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Communicating the Value and Measuring Impact of Medical Affairs Functions – Medical Dashboards and KPIs
After attending this webinar, participants should be able to:
1. Understand the rationale and significance of communicating our value to our stakeholders
2. Understand why our value communications and KPIs may differ based on company portfolio, where the product is in its development cycle, or even organization size and maturity
3. Review examples of well-designed metrics and KPIs: cadence, content, and audience to ensure impact