the final part of our 3-part series, our experts tackle the question of: “How does a Medical Affairs organization measure the success, or value, of omnichannel activities?"

Digital First Scientific Communications - Implementing Omnichannel in Medical Affairs

August 8, 2023September 15, 2023

In this podcast, part 2 of a 3-part series, our experts tackle the question of: “How does a Medical Affairs organization plan for integrating omnichannel activities?"

Aamir Shamim Choudry: Single Point of Contact Model for Medical Affairs

August 3, 2023September 15, 2023

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS Director, Mary Alice Dwyer, speaks with amir Shamim Choudry, Executive Medical Director at Sage Therapeutics, about the Single Point of Contact Model for Medical Affairs.

Digital First Scientific Communications - Defining Omnichannel: An Ongoing Debate

August 1, 2023September 15, 2023

In this podcast, part 1 of a 3-part series, our experts in the Digital FAWG tackle the question of: “How do you define omnichannel?"

Communicating the Value of Field Medical to External Stakeholders

July 18, 2023September 15, 2023

In the second podcast of this two-part series, we will discuss communicating the value of Field Medical to external stakeholders.

Communicating the Value of Field Medical to Internal Stakeholders

July 11, 2023September 15, 2023

In this first podcast, the first of a two-part series, we will discuss communicating the value of Field Medical to internal stakeholders.

Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications

June 30, 2023September 15, 2023

This webinar teaches the benefits of a holistic Publication Extender Strategy while sharing practical insights on how to implement one effectively.

Bridging the Gap: Understanding and Implementing Gap Analyses

June 28, 2023September 15, 2023

The intent of this webinar is to demonstrate how to conduct gap analyses to identify needs, or deficiencies, within your Medical plan, as well as demonstrate how to apply results of gap analyses to effectively address needs.

Evidence Generation Standards and Guidance

June 27, 2023September 15, 2023

This Standard and Guidance is intended to inform learners about the Evidence Generation function, strategic direction, and operations across multiple geographies.

Executive Vision: The Role of Medical Affairs in Improving Patient Outcomes with Real-World Evidence

June 20, 2023September 15, 2023

The growth of Real-World Evidence (RWE) from sources including patient registries, claims data, electronic medical records, digital health technologies and more has powered the ability of Medical Affairs to drive patient outcomes. Here, the MAPS Executive Consortium describes how.

2023 Medical Affairs Metrics Benchmark

June 16, 2023September 15, 2023

MAPS is pleased to share our 2023 Medical Metrics Benchmarking Report, based on findings from 51 leading organizations representing the Pharmaceutical, Biotech, and Medical and Diagnostic Device sectors.

Beyond KPIs: Measuring Impact Through Data-Driven Strategies

June 12, 2023September 15, 2023

In this webinar, we will discuss the historical perspective on value in Medical Affairs, as well as strategies to measure and demonstrate impact in an evolving pharmaceutical environment. Join us to learn more about how data-driven strategies can help you gain a better understanding of your Medical Affairs activities and provide insights into areas of opportunity

AI Application in Medical Affairs - Advanced Course

June 9, 2023September 15, 2023

This comprehensive course is tailored to professionals in the pharmaceutical, biotechnology, and medical device industries who work in Medical Affairs functions. It addresses the impact of technology and automation on Medical Affairs in the post–COVID-19 era, which has been accelerated by the pandemic.

Bill Tidwell: Engaging Organized Customers

June 7, 2023September 15, 2023

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Bill Tidwell, Director, Field Based Medicine | Health System and Payor Strategy at Boehringer Ingelheim about engaging organized customers.

Transforming Evidence Generation with Data Visualization: New Approaches for Medical Affairs

June 7, 2023September 15, 2023

As evidence generation becomes more advanced and integrated into Medical Affairs strategic plans, there is a greater need to maximize its impact by leveraging emerging digital technologies to communicate complex clinical and nonclinical data.

Digital First Medical Information: Innovative Content in MI

June 6, 2023September 15, 2023

In this episode, listeners will better understand what innovative content is in the context of Medical Information while setting expectations of HCPs in accessing innovative content.

Secrets of Effective Medical Affairs Leadership for Launch Success

June 2, 2023September 15, 2023

This webinar examines, based on the prevailing pre-launch situation, the strategic focus areas for Medical Affairs teams to consider during launch preparation and discuss approaches to achieve excellence across key activities.

Using Engagement Tools Strategically to Get the Most from Advisory Boards

June 1, 2023September 15, 2023

Advisory boards bring together a selection of key opinion leaders to discuss a topic important to a life sciences company. Here is how to use engagement technologies to generate actionable insights from your next ad board.

ChatGPT & Beyond - Hype vs Reality: Results from first-hand experiences in Medical Affairs

May 26, 2023September 15, 2023

The session focuses on results from first hand experiences in Chat GPT and other Large Language Models (LLMs).

Demystifying Data in Medical Affairs Part 3: Data and the Future of Medical Affairs

May 9, 2023September 15, 2023

This Webinar series explores the fundamental concept of big data in Medical Affairs, from which sources can we retrieve this, what are the broader considerations when utilizing data in health and what impact this can have on our organizations, physicians, and patients, now and in the future.

Robert Kersting & Robin Winter-Sperry: The Power of External Partnerships

May 3, 2023September 15, 2023

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Robin Winter-Sperry and Robert Kersting, PharmD, Global Head, Scientific Alliances, Novartis, about the need for multi-stakeholder partnerships.

Jim Wilkinson, PhD: Developing Staff to be the Leaders of Tomorrow

April 28, 2023September 15, 2023

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Jim Wilkinson, PhD, Vice President, Global & US Medical Affairs, Amgen, about how to develop Medical Affairs talent into tomorrow's leaders.

Patient Engagement in the Early Drug Discovery Phase: The Role of Medical Affairs

April 19, 2023September 15, 2023

In this webinar we will explore practical approaches to engaging patients in early development, introducing key resources and discussing best practices. These discussions will be tailored to meet the needs of all Medical Affairs colleagues, regardless of experience.

The Future is Here: Leveraging Insights, Data, and Technology to Inform Decision-Making and Strategy

April 14, 2023September 15, 2023

This webinar will discuss how with the vast amount of data available today, medical affairs organizations are tasked with continuously enhancing their ability to gather, analyze and derive insights from various data sources.

Five Ways Medical Affairs Can Impact Clinical Change & Outcomes

April 12, 2023September 15, 2023

In this episode, Ariel Katz, co-Founder and CEO of H1, provides a more linear and streamlined vision for how Medical Affairs can impact patient outcomes — and how to measure the results of our actions.

Medical Information Standards and Guidance

March 24, 2023September 15, 2023

This Standard and Guidance, a collaboration between MAPS, PhactMI, MILE, is intended to inform learners about the Medical Information (MI) function, strategic direction, and operations across multiple geographies.

The Mission, Value, and Roles of Medical Affairs in MedTech

March 21, 2023September 15, 2023

This White Paper draws on the expertise of 10 senior Medical Affairs leaders across diverse global organizations to describe the role of Medical Affairs in ensuring the MedTech industry meets the challenges of high-quality evidence, objective measures, changes in the healthcare landscape, and more.

Overcoming Compliance Concerns And Barriers To Patient Engagement

March 17, 2023September 15, 2023

This webinar serves as guidance for how to overcome barriers to access patients compliantly.

Real-World Evidence: What Can You Say to Payers and Patient Advocates?

March 15, 2023September 15, 2023

This presentation, part 3 of 3, provides insights into the types of communications that the FDA has indicated are or are not permissible, and the uncertainties that still remain.

The Evolving Role of RWE to Support your Medical Strategy

March 14, 2023September 15, 2023

In this episode, we hear from RWE and industry experts on the importance of early alignment of your evidence generation plan and medical strategy and how to integrate RWE into your publication plan.

Explore, Educate, Embrace: Opportunities for Medical Affairs to Impact Health Disparities & Inequities

March 14, 2023September 15, 2023

By using the framework of Explore, Educate, Embrace we can shape our approach to Health Equity by incorporating it into our daily work.

Accelerating Innovation with New Metrics, Learners and Leaders

March 10, 2023September 15, 2023

This webinar program will focus on the innovative applications of internal performance management platforms such as the Medical Productivity Index (MPI) and external events, namely the 2022 Medical Affairs Innovation Olympics in pharma that illustrate examples of more continuous, real time feedback on performance, new data science analytics driven analysis of performance, more even distribution of accountability, and increased resources to accelerate learning and development.

How ChatGPT Will Disrupt Medical Affairs

March 8, 2023September 15, 2023

ChatGPT is disrupting content creation, from term papers to journal articles to online information mills and more. This webinar gathers three thought leaders at the cutting edge of this issue to vision how ChatGPT may augment or, at times, undermine the practice of Medical Affairs in areas such as Medical Information, Omnichannel engagement and more.

Data-Empowered Conference Prep and Planning for MA

March 7, 2023September 15, 2023

In today's episode, we speak with Chris Medieros about how to maximize your organization's presence and impact at congresses.

Medical Affairs in Rare Disease and Gene Therapy - Why a different approach?

March 2, 2023September 15, 2023

In today's episode, we'll be looking at considerations for Medical Affairs in Rare Disease and Gene Therapy

Demystifying Data in Medical Affairs Part 2: Approaches to Overcome the Issues with Data

March 1, 2023September 15, 2023

This Webinar series explores the fundamental concept of big data in Medical Affairs, from which sources can we retrieve this, what are the broader considerations when utilizing data in health and what impact this can have on our organizations, physicians, and patients, now and in the future.

Evolution of Roles and Talent Management in Medical Affairs Part 3: Career Development and How Do We Retain Talent?

February 28, 2023September 15, 2023

This Webinar series explores how roles and talent management have evolved, what new roles exist or are needed and what skills and competencies are required to succeed in these roles. From the manager’s perspective, we will discuss potential strategies for staying on top of this ever-changing field to manage and retain highly effective teams.

Innovations in External Education Episode 02: Learning Opportunities and Events Not To Miss in 2023!

February 28, 2023September 15, 2023

This second episode in the series discusses the activities of the External Education FAWG and the different learning opportunities that are currently available and coming soon to all MAPS members.

Medical Affairs Contribution to an Integrated Omnichannel Strategy: Let’s Get Started

February 24, 2023September 15, 2023

In this webinar, Panelists will share their insights on omnichannel considerations in Medical Affairs.

Integrated, Centralized and Decentralized Models of Digital Structure for Medical Affairs

February 23, 2023September 15, 2023

This article provides top-level framework and broad conceptual categories for understanding digital structures within Medical Affairs and biopharmaceutical/MedTech organizations, helping leaders to make organizational decisions to drive their digital strategy with intention and purpose.

Share of Voice: Understanding How Your Research is Reaching a Real-World Audience

February 21, 2023September 15, 2023

In this episode of the Elevate podcast series, MAPS speaks with experts about tackling the challenges of an expanding world and understanding who is communicating research by measuring Share of Voice.

Execution to Strategy: Accelerating the Transformation of Medical Affairs Vision 2030

February 14, 2023September 15, 2023

In this webinar, we will discover how Medical Affairs teams are evolving from an executional hub to a strategic pillar, resonating and reconciling the voice of the patient and clinicians, and driving insights to their organization.

The Value and Strategic Implementation of Insights Management

February 8, 2023September 15, 2023

This White Paper provides a foundational understanding of insights management, including the definition and value of insights, processes and technologies for insights management, and key challenges in implementation.

Complexities Beneath Plain Language Summaries: Challenges and Future Implications

February 3, 2023September 15, 2023

In this webinar, we aim to gather insights from expert speakers who will cover practical lived examples of navigating the landscape, cross functional partnership for effective results, challenges that still persist, and future implications addressing the need to establish global guidelines. Perspectives from GPP guidelines, industry/patient experience, and from publishers will be the main focus.

Strategic Collaboration with Agency Partners: One Plus One Equals Eleven

February 1, 2023September 15, 2023

This webinar provides multiple perspectives from both both industry and agency partners, examining how to ensure alignment on needs, goals, and mutual accountability, as well as defining what a “best” partner looks like.

The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective

January 31, 2023September 15, 2023

In this our third episode this season, we'll be discussing how and why medical publishing is changing and where is it going in the future.

Fireside Chat: Lessons in Medical Affairs Excellence and Thoughts for the Future

January 27, 2023September 15, 2023

In this webinar, a roundtable of experienced Medical Affairs leaders will discuss the opportunities and challenges evolving within their field, as well as the impact it can have on delivering great patient outcomes.

ChatGPT is Poised to Disrupt Medical Affairs

January 26, 2023September 15, 2023

With a multibillion dollar investment from Microsoft and already 4 authorship credits on PubMed, ChatGPT is poised to disrupt Medical Affairs.

Leveraging Technology and Data to Drive Expert Engagement Aligned to Strategic Imperatives

January 20, 2023September 15, 2023

In this webinar, a panel of experts discuss how technology has aided Life Sciences leaders as they engage with experts at various stages of the product life cycle.

How Companies Are Using Real-World Evidence for Regulatory Purposes

January 18, 2023September 15, 2023

This presentation looks at different regulatory contexts in which product developers are using RWE.

The Role of Medical Information in Generating Medical Insights

January 18, 2023September 15, 2023

In this episode, we look at the tools that exist to look deeper into data allowing MedInfo teams to truly contribute to the generation, analysis of Medical Insights.

2023, the year of personalization? Omnichannel principles for Training Strategies

January 13, 2023September 15, 2023

This webinar highlights the continued importance of omnichannel engagement for healthcare practitioners and learners and the need to equip our internal teams appropriately.

Innovative Technologies for Smarter Pharma-Healthcare Interactions

January 9, 2023September 15, 2023

MAPS speaks with Tim Mikhelashvili, CEO and Co-Founder of Amedea Pharma, and the winners of his Medical Affairs Olympics Competition, the CEOs of Discreedly and Inphronesis.

Innovations in External Education Episode 01: The Power of the Podcast Format of Medical Education

January 2, 2023September 15, 2023

This series of the Elevate Podcast illuminates the path scientific communication takes from teaching to diagnosis to treating all the way to changing, prolonging, and saving patient lives.

Driving Innovation Through a Novel Model of Scientific Engagement: The Hackathon Case Study

December 16, 2022September 15, 2023

This webinar program will focus on the theme of innovation and scientific engagement in Medical Communications, providing a detailed example of how a hackathon event is a valuable approach to enhance idea generation for a defined challenge and presents the opportunity to develop innovative “out-of-the box” solutions as a primary outcome of the event.

Introduction to External Education (EE)

December 14, 2022September 15, 2023

This course will help you: plan and implement different types of EE while adhering to regulations and compliance restrictions. Strategically incorporate EE into your medical plan in a way that can bring value to all stakeholders. Increase your efficiency and quality of your EE deliverables in order to impact healthcare professionals and their patients.

Independent Medical Education (IME)

December 14, 2022September 15, 2023

This course will help you: articulate the definition and principles of IME, explain how to comply with global regulations and company policies on IME, equip learners on incorporating IME into Medical Affairs strategy, lead participants into the grant process for pre-submission to review and decision-making, and demonstrate and apply outcome frameworks that informs planning and grant decision-making.

Insight Generation: A Medical Affairs Team Sport

December 9, 2022September 15, 2023

The objectives of this webinar are to present alternate views on a particular issue that is of concern to the Medical Affairs community while also attempting to resolve the issue.

Using AI to Accelerate Diagnosis and Treatment

December 5, 2022September 15, 2023

In today's episode, we're talking with Joseph Zabinski, PhD, Senior Director, AI & Personalized Medicine at OM1 about Artificial Intelligence — specifically about how AI can accelerate diagnosis and treatment.

Choosing Journals and Understanding Publication Impact in the Digital Age

November 23, 2022September 15, 2023

In this episode, we're talking about publications impact with Mike Taylor, Head of Data Insights and Grainne Farrell, Manager Corporate Life Science, Central Europe, both at Digital Science.

Back to the future…Reimagining Scientific Congresses

November 18, 2022September 15, 2023

A panel of experts will discuss what they have learnt from the last 2 years to take forward to future congress offerings, while also exploring what HCPs want when joining congresses both virtually or face-to-face.

Using Real-World Data to Understand Patient Journeys in Dermatology

November 17, 2022September 15, 2023

MAPS speaks with Stefan C. Weiss, MD, Managing Director, Dermatology at OM1 about EMR patient data overlain with technology to create a more accurate and equitable view of post-market safety.

Using Real-World Evidence for Label Expansions

November 16, 2022September 15, 2023

This virtual presentation focuses on 3 aspects of RWE: What are RWE and Real-World Data (RWD), and how are they different? What are relevant legal and regulatory considerations associated with using RWE for product label expansion? How have applicants successfully used RWE to obtain approval for new drug and medical device indications?

WEBINAR: Commercialization

November 9, 2022September 15, 2023

This webinar seeks to help Medical Affairs professionals better understand the business of life science companies, how their efforts impact the overall capability to commercialize a product, and contemporary ways to bridge the commercialization interface between their department and Marketing & Sales.

Advancing Field Medical Skills: Critical Competencies for Engagement Experiences Customers Desire

November 8, 2022September 15, 2023

In this episode, experts discuss patient-centricity strategies and actions that make patient-first thinking the heart of your organization's plans.

WEBINAR: Patient Engagement and Patient Experience Data: Understanding the Use in Medicines Regulation and Healthcare Decision Making and the Implications for Medical Affairs

November 4, 2022September 15, 2023

This webinar will discuss how MA colleagues are best positioned to explore the fusion of PE and PED in the post-launch phase, including generation and use of RWD and RW evidence, and will share guidance and information on several industry-supported resources, to enable MA colleagues to implement PE and evidence strategies in their function.

WEBINAR: Digital Opinion Leaders

November 2, 2022September 15, 2023

This Webinar aims to achieve awareness on challenges and solutions when listening to, and interacting with, Digital Opinion Leaders.

Harnessing Cross-Industry Collaboration to Navigate the Evolving Field Medical Landscape

November 2, 2022September 15, 2023

Based on discussions between 80 cross-industry Field Medical colleagues from small to large biopharmaceutical and medtech companies, this article highlights key actions for Medical Affairs teams to consider for implementation in their own organizations.

WEBINAR: Evolution of Roles and Talent Management in Medical Affairs Part 2: How Do We Recruit Talent?

November 1, 2022September 15, 2023

This Webinar series explores how roles and talent management have evolved, what new roles exist or are needed and what skills and competencies are required to succeed in these roles. From the manager’s perspective, we will discuss potential strategies for staying on top of this ever-changing field to manage and retain highly effective teams.

Placing the Patient at the Heart of Medical Affairs

October 31, 2022September 15, 2023

In this episode, experts discuss patient-centricity strategies and actions that make patient-first thinking the heart of your organization's plans.

WEBINAR: Demystifying Data in Medical Affairs Part I: What Does Data Mean to Medical Affairs and How Can We Optimize Its Use?

October 27, 2022September 15, 2023

This Webinar series explores the fundamental concept of big data in Medical Affairs, from which sources can we retrieve this, what are the broader considerations when utilizing data in health and what impact this can have on our organizations, physicians, and patients, now and in the future. These presentations will feature real world cases that are relevant to regional and country Medical Affairs leaders, in order to highlight long-term aspirational and short-term tangible projects.

Digital First Scientific Communications – How Digital is Transforming Medical Communications EPISODE 2: Open Access Part 1-Making Scientific Information More Accessible

October 24, 2022September 15, 2023

In this our second episode this season, we'll be discussing open access in medical publishing from the biopharma perspective.

WEBINAR: Evolving Content Practices to Power Personalized KOL Engagement

October 21, 2022September 15, 2023

The goal of this webinar is to enable MedAffairs Organizations and their MSLs to better align and deliver scientific exchange per new KOL expectations, and provide more value through agile & personalized content assembly capability that can empower MSLs.

Opening Doors: Advice on Seeking an MSL Career with Áine Prendergast

October 20, 2022September 15, 2023

In this Opening Doors episode of the Medical Affairs Professional Society podcast series, Elevate, we speak with Áine Prendergast, Medical Science Liaison in Oncology with Ipsen.

WEBINAR: Leveraging a combined MSL and Medical Information Leadership Model

October 19, 2022September 15, 2023

The goal of this webinar is to help new professionals in Medical Affairs better understand how Medical Information and MSLs can have harmonized activities, benefit from one another working more closely together, but also understand where being too close may increase risk.

Advancing Field Medical Skills Episode 2: Delivering Constructive Feedback

October 17, 2022September 15, 2023

In today's episode, our Field Medical experts will discuss tips to understand how you can lead through change.

WEBINAR: Medical Affairs Impact and Performance Management: A Practical Guide to Implementation

October 14, 2022September 15, 2023

In this webinar, we’ll share practical techniques for conceptualizing and implementing an Impact and Performance Management Program.

WEBINAR: Finance 101 for Medical Affairs

October 12, 2022September 15, 2023

In this webinar, our presenters will take a Medical Affairs-specific approach to general finance topics, useful for all Medical Affairs functions but particularly operations, therapeutic area leadership, and aspiring Medical Affairs managers.

Using Real-World Data to Understand Treatment Resistant Depression in Mental Health

October 12, 2022September 15, 2023

On today's episode of the MAPS "Elevate" podcast, we're discussing the use of Real-World Evidence to understand and possibly intercede in treatment-resistant depression and why is it especially difficult to develop treatments against resistant depression using the traditional structure of R&D-led clinical trials.

Digital First Scientific Communications – How Digital is Transforming Medical Communications EPISODE 1: Compliance in Medical Communications: Struggles and Successes

October 10, 2022September 15, 2023

In episode 1 of this 4-part series, a panel of experts focus on the struggles and successes of compliance in Medical Communications.

WEBINAR: A New Paradigm in KOL Engagement Planning

October 7, 2022September 15, 2023

In this webinar we’ll explore a new paradigm for engagement planning that is more customer-centric. We’ll share an agile approach focused on shared objectives (rather than siloed interactions) that enable teams to plan, coordinate and review expert engagements across functions and regions.

Medical Affairs Strategy for the Launch of Innovative Treatments Targeting Rare Disease

October 6, 2022September 15, 2023

This article outlines the aspects of Medical Affairs strategy and launch excellence specific to supporting the development and launch of treatments targeting rare diseases, providing a roadmap for MA teams and organizations undertaking this planning.

Opening Doors: Niha Yerneni on Finding a First Medical Affairs Position

October 3, 2022September 15, 2023

In this episode, MAPS co-founder, Kirk Shepard, speaks with Niha Yerneni about joining industry through fellowship.

WEBINAR: Teamwork Makes the Dream Work: Optimizing Outcomes through Cross Functional Launch Planning

September 30, 2022September 15, 2023

This webinar discusses the leadership role that Medical Affairs plays in the development and execution of a cross-functional launch plan. An upcoming gene therapy launch will provide real-life examples of how Medical Affairs can be an effective strategic leader through launch planning.

A Strategic Partnership: Medical Strategy and Medical Communications Part 2

September 26, 2022September 15, 2023

In episode 2 of this two-part series, a panel of experts discuss how you can structure roles and responsibilities, KPIs, and best practices to increase synergy between Medical Strategy and Medical Communications teams.

What Amazon can Teach Medical Affairs About Insights Mining

September 23, 2022September 15, 2023

In this episode, MAPS speaks with Mark Michalski, former radiologist and currently Worldwide Head, Healthcare & Life Sciences, Artificial Intelligence and Machine Learning, Amazon Web Services about how we can catch up with big tech in our ability to mine data for meaning.

Evolution of Roles and Talent Management in Medical Affairs Part 1: What Talent Do We Need from MA Colleagues?

September 22, 2022September 15, 2023

This Webinar series explores how roles and talent management have evolved, what new roles exist or are needed and what skills and competencies are required to succeed in these roles. From the manager’s perspective, we will discuss potential strategies for staying on top of this ever-changing field to manage and retain highly effective teams.

A Strategic Partnership: Medical Strategy and Medical Communications Part 1

September 19, 2022September 15, 2023

In episode 1 of this two-part series, a panel of experts in Med Comm and Med Strat will discuss the roles, best practices, & ways to measure the impact of Medical Strategy and Medical Communications.

WEBINAR: The Critical Role of Medical Affairs in Early R&D

September 16, 2022September 15, 2023

In this webinar, you will learn how to identify and explore additional value drivers for Medical Affairs in biopharma organizations while also building alignment towards common goals and initiating appropriate collaboration between Medical Affairs and R&D.

Lessons Learned vs Still Unaddressed from Virtual Scientific Conferences Two Years Post COVID

September 12, 2022September 15, 2023

In this episode, our expert speakers are talking about virtual scientific congresses and what has changed since the pandemic.

How to Prioritize, Track, and Measure your Medical Communications Plan Episode 3: Pubs

September 7, 2022September 15, 2023

In this third and final podcast episode in this series, we will discuss measuring and improving the reach and engagement of scientific publications.

The Use of Chatbots and Conversational AI in Scaling Medical Engagement

August 31, 2022September 15, 2023

In this webinar, experts will lay the foundation of what conversational AI is, best and emerging practices, provide use cases, and discuss regulatory and legal considerations.

The Broadening Role of Medical Affairs

August 31, 2022September 15, 2023

In Q&A format, this article summarizes key learnings from a MAPS 2022 Global Annual Meeting panel presented by the Medical Strategy FAWG.

How to Prioritize, Track, and Measure your Medical Communications Plan Episode 2: MedEd

August 29, 2022September 15, 2023

In this second podcast of a 3-part series, we will discuss considerations for measurable engagements in Medical Affairs.

How to prioritize, track, and measure your Medical Communications Plan Episode 1: Fundamentals

August 22, 2022September 15, 2023

In this first podcast of a 3-part series, we will address this question and discuss: The fundamentals of effective measurement techniques for Medical Affairs.

Automation Opportunities for Medical Affairs EPISODE 3

August 8, 2022September 15, 2023

In the 3rd and final episode of this series, we'll be meeting with Georgios Tramountanis, a member of the MAPS Digital Focus Area Working Group to examine where we see potential opportunities for Medical Affairs as it relates to Automation and review some predictions on the future of Automation in Medical Affairs.

Inclusive Scientific Education: Medical Affairs' Role in Addressing Health Disparities & Inequities

July 29, 2022September 15, 2023

In this webinar, we’ll discover an evolving framework that leverages various perspectives within our industry to address health disparities & inequities in order to bring a more equitable distribution of healthcare.

Automation Opportunities for Medical Affairs EPISODE 1

July 25, 2022September 15, 2023

In this first of 3 episodes, we will be meeting with an industry expert on Automation within the pharmaceutical industry.

Enhanced Visualization: Solutions for an Evolving Environment

July 22, 2022September 15, 2023

This webinar demonstrates how enhanced visualization solutions can be applied to scientific communications and Medical Affairs tools to enhance content clarity and increase HCP engagement.

The Rise of Rescue Sites: Clinical Trials in Times of Change

July 20, 2022September 15, 2023

This podcast addresses how Medical Affairs teams should be re-evaluating their overall strategy to make sure that even in the face of uncertainty, there is a path forward for clinical design, and how Rescue sites can provide that path forward.

COVID: Cross-Industry Collaboration Podcast Series Episode 2: The What & Lessons Learned – The Specific Topics Covered by the Group

July 18, 2022September 15, 2023

This podcast, the 2nd in a 2-part series, discusses the What of the collaboration– the specific topics covered by phactMI, a nonprofit collaboration of Medical Information leaders.

Demystifying Artificial Intelligence: What is AI and why does it matter to Medical Affairs?

July 15, 2022September 15, 2023

After this webinar, attendees will walk away with a critical understanding of artificial intelligence, best practices for building trust in AI, and real-world applications for Medical Affairs.

Leading in a Hybrid Work Environment

July 13, 2022September 15, 2023

if you start your day in work mode (4th & 5th gears), and you drive all day like that, you are going to burn out fast!

COVID: Cross-Industry Collaboration Podcast Series Episode 1: The How and Why of Coming Together

July 12, 2022September 15, 2023

This podcast discusses the how and why this group of MI professionals, who are part of phactMI, a nonprofit collaboration of Medical Information leaders, came together and the lessons learned from their collaboration.

Opening Doors: How to Join Pharma Through a Medical Writing Fellowship Program

July 6, 2022September 15, 2023

In this podcast, MAPS speaks with Renu Juneja, who started a medical writing fellowship program at Janssen, and with two of her former fellowship participants, Jennifer Lee and Lauren Brown.

Medical Affairs Japan Part II: Future Outlook

July 5, 2022September 15, 2023

This webinar, a continuation from April 27, analyzes the future of Medical Affairs in Japan while discussing what we can do together to make Medical Affairs in Japan even more effective.

Field Medical Excellence for the Evolving Role of the MSL in the 21st Century Healthcare Industry

June 30, 2022September 15, 2023

This webinar, a MAPS Middle East Chapter event, centers on experts discussing the evolving role of the MSL in the new normal.

Scientific Communication Platforms Standards and Guidance

June 16, 2022September 15, 2023

Standards and Guidance powerpoint and templates for Medical Affairs strategic planning

THE FUTURE OF MEDICAL AFFAIRS 2030

June 13, 2022September 15, 2023

This white paper by the MAPS Executive Consortium synthesizes the views of senior global Medical Affairs leaders to provide a unified vision for the future of Medical Affairs in society, industry, teams and as individuals.

Redefining Customer Experience for Medical Affairs

June 10, 2022September 15, 2023

This webinar tackles questions around how customer engagement is being approached as of today and helps redefine the industry thinking on this important topic for Medical Affairs.

How to Find Relevant Research in an Ocean of Data

June 8, 2022September 15, 2023

This podcast details the need for content curation to cut through the noise — and eventually provide patient benefit.

Elevating Scientific Exchange - The New Frontier in Congress Experiences

June 8, 2022September 15, 2023

This webinar provides an overview of the evolution of the Medical Affairs role and contributions to scientific congresses.

The Emerging Importance of HEOR in Medical Affairs

June 7, 2022September 15, 2023

At the MAPS 2022 Global Annual Meeting, we sat down with Riad Dirani and Omar Dabbous to chat about the structure and activities of HEOR within Medical Affairs.

How Medical Affairs Can Promote Health Equity and Address Social Determinants of Health

June 6, 2022September 15, 2023

MAPS speaks with Anatoly Geyfman, VP of Medical Devices at H1, about Medical Affairs' role in ensuring health equity.

Finding the Holy Grail of Medical Affairs: Impact and Measurable KPIs

June 3, 2022September 15, 2023

This webinar shows how identifying areas of opportunity with current available data, and pushing teams to put our patients at the center of our efforts, we can begin implementing novel impact methodologies.

The Momentum of Mentorship

May 26, 2022September 15, 2023

Australian and Global Medical Affairs Professional Society organizations critically reflect and present a modern view of the Momentum its Mentorship program is building for its current and aspiring members of our community across the pharmaceutical industry and medical devices.

Exploring Patient Education in Medical Affairs

May 16, 2022September 15, 2023

MAPS speaks with Tim Mikhelashvili and Riaz Abbas about innovative approaches to compliant patient education including collaborations with patient associations, peer navigators and the emerging use of social media.

Building Medical Affairs from Scratch

May 12, 2022September 15, 2023

In this interview recorded at MAPS 2022 Global with Marija Geertsen, MD, MBA, we discuss the role of Medical Affairs in engaging with patients and patient communities.

Elements of a Successful Medical Affairs Digital Strategy Framework

May 10, 2022September 15, 2023

Digital tools power the ability of Medical Affairs teams to generate, analyze and disseminate data to external stakeholders across the product lifecycle, while bringing essential learnings from these stakeholders back to the organization in the form of insights.

Building Medical Insights Capabilities in Medical Affairs Organizations

May 10, 2022September 15, 2023

This paper explores the Medical Affairs-based medical insights function and and identifies basic operational elements required to establish medical insights as a core strategic MA function.

Roles, Skills & Career Opportunities in Medical Affairs: A Primer for Job Seekers and Early-Career Professionals

May 9, 2022September 15, 2023

What is Medical Affairs and what does it do in the biopharmaceutical and MedTech industries? Who works in Medical Affairs and what skills do you need to succeed? Find out in this essential guide to understanding, joining and thriving in Medical Affairs.

How Medical Affairs Teams are Incorporating RWE into Medical Strategy and Product/Clinical Development.

May 3, 2022September 15, 2023

This podcast episode details 4 things Field Medical teams can do better to overcome their organizations' struggles to engage and support external experts.

The Evolution of Medical Affairs in Latin America

April 27, 2022September 15, 2023

MAPS speaks with José Borbolla, Global Executive Medical Director at Esai, and Augusto Grinspan, VP Medical Affairs and Head LATAM with Merck KGaA about the evolution of Medical Affairs in Latin America.

Medical Affairs Japan: Current State & Future Outlook

April 27, 2022September 15, 2023

This webinar analyzes the current state of Medical Affairs in Japan, highlights progress made and provides suggestions on what we can do together to make Medical Affairs in Japan even more effective.

Innovative Educational Approaches and their Outcomes in Medical Affairs

April 26, 2022September 15, 2023

MAPS speaks with Tim Mikhelashvili, PharmD, CEO & Co-Founder, Amedea Pharma, Inc. and Riaz Abbas, Learning and Performance Lead, JAPAC Medical, Amgen about innovative approaches to Medical Affairs External Education.

Medical Affairs' Role in Patient Engagement

April 26, 2022September 15, 2023

In this interview recorded at MAPS 2022 Global with Marija Geertsen, MD, MBA, we discuss the role of Medical Affairs in engaging with patients and patient communities.

Medical Omnichannel Engagement: Ready for the Training Wheels to Come Off?

April 22, 2022September 15, 2023

This webinar will introduce a practical view on how to develop Medical Affairs omnichannel strategies within your organization

How Medical Affairs Benefits Patients and Society

April 20, 2022September 15, 2023

In this interview recorded at MAPS 2022 Global with Monica de Abadal, SVP, Head North America Medical Affairs, Ipsen, we discuss how Medical Affairs benefits patients and society.

The Role of Medical Affairs in Rare Disease

April 20, 2022September 15, 2023

This podcast, recorded at the MAPS 2022 Global Annual Meeting, addresses the unique position of Medical Affairs in the rare disease space & how our work in this area is essential for patient benefit.

An Overview of External Education Structure, Activities and Regulations in the MedTech Industry

April 19, 2022September 15, 2023

Medical technologies require equipping health care providers with the theoretical knowledge of best and safest use and also ensuring users’ practical competence. This article by the MAPS MedTech and External Education FAWGs overviews these best practices.

4 Ways Field Medical Teams Can Better Engage Experts

April 18, 2022September 15, 2023

This podcast episode details 4 things Field Medical teams can do better to overcome their organizations' struggles to engage and support external experts.

Has Medical Affairs Truly Achieved a Position as the Third Strategic Pillar?

April 14, 2022September 15, 2023

Charlotte Kremer (former Astellas) speaks with Danie du Plessis (Kyowa Kirin) and Bjorn Oddens (Merck) about whether Medical Affairs is truly the third strategic pillar.

How Can Medical Affairs Support Health Equity

April 13, 2022September 15, 2023

This podcast addresses what the role of Medical Affairs is in creating health equity and whether Medical Affairs is able to promote health equity in ways it couldn’t previously.

An Insights-Driven Approach to Creating and Refining the Integrated Medical Communication Strategy and Plan

April 13, 2022September 15, 2023

In this white paper, MedComms, Field Medical and Insights Focus Area Working Groups (FAWGs) demonstrate the value of and elucidate best practices for an insights-driven collaborative approach to creating an iMC S/P.

What Comes First for Insights Management: People, Process or Technology?

April 8, 2022September 15, 2023

This webinar addresses key steps all Medical Affairs teams can take now to move toward a more holistic approach to insights gathering activities, allowing them to make better, faster decisions.

Embedding Communications Strategies in RWE Initiatives

April 7, 2022September 15, 2023

This podcast explores the necessity to consider communication as an essential element in the planning process for RWE studies.

How Medical Affairs Engages with two Types of Digital Opinion Leaders

April 5, 2022September 15, 2023

This podcast addresses two important categories of Digital Opinion Leaders (DOLs) we should all be listening to.

How Can Real-World Evidence Help Medical Affairs Professionals?

March 17, 2022September 15, 2023

This white paper provides Medical Affairs professionals with the background and history of Real-World Evidence, and its applications in the biopharma industry to benefit patients.

Modern Insights Management: Q&A with Lance Hill, CEO of Within3

March 16, 2022September 15, 2023

MAPS speaks with Lance Hill about the opportunity for Medical Affairs organizations to modernize their operations in the pre-launch and launch phase by harnessing insights management technology.

Leadership Perspectives - Leadership in Medical Safety & Pharmacovigilance

March 14, 2022September 15, 2023

How do leaders make their way to Medical Safety & Pharmacovigilance? The routes are diverse but one constant remains true: They are extremely committed to being an independent voice that amplifies their organization’s commitment to Patient Centricity.

How Digital Thinking Enables Medical Affairs Strategy

March 14, 2022September 15, 2023

Digitalization offers Medical Affairs teams the opportunity to rethink strategy and actions across the lifecycle of traditional and nontraditional products.

How to Tell a Story About Your Data

March 14, 2022September 15, 2023

In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.

MAPS 2022 Global: Putting Patient Engagement at the Center of Development

March 11, 2022September 15, 2023

This podcast previews the MAPS 2022 Global Annual Meeting session "How Medical Affairs can best support internal and external collaborations in patient engagement," that details the unique role of Medical Affairs in patient engagement.

How COVID Actually Improved Insight Generation and Overall Value Provision for Medical Affairs Teams

March 8, 2022September 15, 2023

One of the pandemic's silver linings may well be gains in participation levels and the volume and quality of insights generated by eliminating the constraints of face-to-face interaction.

Developing and Executing an Integrated Medical Communications Strategy and Plan

March 8, 2022September 15, 2023

In this podcast, we speak with presenters of the MAPS 2022 Global Annual Meeting session, “Developing and Executing and Integrated Medical Communications Strategy and Plan.”

Variety and Customization: Keys to Authentic Customer Relationships In the Virtual World

March 4, 2022September 15, 2023

This webinar explores how and why variety, customization, and diversity are key to creating long-lasting and authentic relationships with key opinion leaders, healthcare providers, payers, patients, and internal stakeholders.

COVID: Looking Back and Looking Forward

March 1, 2022September 15, 2023

This webinar features 5 medical heads providing a scorecard on how Medical Affairs throughout the APAC region have performed, given the challenging environment of the global pandemic.

What is Cybersecurity And Its Importance For Medical Device Manufacturers: Episode 2

February 28, 2022September 15, 2023

This podcast, part two of a two-part series, discusses practical tips on how to incorporate cybersecurity into your own practices and devices.

Identifying Skills for Impactful Remote Insights Generation and Capture

February 25, 2022September 15, 2023

The purpose of this webinar is to identify the skills required to effectively identify, generate and capture actionable insights that align with strategic imperatives during and following a call with an HCP.

Leadership Perspectives - Developing a Cross-Sector Career

February 24, 2022September 15, 2023

In this final article in the Leadership Perspectives series, John Pracyk interviews J&J leaders to explore a bold vision of career development that entails moving across sectors; namely, crossing over between Pharmaceuticals, Medical Devices, Vision, and Consumer Health.

How to Effectively Engage Stakeholders to Get Deeper, More Actionable Insights

February 14, 2022September 15, 2023

This podcast focuses on how emerging tools can enable better collaboration and engagement with both internal and external stakeholders.

Leadership Perspectives - Preparing the Next Generation of Chief Medical Officers

February 8, 2022September 15, 2023

In conversation with John Pracyk, MD, PhD, MBA, Medical Affairs leaders from Johnson & Johnson describe best practices to prepare our next generation of Chief Medical Officers.

Real World Evidence Applications and How it Can Change Medicine and Biopharma

February 7, 2022September 15, 2023

This podcast focuses on applications of Real World Evidence including FDA criteria for accepting RWE, types of data, RWE study designs and the Totality of Evidence approach.

Measuring Impact on Medical Imperatives with Share of Scientific Voice

February 4, 2022September 15, 2023

This webinar addresses the importance of metrics and how Share of Scientific Voice provides measurement in one of MA's most strategically important areas.

Essential Concepts in Patient Centricity

February 3, 2022September 15, 2023

This course uses a faux product to introduce essential concepts of Patient Centricity including a comprehensive description of strategy.

Integrated Medical Communications Strategy and Plan

February 1, 2022September 15, 2023

A guide for Medical Communications cross-functional collaboration to develop an Integrated Medical Communications Strategy and Plan (iMC S/P) which is the roadmap for how a Medical Affairs team communicates its product vision and value proposition to internal and external stakeholders.

How to use Data and Network Analytics to Identify the Right Experts

January 31, 2022September 15, 2023

This podcast focuses on how to use integrated HCP data and network analytics to get faster, better insights from disease communities.

Harnessing Medical Insights to Drive Cross-Functional Strategic Impact

January 26, 2022September 15, 2023

In this webinar, our panelists share their experience, challenges, and practical solutions regarding driving insights into action.

Leadership Perspectives - Medical Affairs as a Strategic Business Partner

January 25, 2022September 15, 2023

In this installment of the Leadership Perspectives series, we speak with some of the top Medical Affairs leaders from Johnson & Johnson as they think about the rapid new ascension of Medical Affairs into a fully integrated strategic business partner.

The Future is Now: Measuring and Communicating the Medical Productivity Index (MPI)

January 24, 2022September 15, 2023

This podcast focuses on the Medical Productivity Index (MPI), which seeks to quantify aspects of Medical Affairs including the MSL/HCP relationship and an individual's impact on patient outcomes.

The Power of the Empowered MSL

January 21, 2022September 15, 2023

In this webinar, an MSL, a Medical Field Excellence Leader, and a Solution Provider discuss an aligned partnership to supercharge scientific exchange.

Expert Opinions on the Collection and Use of Real-World Evidence (RWE) in China and Korea

January 18, 2022September 15, 2023

There is growing interest globally in using real-world data (RWD) and real-world evidence (RWE) for applications including regulatory decisions, health technology assessment (HTA), pharmacovigilance and more. However, Asia currently lacks a framework to effectively collect and utilize a broad range of RWD/RWE.

Leadership Perspectives - The Impact of Digital on Healthcare

January 11, 2022September 15, 2023

Here John Pracyk, MD, PhD, MBA, MAPS President of the Americas Region speaks with some of the top Medical Affairs leaders from Johnson & Johnson as they share their perspective on the impact of Digital on Healthcare.

The Future of Medical Affairs 2030: A Conversation with Ariel Katz, co-Founder & CEO of H1

January 11, 2022September 15, 2023

MAPS speaks with Ariel Katz, co-founder and CEO of H1, about the future of the Medical Affairs function and the factors driving the current pace of change.

The Metrics Evolution from Taboo to Treasure

January 7, 2022September 15, 2023

This webinar explores real world and novel approaches to customizing and creating Medical Affairs metrics that are relevant, and most meaningful.

Practical Strategies for Augmenting Diversity in Clinical Trials

January 5, 2022September 15, 2023

This podcast details ways to identify and engage diverse patients in Medical Affairs clinical trials, empowering the function’s core mission to maximize the benefit of new pharmaceutical and MedTech products to patients in the wider healthcare landscape.

Article-Level Metrics: The Change Agent of Medical Publishing

January 3, 2022September 15, 2023

This podcast focuses on publication metrics, specifically on how article-level metrics are impacting and creating new opportunities for medical publication and what metrics we should be tracking.

The Medical Affairs Opportunities of Real World Evidence

December 15, 2021September 15, 2023

This podcast details ways to identify and engage diverse patients in Medical Affairs clinical trials while empowering the function’s core mission.

Enhanced Publication Content Today and Tomorrow

December 13, 2021September 15, 2023

This podcast focuses on different forms of enhanced publication content (EPC) and new approaches that might change manuscript development.

Medical Affairs 2030: The Future of the Function

December 8, 2021September 15, 2023

MAPS speaks with Ariel Katz, co-founder and CEO of H1, about the factors driving the evolution of Medical Affairs and look at the shape of the function in 2030 and beyond.

Next-Gen Medical Information Leveraging Digital to Enable Self-Service and Omnichannel Experience

December 8, 2021September 15, 2023

In this webinar, three panelists explain how medical information teams are transforming customer experience through digital technology.

Everyone thinks they're Jeff Bezos. Until they’re not.

December 7, 2021September 15, 2023

In a field where all professionals are esteemed intellectuals, the difference between a middling unknown and a Jeff Bezos is purely emotional intelligence.

The Digital Transformation of Medical Journal Publishing

December 6, 2021September 15, 2023

This podcast focuses on the journal publishing industry, discussing how medical journal publishing is changing and what changes we might see in the future.

External Education MAPS Focus Area Working Group Trends & Needs Assessment

December 2, 2021September 15, 2023

Survey benchmarks External Education trends and needs to inform structure, capabilities, strengths and gaps that can be leveraged for planning in your organization.

Patient Education to Boost Clinical Trial Understanding and Enrollment: A Case Study

December 1, 2021September 15, 2023

Last month, Medical Affairs and clinical experts from six organizations came together to help make clinical trials more accessible to and better understood by people facing vitiligo. You can do this in your therapeutic area.

Meet the Authors: Promoting Best Practices for Medical Science Liaisons Position Statement from the APPA, IFAPP, MAPS and MSLS

December 1, 2021September 15, 2023

This webinar explores best practices for Medical Science Liaisons with experts from APPA, IFAPP, MAPS and MSLS.

Early Career Professionals: Paths Into Medical Affairs

November 23, 2021September 15, 2023

This podcast explores a career path leading to Medical Affairs while covering the benefits and challenges involved in discovering your place within the function.

An Introduction to Medical Affairs

November 22, 2021September 15, 2023

After completing this module, you will be better able to: Articulate the roles Medical Affairs plays in the healthcare industry Gain an understanding for the common functions and key skills in Medical Affairs Describe the Foundational Pillars of Medical Affairs and their purpose

Putting the Patient Perspective into Company-Sponsored Medical Publications

November 19, 2021September 15, 2023

In this webinar, experts discuss the value of, and how to utilize, patient perspectives in company-sponsored medical publications.

The Strategic Role of Medical Affairs: A Conversation with MAPS MedStrat Focus Area Working Group Leaders

November 17, 2021September 15, 2023

MAPS speaks with Medical Strategy FAWG co-leads Becky Harmon and Simon Kyaga about the emerging strategic opportunities for Medical Affairs.

Understanding Medical Multichannel Engagement

November 17, 2021September 15, 2023

This webinar explains the difference between multichannel and omnichannel engagement and shows how to implement both to meet the needs of diverse audiences of external stakeholders.

What is Cybersecurity And Its Importance For Medical Device Manufacturers: Episode 1

November 15, 2021September 15, 2023

This MAPS podcast details what medical device cybersecurity is and why you should care.

Medical Affairs & Social Media 2.0: The Evolving Model of HCP Engagement

November 12, 2021September 15, 2023

In this webinar, a panel of social media and medical communications experts discuss the evolving trends and models for pharma and biotech medical communications.

Field Medical External Stakeholders: Episode 3 Interacting with Academic Drug Developers

November 8, 2021September 15, 2023

This MAPS podcast details potential areas for compliant collaboration by MSLs with Academic Drug Developers.

Imposter Syndrome in Medical Affairs

November 8, 2021September 15, 2023

At some point, many people feel they’re simply “not good enough." Unfortunately, this is such a common occurrence that it has a name: Imposter Syndrome.

From Data to Action: Closing the Medical Affairs Insight Gap

November 5, 2021September 15, 2023

In this webinar, you will learn how the insight gap impacts various roles and responsibilities within Medical Affairs and how to close it.

A Step-by-Step Guide to Maximizing Your Medical Affairs Social Media Presence

October 29, 2021September 15, 2023

This webinar describes key steps and considerations for creating a successful social media presence for your Medical Affairs team.

Data, Innovation and Opportunity: A Conversation with Leaders of the MAPS MedTech Focus Area Working Group

October 28, 2021September 15, 2023

MedTech FAWG leaders discuss aspects of Medical Affairs unique to MedTech and how COVID and the changing data landscape have opened the door to the C-suite.

Collaborating, Managing and Motivating Teams Across Multiple Time Zones

October 27, 2021September 15, 2023

In this webinar, three panelists who work with teams across multiple time zones will share how they collaborate, manage and motivate to optimize team participation and engagement.

Measuring Medical Impact in Real-Time

October 22, 2021September 15, 2023

This webinar explores real-world examples and challenges of using data and technology to measure medical impact in real-time.

The Evolution of Medical Communications as a Strategic Partner in Medical Affairs Function

October 18, 2021September 15, 2023

“Data doesn’t exist until it is published.” Here, MAPS speaks with MedComm FAWG co-leads about innovations and future directions for Medical Communications within Medical Affairs.

Field Medical External Stakeholders: Episode 2 Partnering with Patient Advocacy Organizations

October 18, 2021September 15, 2023

This MAPS podcast details potential areas for compliant collaboration by MSLs with Patient Advocacy Groups.

Customize KOL Engagement Through Data

October 15, 2021September 15, 2023

This webinar offers actionable steps MSLs and MSL teams can use to leverage data for successful KOL engagements in this new era of digital.

MAPS 2021 INDUSTRY BENCHMARKING REPORT

October 13, 2021September 15, 2023

This 2021 Benchmark Report is based on findings from 21 leading industry organizations regarding their organizational structure, budget, and operations.

What is the Insights gap and why should you care?

October 11, 2021September 15, 2023

In this discussion sponsored by Within3, learn how Medical Affairs teams can achieve clarity, improve business function, and reduce risk with a holistic, technology-enabled approach.

Bringing Evidence to Life: Common Challenges and Solutions for Scientific Communications Platforms

October 8, 2021September 15, 2023

This webinar explores what good looks like in SCP development and reviews the challenges frequently encountered during SCP development and dissemination.

Discovering and Engaging Hidden Thought Leaders and Their Networks

October 4, 2021September 15, 2023

MAPS speaks with IQVIA experts on two sides of thought-leader engagement — discovering thought leader networks and personalizing engagements with these thought leaders in a way that has the potential to shift the scientific landscape.

Medical Affairs Mind Reading: The Difference Between Presentation and Conversation

October 4, 2021September 15, 2023

A Q&A with David Williams, Chief Medical Officer, VISFO

Joint MAPS, IFAPP, APPA, MSLS MSL Position Paper: Meet the Author Highlights

September 30, 2021September 15, 2023

Since its publication in the journal of Therapeutic Innovation & Regulatory Science in July, the article "Promoting Best Practices for Medical Science Liaisons Position Statement from the APPA, IFAPP, MAPS and MSLS," has been read more than 4000 times. This article presents highlights from a recent MAPS webinar with the paper's authors, focusing on further defining the role and best practices for Medical Science Liaisons.

How to Engage External Research (IIR and Collaborative Research) - Practical Compliance Considerations

September 29, 2021September 15, 2023

This webinar explores WHAT is IIR vs. Collaborative Research and discusses the challenges of conducting IIR and Collaborative Research.

Field Medical Metrics/KPIs Guidance Document

September 22, 2021September 15, 2023

When quantitative and qualitative Field Medical KPIs and metrics are aligned with the organization’s strategic plan, these measurements demonstrate value. Defining and communicating this value is an essential task as Field Medical solidifies its role as a strategic pillar within the organization.

Digital Analytics and Social Media in External Education – Where to start and what’s possible?

September 22, 2021September 15, 2023

This webinar explores how to implement a digital presence to uncover external education unmet needs and gaps.

How the Use of non-Registrational Evidence by Medical Affairs Improves Patient Outcomes

September 21, 2021September 15, 2023

This paper discusses the sources and uses of non-registrational evidence and describes why Medical Affairs is positioned to lead and own the nRE Strategic Plan.

Moving Beyond Ad Boards: Asynchronous HCP Engagement Strategies

September 20, 2021September 15, 2023

This podcast, sponsored by Impetus Digital, explores the opportunities and benefits of platforms that deliver asynchronous engagement, noting dramatic increases in HCP/KOL participation and cost-per-word.

How Can Medical Affairs Maximize Strategic Impact within the Organization?

September 17, 2021September 15, 2023

This webinar explores MA’s future in healthcare innovation and leadership as part of the development of cross-functional goals to help achieve patient benefits.

Beyond Content: HCP Communication Preferences in the Virtual Era

September 15, 2021September 15, 2023

During this webinar, a panel of three thought leaders in Medical Communications and Content Strategy will discuss how insights into HCP communication preferences can support the development of your digital engagement strategy and tactics.

Bridging the Gap between Art and Science: Best Practices for Creative Collaboration

September 10, 2021September 15, 2023

This webinar explores how Medical Affairs teams can convey scientific topics visually in a way that maintains credibility and scientific rigor.

Surprising Lessons for Medical Presenters from the Acropolis

September 9, 2021September 15, 2023

Near the end of Jill Donahue's family trip to Greece, an unlicensed tour guide, Charis, showed what communication mastery looks like.

Meet the Authors - Promoting Best Practices for Medical Science Liaisons Position Statement from the APPA, IFAPP, MAPS and MSLS

September 1, 2021September 15, 2023

This webinar explores best practices for Medical Science Liaisons with experts from APPA, IFAPP, MAPS and MSLS.

Field Medical External Stakeholders: Episode 1 - Medical Communication Agencies

August 30, 2021September 15, 2023

This MAPS podcast details potential areas for compliant collaboration by MSLs with key external partners.

How MyHealthTeams Cofounder and CEO, Eric Peacock, Brings a Patient-Centric Perspective to Medical Affairs

August 25, 2021September 15, 2023

MAPS speaks with MyHealthTeams Cofounder and CEO, Eric Peacock, about how health communities can help the biopharmaceutical industry develop new products that truly make a difference in patients’ lives.

How to Tell the Difference Between Insights and Observations in Medical Affairs

August 25, 2021September 15, 2023

In this podcast sponsored by LARVOL, MAPS speaks with Medical Affairs experts on how to help actionable insights float to the top of the ocean of insights data.

The Art and Science of Journal Selection

August 24, 2021September 15, 2023

This paper addresses the complexities of prioritizing contemporary journal offerings to accomplish article objectives and overall publication planning goals.

The Neuroscience of Success in Medical Affairs

August 23, 2021September 15, 2023

This article explores the neuroscience of success and how a different, more thought-out approach to our behavior in the workplace can lead to higher chances of career success in the long run.

Transitioning to Hybrid with an Optimal Content Management Strategy

August 23, 2021September 15, 2023

In this podcast sponsored by Alucio, MAPS speaks with Medical Communications experts about the new hybrid environment and how content strategy can support Medical Affairs engagements.

3 Ways Medical Affairs Leaders can Start Using Social Media Insights Now

August 20, 2021September 15, 2023

In this webinar, experts share real-life examples of how Medical Affairs can use social media insights to improve outcomes for customers and patients.

Evolving Role for Medical Affairs in Biopharmaceutical and MedTech Product Launch Requires New Skills, New Thinking

August 18, 2021September 15, 2023

MAPS speaks with leaders from Lundbeck, Biogen, BMS and Medline about new best practices for the product launch planning process.

The Evolving use of Social Media in Medical Affairs

August 16, 2021September 15, 2023

This podcast sponsored by IQVIA explores social media for insights and thought leader identification.

Health Disparities 1: FDA Efforts to Advance Women and Minorities in Clinical Trials

August 11, 2021September 15, 2023

This session provides a learning opportunity for our audience by providing background on FDA’s Offices of Minority Health and Health Equity, and Women’s Health

Using Medical Insights to Improve Medication Access

August 4, 2021September 15, 2023

Through generation of Medical Insights, MA enhances its “third pillar” role within the pharmaceutical company and demonstrates value as a key driver in activities directly affecting patient outcomes.

Field Medical Stakeholders: Episode 18 -- Market Development

August 2, 2021September 15, 2023

This MAPS podcast details strategic opportunities of compliant collaborations between Field Medical and Marketing Development.

Web Portals for a Successful Launch: Value, Approach, and Options

July 30, 2021September 15, 2023

This webinar focuses on the evolution in medical information portals, new capabilities, system integrations and requirements for successful launch.

Scientific Communication Platforms for Thought Leader Discovery and Engagement

July 29, 2021September 15, 2023

In this MAPS podcast sponsored by IQVIA, we speak with John Eichert, Director of the Thought Leaders Center of Excellence at IQVIA about scientific communications platforms and the combination of peer survey techniques with machine learning to identify key opinion leaders.

Practical Approaches to External Education Impact Measurements

July 28, 2021September 15, 2023

This MAPS webinar details strategies Medical Affairs professionals in External Education can use to assess HCP learning.

Field Medical Stakeholders: Episode 17 -- Marketing

July 26, 2021September 15, 2023

This MAPS podcast details strategic opportunities of compliant collaborations between Field Medical and Marketing.

Best Practices for Medical Science Liaisons: APPA, IFAPP, MAPS and MSLS

July 23, 2021September 15, 2023

This position paper is intended outline the roles and responsibilities expected of an MSL and provide clarity on the juxtaposition of MSLs and Sales representatives (SRs) when it comes to scientific exchange versus promotional messaging.

Natural Language Processing for Medical Insights

July 21, 2021September 15, 2023

MAPS speaks with Hywel Evans Director of the IQVIA Natural Language Processing Insights Hub about NLP to generate medical insights.

Expanding Capabilities in Medical Information

July 20, 2021September 15, 2023

This session will provide an overview of the foundation of Medical Information, Enhancement Opportunities for Medical Information, and Medical Information Value to the Organization.

Online Discoverability of Publications: The Role of Search Engine Optimization

July 15, 2021September 15, 2023

This MAPS webinar details how search engine optimization (SEO) can help to ensure HCPs and other stakeholders find your publications.

Field Medical Stakeholders Episode 16 Panel Discussion: The Role of MSL Excellence & Capabilities

July 13, 2021September 15, 2023

This special edition of the MAPS Field Medical podcast series features four global leaders in MSL excellence sharing their subject matter expertise on MSL capabilities.

Medical Information: How Did We Execute on Our Learnings to Ensure a Great Patient Experience

July 7, 2021September 15, 2023

At the end of this series of podcasts, the participant should be able to discuss the functions and activities of key internal partners and identify potential areas for compliant collaboration by MSLs with key internal partners.

External Education Standards & Guidance for Medical Affairs

June 29, 2021September 15, 2023

Comprehensive Standards & Guidance resource providing direction for Medical Affairs External Education professionals delivering independent and company-led Medical Education.

Partnering for Today and Tomorrow - Episode 15: Health Economics and Outcomes Research (HEOR)

June 28, 2021September 15, 2023

In this episode of Partnering for Today and Tomorrow we discuss the functions and activities of key internal partners and how we identify potential areas for compliant collaboration by MSLs with key internal partners.

The Value and Impact of Medical Affairs: Mastering the Art of Leveraging Meaningful Metrics

June 28, 2021September 15, 2023

This white paper from the MAPS Medical Strategy & Launch Excellence Focus Area Working Group (FAWG) describes the elements of meaningful metrics in Medical Affairs and demonstrates how these metrics can be used to facilitate real actions and outcomes for Medical Affairs teams and the organization as a whole

MAPS Focus Area Working Group Charts the Future of External Education in Medical Affairs

June 24, 2021September 15, 2023

MAPS speaks with External Education FAWG leaders about their Standards and Guidance resource and about recent changes and future directions of External Education.

Intro to Coaching in Medical Affairs

June 23, 2021September 15, 2023

Placing more focus on self-development and knowledge acquisition is imperative for Medical Affairs professionals of tomorrow — making proper coaching crucial for MA leaders.

Medical Information: An Innovative Approach to Understanding the Needs of Our Patients

June 20, 2021September 15, 2023

In this episode of Partnering for Today and Tomorrow we discuss the functions and activities of key internal partners and how we identify potential areas for compliant collaboration by MSLs with key internal partners.

Learning Agility: The Path Forward for Medical Affairs

June 18, 2021September 15, 2023

This MAPS webinar with Syneos Health overviews learning agility and the six contributing dimensions, discussing how we can measure and develop learning agility across an organization.

How COVID-19 Emergency Use Authorizations Impacted the Provision of Medical Information

June 16, 2021September 15, 2023

This webinar will feature speakers from Eli Lilly and Company, Gilead, and Pfizer. They will come together to represent their experiences in establishing medical information strategy, content and operations for Emergency Use Authorization (EUA) products for the prevention and treatment of COVID-19.

Partnering for Today and Tomorrow - Episode 14 Regulatory

June 16, 2021September 15, 2023

In this episode of Partnering for Today and Tomorrow we discuss the functions and activities of key internal partners and how we identify potential areas for compliant collaboration by MSLs with key internal partners.

Medical Information: A Patient Centric Approach

June 7, 2021September 15, 2023

In this podcast you will understand the core goals and activities that support patient centricity within Medical Information and discuss how Medical Information colleagues can support patient-centric initiatives.

Zoom and Teams: Scheduling, Showing Up, and Recording

June 4, 2021September 15, 2023

MAPS offers a short video tutorial on Zoom/Teams best practices. Yes, it's finally time to learn to use these tools well...

The Power of Mastermind Groups for Medical Affairs

June 3, 2021September 15, 2023

mastermind groups represent peer mentoring collectives — with members of various levels of education and professional experience, seeking to solve issues using advice and input from other group members.

Partnering for Today and Tomorrow - Episode 13 Training/Learning & Development

June 1, 2021September 15, 2023

In this episode of Partnering for Today and Tomorrow we discuss the functions and activities of key internal partners and how we identify potential areas for compliant collaboration by MSLs with key internal partners.

Building a Next Generation Community of Medical Affairs with Mentorship

May 26, 2021September 15, 2023

Three accomplished Medical Affairs executives representing different regions of the globe have helped build the inaugural Mentorship Program at MAPS will be discussing their personal stories, perspectives, and offer critical suggestions that will redefine and inspire a next generation view of Mentorship

Leadership Perspectives 5: Learning to Lead People

May 25, 2021September 15, 2023

Here we explore how some of the top Medical Affairs leaders from Johnson & Johnson think about evolving from a highly skilled individual contributor to a people leader.

Adapting to the Virtual Conference Experience P3

May 24, 2021September 15, 2023

This MAPS podcast will explain how the in-person conference experience has changed and adapted to the virtual environment and discusses styles and formats that uniquely suit the online virtual conference experience

SWOT Analysis: A Useful Tool to Help Define Strategic Business Planning

May 19, 2021September 15, 2023

This MAPS Webinar details SWOT Analysis and teaches participants to recognize how to apply the outputs of a SWOT analysis to strategic business planning efforts.

Partnering for Today and Tomorrow - Episode 12 Compliance

May 17, 2021September 15, 2023

Medical Science Liaisons work in a complex ecosystem of internal and external stakeholders, with may of these actions shaped by the rules of compliance. Here the MAPS Field Medical Focus Area Working Group offers an inside look at how you and your MSL team can do our essential work while keeping on the right side of what's right

Navigating Stakeholder Ecosystems: Diversity of Insights in Medical Affairs

May 14, 2021September 15, 2023

Historically, Medical Affairs strategy focused heavily on engaging with KOLs. Today’s Medical Affairs team engages with a much more diverse ecosystem of stakholders

Adapting to the Virtual Conference Experience P2

May 10, 2021September 15, 2023

This MAPS podcast will explain how the in-person conference experience has changed and adapted to the virtual environment and discusses styles and formats that uniquely suit the online virtual conference experience

The Rise of Medical Analytics

May 7, 2021September 15, 2023

Companies are investing more in the analytics and insights capabilities for medical – whether it’s dedicating more resources, building out a center of excellence, or even having Commercial Ops and Analytics people transition to take on that role in Medical.

The future is hybrid: why virtual events are here to stay

May 5, 2021September 15, 2023

In this podcast sponsored by Impetus Digital, MAPS speaks about planning and delivering virtual and hybrid events with Impetus Digital Co-Founder and CEO, Natalie Yeadon.

Partnering for Today and Tomorrow - Episode 11 Clinical Operations

May 4, 2021September 15, 2023

This MAPS podcast discusses the functions and activities of key internal partners and Identifies potential areas for compliant collaboration by MSLs.

Isma Benattia, Vice President of Amgen Europe Medical Affairs, on the future of MSL - HCP interactions

May 3, 2021September 15, 2023

This Q&A describes Amgen Europe HCP preference survey results and wider changes in the way MSLs will work with their HCP peers as we emerge from the pandemic.

4 Habits to Optimize the Impact & the Value of Medical Affairs

April 30, 2021September 15, 2023

The definition of a habit is a settled tendency or usual manner of behavior. This webinar seeks to evolve legacy expectations and drive forward habits for the individual medical affairs professional that will positively influence the overall community

A Year with COVID-19: Scientific Engagements Pulse Check

April 28, 2021September 15, 2023

This paper describes survey results from Amgen JAPAC Medical Affairs examining the current state in early 2021 of medical engagement amongst healthcare professionals.

Learnings from a practical experience of using NLP/ AI in Medical Affairs

April 28, 2021September 15, 2023

Demonstrate the use of technology to automate part of the MLR Review and Approval process and learn how to provide details of a proof-of-concept to test AI-enabled technology in Medical Affairs.

Leadership Perspectives 4: Medical Affairs Career Development

April 27, 2021September 15, 2023

Here we explore how some of the top Medical Affairs leaders from Johnson & Johnson think about career leadership development opportunities and challenges.

Adapting to the Virtual Conference Experience P1

April 26, 2021September 15, 2023

This MAPS podcast introduces listeners to social listening to gather insights and discusses implementation, value and technologies.

Creating An Integrated Core Scientific Framework For Communicating To Diverse External Stakeholders: A Health Science Approach

April 26, 2021September 15, 2023

This webinar helps viewers evaluate theuse, structure and evolution of scientific communications platforms

There is a magic when Medical and AI ethics are best friends

April 21, 2021September 15, 2023

Unleashing opportunities for better understanding and collaboration between experts in AI and medical

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 10 Patient Advocacy

April 19, 2021September 15, 2023

"If you ask patient communities their major concerns, it's affordable access," says Alissa Heizler-Mendoza speaking about patient advocacy in Medical Affairs.

Leveraging Technology and Artificial Intelligence (AI) to Inform Medical Insights

April 16, 2021September 15, 2023

During this interactive session, PwC and 3 industry panelists will discuss how Medical Affairs organizations are utilizing digital platforms and technology to collect, analyze and report on Medical Insights.

The Value of Medical Information to Internal Stakeholders

April 15, 2021September 15, 2023

MedInfo Teams contribute to the business with clinical expertise, extensive knowledge of the company products and medical literature, insights of customer needs, and a strong understanding of the business.

From Support Function to a Strategic Pillar, Medical Affairs is Defying Convention by Breaking Down Silos

April 14, 2021September 15, 2023

In this dynamic and conversational webinar, we will review how adaptive connected technology and processes support our mandate to deliver integrated evidence that articulates clear clinical and economic value to improve patient experience and outcomes.

Benchmarking patient centricity in Pharma across its many stakeholders

April 14, 2021September 15, 2023

The webinar will provide a snapshot of insights on what matters to patients and how pharma fares in terms of patient centricity based on a new patient centricity benchmarking survey piloted in 2019.

Insights: Social Listening for Insights

April 12, 2021September 15, 2023

This MAPS podcast introduces listeners to social listening to gather insights and discusses implementation, value and technologies.

The U.S. National Health Council’s Programs: An Introduction and How Medical Affairs Professionals Can Become Involved

April 7, 2021September 15, 2023

This session describes the National Health Council and opportunities for Medical Affairs professionals to get involved.

Leadership Perspectives 3: Transitioning Across Therapeutic Areas

April 6, 2021September 15, 2023

J&J leaders detail how to think about managing the challenge of broadening the focus of a Medical Affairs career to encompass new and multiple therapeutic areas.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 9 Corporate Alliance Management

April 5, 2021September 15, 2023

This MAPS podcast identifies potential areas for compliant collaboration by medical science liaisons with key internal Medical Affairs partners

Beyond the Field: Evolving Field Medical Engagement and Talent for the Future

March 31, 2021September 15, 2023

This report shares the key insights from a MAPS special session on Field Medical engagement and provides further context from Medical Affairs colleagues who have first-hand knowledge of the ever-changing Field Medical role.

Impact of the 21st Century Cures Act

March 29, 2021September 15, 2023

The objective of this podcast is to discuss how the 21st Century Cures Act has led to new initiatives at FDA involving Real World Evidence.

The Safety Impact of Medical Device Cybersecurity

March 24, 2021September 15, 2023

Connectivity and digitization of medical device technologies can improve device functionality and benefit. However, the connection of medical devices to networks or the internet exposes them to increased cyber threats.

The Current State and Future Directions of Insights-Related Activities Within Medical Affairs

March 24, 2021September 15, 2023

MAPS speaks with co-leads of the Insights Focus Area Working Group (FAWG) about the current state and future directions for Insights in Medical Affairs.

Social Media in Medical Affairs: Beyond Passive Listening

March 24, 2021September 15, 2023

In this MAPS podcast, we explore the emerging uses of social media in the practice of Medical Affairs including best practices and compliance concerns for Medical Affairs professionals participating in the social media landscape.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 8 Clinical Trials

March 23, 2021September 15, 2023

This 8th episode in our Field Medical podcast series explores the evolving roles of MSLs in the context of clinical trials.

Diverse Representation in Clinical Research: Sharing Patient and Physician Perspectives

March 19, 2021September 15, 2023

Patient Advisors and Diversity Experts share their perspectives on diverse representation in clinical trials and key barriers to research access, and explore solutions to address these critical issues.

HEO-what?! Introduction to the ISPOR Competency Framework and its Relevance to Medical Affairs Professionals Interested in HEOR

March 17, 2021September 15, 2023

This MAPS webinar details HEOR professional competencies included in the ISPOR Competency Framework, defining which are most relevant to Medical Affairs professionals.

Leadership Perspectives - Keys to Success in Medical Affairs

March 16, 2021September 15, 2023

In this edition of Perspectives, MAPS Americas Region President, Dr John Pracyk speaks with J&J leaders about the keys to success in Medical Affairs.

Moving to an Integrated, Holistic Approach to Insights-Related Activities in Medical Affairs

March 16, 2021September 15, 2023

This paper explores how moving to a holistic, multi-channel approach to insights will create value for the organization, patients and the medical community.

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs -- Episode 3

March 15, 2021September 15, 2023

This podcast offers insights surrounding common challenges Medical Affairs organizations face in offering best-in-class digital capabilities.

Medical Communications as Strategic Drivers of Scientific Communications

March 10, 2021September 15, 2023

This MAPS webinar aims to foster discussion about the role of Medical Communications as Strategic Medical Affairs leaders.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 7 Medical Writing/Publications

March 9, 2021September 15, 2023

At the end of this series of podcasts, the participant should be able to identify potential areas for compliant collaboration by MSLs with key internal partners.

Leadership Perspectives - Transitioning into Medical Affairs

March 4, 2021September 15, 2023

In this edition of Perspectives, MAPS Americas Region President, Dr John Pracyk speaks with J&J leaders on how they transitioned to a career in Medical Affairs.

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs - Episode 2

March 2, 2021September 15, 2023

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

Aligning Healthcare Professional and Patient Education: Challenges and Risks

February 24, 2021September 15, 2023

Join this session to understand aligned HCP and patient education activities from the perspective of the current landscape, Medical Affairs support for aligned medical education and risk mitigation ensuring transparency, fairness and lawfulness.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 6 Medical Information

February 24, 2021September 15, 2023

This 6th episode of the MAPS Field Medical podcast series explores Medical Information.

Launch Excellence Best Practices for Medical Affairs

February 19, 2021September 15, 2023

In this module you will: review the changing role of Medical Affairs and how it has become a strong strategic partner in product launch excellence (LE); gain insights into the components of LE; identify processes, systems, and tools to support LE; utilize templates to support LE planning.

Keeping and Growing Field Medical Talent Now and for the Future

February 17, 2021September 15, 2023

This MAPS webinar offers strategies for MSL retention and skill development within Medical Affairs.

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs

February 16, 2021September 15, 2023

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

Audience Amplification

February 10, 2021September 15, 2023

This Medical Affairs webinar will increase your understanding of how to use digital tools to enhance the impact of scientific communications.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 5 Government Affairs

February 8, 2021September 15, 2023

This 5th episode of the MAPS Field Medical podcast series details key issues for Medical Science Liaisons in the context of government affairs.

Serving as a Trusted Advisor for Cross-Functional Partners to Achieve Synergies

February 3, 2021September 15, 2023

After completing this Webinar, participants will be better able to recognize and avoid pre-launch pitfalls from the perspective of cross-functional partners from Commercial, Market Access, and R&D.

Developing Publication PLS: The Patient Perspective

February 1, 2021September 15, 2023

This MAPS podcast describes publication plain-language summaries and how patients find them useful.

Highlighting Project ECHO: A model to improve patient care & build health system capacity

January 27, 2021September 15, 2023

Join this session to understand how an effective digital tele-mentoring program builds local capacity in rural and underserved areas by empowering healthcare professionals to treat complex diseases that have historically only been treated by specialists.

Field Medical Stakeholders Partnering for Today and Tomorrow -- Episode 4: Market Access

January 26, 2021September 15, 2023

This podcast from the MAPS Field Medical Focus Area Working Group identifies areas for compliant collaboration by MSLs with key internal partners.

Communicating the Value and Measuring Impact of Medical Affairs Functions – Medical Dashboards and KPIs

January 21, 2021September 15, 2023

This MAPS webinar reviews examples of well-designed metrics/KPI* dashboards – cadence, content and audience to ensure impactful and empowered Medical Affairs functions

Developing Publication Plain Language Summaries: The Pharma Perspective

January 19, 2021September 15, 2023

This MAPS podcast explores the value and challenges of publication plain-language (PLS) summaries in the pharmaceutical industry.

Make Communications, Not War: Best Practices for Medical, Legal and Regulatory Review

January 13, 2021September 15, 2023

This MAPS webinar details potential hurdles of the MLR review process, function alignment, and our changing MLR environment and possible solutions.

Essentials of Real World Evidence (RWE)

January 12, 2021September 15, 2023

This Powerpoint offers a comprehensive overview of Real World Evidence (RWE) and its evolving use in the biopharmaceutical industry.

Enforcement and Compliance in Current Times

January 6, 2021September 15, 2023

This MAPS webinar details enforcement trends, key risks associated with the shift from in-person to virtual activities due to the pandemic and compliance considerations for conducting promotional and educational activities virtually.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 3 Medical Affairs

January 5, 2021September 15, 2023

The third episode of the MAPS podcast series exploring Field Medical collaborations with internal and external stakeholders.

Do's and Don'ts of Visual Communication and Data Visualization

December 16, 2020September 15, 2023

In this Medical Affairs webinar, founder and CEO of Killer Visual Strategies, Amy Balliett, helps you master data visualization best practices.

The Role of Data and Analytics in Leading and Managing Field Medical Teams

December 15, 2020September 15, 2023

This episode of the MAPS podcast series, Elevate, explores the differing approaches applied in the pharmaceutical and device industries to understand the impact and approach to acquired and internally generated data, analytics, and insights play in delivering value.

Medical Affairs Launch Excellence Standards & Guidance + Templates

December 15, 2020September 15, 2023

Standards & Guidance plus downloadable templates for Medical Affairs Launch Excellence

The Role of Plain Language Summaries in Communicating Clinical Trial Data

December 15, 2020September 15, 2023

A plain-language summary (PLS) can play a key role in communicating clinical research more broadly to patients.

Medical Affairs Plans: From Strategic Planning to Measuring Impact - Episode 4

December 14, 2020September 15, 2023

This MAPS podcast describes how cross-functional teams within Medical Affairs can use strategic plans to inform decision making and assess impact of efforts.

How can effective internal training lead to better patient outcomes?

December 10, 2020September 15, 2023

This case study-based webinar discusses how to connect the dots between internal training and improve patient outcomes, specifically focusing on Medical Affairs teams.

A Pandemic Silver Lining? Optimizing Internal Collaboration Between Medical Affairs, Compliance, Legal, Regulatory and Market Access Roles in a Post-Pandemic MedTech World

December 9, 2020September 15, 2023

This MAPS webinar features MedTech Medical Affairs professionals on the post-pandemic future and how we can advance innovation, improve patient care and minimize risk.

Opportunity Amid Volatility, Uncertainty, Complexity and Ambiguity (VUCA) in the Changing MSL Value Proposition

December 9, 2020September 15, 2023

The Power of Mentorship

December 8, 2020September 15, 2023

When Robin Winter-Sperry started in the pharmaceutical industry, her mentor, Evelyn was one of the few female managers.

Medical Affairs Plans: From Strategic Planning to Measuring Impact -- Episode 3

December 7, 2020September 15, 2023

Listeners will understand how the Medical Affairs strategic planning process can drive decision making throughout the year.

Building a Framework to Manage MSL Insights

December 4, 2020September 15, 2023

This Medical Affairs webinar teaches attendees to build a framework that enables MSL insights to inform Medical strategy at both the local and global level.

Field Medical Stakeholders: Partnering for Today and Tomorrow - Episode 2 Global Product Strategy

November 30, 2020September 15, 2023

Participants will learn the functions and activities of key internal partners and will identify potential areas for compliant collaboration with these partners.

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