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Disruption Opportunity Webinar Featured
View Webinar and Download Slides

MAPS Members: Log in at the button above with your MAPS-registered email to view the webinar and download slides. Nonmembers: Either join MAPS and log in as described for access to this webinar and archive of past/future webinars or purchase one-time access at the button above.

Overview

The COVID-19 pandemic is having a profound impact on Medical Affairs with an increasing need of support for patients, physicians and other groups within their own companies. This Webinar features Medical Affairs and leading technology thought leaders exploring emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”. New ways of engagement designed specifically for the virtual world can spark innovation within Medical Affairs. Strengthening our knowledge of these trends and opportunities will help the Medical Affairs teams to position better for the “New Normal” in helping healthcare professionals to improve patient outcomes.

Objectives

o   Discuss emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”
o   Explore “outside-in” views on how leading technology companies are addressing the COVID-19 scenario with new approaches across pharma and other industries
o   Identify how the disruption can be turned into opportunities and differentiating strategies

MODERATOR: Shaji Kalathil

MODERATOR: Shaji Kalathil

Executive Director, Head of IT for Global Medical Affairs and Hematology & Cell Therapy Medical Affairs, Bristol Myers Squibb
Medical Affairs Professional Society
SPEAKER: Joseph Eid, MD

SPEAKER: Joseph Eid, MD

SVP, Head of Global Medical Affairs, Bristol Myers Squibb
Medical Affairs Professional Society
SPEAKER: Paul Shawah

SPEAKER: Paul Shawah

SVP, Commercial Cloud Strategy, Veeva Systems
Medical Affairs Professional Society
SPEAKER: David Rhew, MD

SPEAKER: David Rhew, MD

Chief Medical Officer & VP of Healthcare, Worldwide Commercial Business, Microsoft
Medical Affairs Professional Society

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