Communicating the Value and Measuring Impact of Medical Affairs Functions – Medical Dashboards and KPIs

Objectives

After attending this webinar, participants should be able to:

1. Understand the rationale and significance of communicating our value to our stakeholders

2. Understand why our value communications and KPIs may differ based on company portfolio, where the product is in its development cycle, or even organization size and maturity

3. Review examples of well-designed metrics and KPIs: cadence, content, and audience to ensure impact

LEAD SPEAKER: Safura Babu-Khan

LEAD SPEAKER: Safura Babu-Khan

Senior Director & Transversal Medical Strategy Lead – Neurology, UCB
SPEAKER: Chett Bhatt

SPEAKER: Chett Bhatt

Executive Director, Global Medical Operations and Strategic Programs, Amarin
SPEAKER: Charlotte Moseley

SPEAKER: Charlotte Moseley

Executive Director – Client Engagement, McCann Health Medical Communications
SPEAKER: Paul Tebbey, PhD, MBA

SPEAKER: Paul Tebbey, PhD, MBA

Therapeutic Area Head, US Oncology Medical Affairs, AbbVie

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