During this interactive session, PwC and 3 industry panelists will discuss how Medical Affairs organizations are utilizing digital platforms and technology to collect, analyze and report on Medical Insights. The presentation will utilize industry benchmarking data, market trends, and practical insight from organizational leaders and panelists.
Objectives:
- Discuss new and evolving technology (artificial intelligence / machine learning and its impact on medical insights)
- Identify and discuss the different use cases for artificial integlligence / machine learning in Medical Affairs, and specifically related to the collection and synthesizing of medical insights
- Provide examples of systems / tools utilized to collect and synthesize medical information
PwC launched a survey to pharmaceutical, biotechnology and medical device companies to identify trends in how Medical Affairs teams leverage technology / AI to enhance Medical Insights and facilitate a strategic enterprise view of HCP/HCO interactions and data collection. Click here to participate in the survey.
MODERATOR: Dixil Francis
MODERATOR: Erinn Hutchinson
SPEAKER: Edward Power
SPEAKER: Pamela Lonzer
SPEAKER: Sanaz Cardoza
SPEAKER: Praveen Akella
HOW TO ATTEND
MAPS members: All MAPS members are automatically registered for upcoming webinars. Add to your calendar from this page, from our Tuesday “Upcoming Events” newsletter, or from the MAPS LinkedIn Events Page. Then join the webinar via your calendar link or the button that heads this post at the time of the event (you will be prompted to enter your MAPS-registered email). In the effort to respect inboxes, MAPS members will no longer receive automated email reminders for our events.
Non-members: We invite you to become a member today or purchase access to the on-demand recording.
On-Demand Viewing: This webinar will be posted for on-demand viewing by MAPS members (free) and non-members ($45) to the Content HUB within three business days of the event.
