MAPS MasterClass and MasterClass Onsite provide expert, efficient, personalized instruction to your individuals, teams and strategic leaders

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Immersive, situational-based training programs at the intermediate/advanced level, focused on key competencies that MAPS deems as critical for success in various Medical Affairs functions. 2-day Medical Affairs training programs presented by industry experts in cities around the world.​ Each program is carefully designed to maximize best practice sharing and cross-industry networking, and will include access to a post-meeting online workspace for continued collaboration with the learning cohort for 1 year, at no additional cost.​

  • 2-day in person trainings, featuring plenary sessions and workshops
  • 50-70 participants
  • Networking and best practice sharing with participants from 20-30 other companies!
  • Available now: Launch Excellence, Integrated Medical Communications, External Education
  • Coming this November: Field Medical

Work with MAPS experts to equip your organization to meet the demands of a changing industry. From structuring a Medical Affairs department, to developing cutting-edge Field Medical and Insights capabilities, to building the product value narrative and more, MAPS will work with your team to design and deliver training to meet your needs. In addition to training focused on teaching team members best practices for executing the actions of their function, MAPS offers concurrent or independent training for an organization’s Medical Affairs leadership focusing on setting and realizing strategic direction.

  • 1-day or half-day on-site programs (multi-day curriculums are available)​
  • Structured to your team’s size and needs​
  • Based on existing MAPS MasterClasses (Launch Excellence, Integrated Medical Communications, External Education and Field Medical)​
  • Includes presentations as well as engaging workshops, full group discussions and roundtables​
  • Curriculum is up to 20% customizable to your needs​
  • Our industry expert trainers go to your campus or your offsite team retreat​
  • Half day virtual programs are also an option​

MasterClasses

  • Understand the expanding Medical Affairs leadership role in Launch Excellence and how Medical Affairs expertise should be leveraged throughout the process to maximize value
  • Identify core components of a successful launch from a company and learn from external stakeholders’ preferences
  • Demonstrate cross-functional collaboration and alignment on shared goals and expectations when working across internal and external stakeholder networks
  • Supporting the optimization of tools, systems and processes to elevate organizational launch capabilities and readiness with clear roles and responsibilities for strategic and implementation objectives
  • Address current real-world launch challenges driven by an accelerated shift to digital and remote working through case studies and live discussion
  • Explain and apply the foundations of developing an iMC S/P to ensure alignment with your Medical Affairs and Product Strategies 
  • Create a robust iMC S/P by using templates and examples of regional and global iMC S/Ps  
  • Identify key inputs and cross-functional insights to continuously evolve your iMC S/P 
  • Develop strategic approaches to be used in a range of therapeutic areas including rare disease, oncology, and medical devices 
  • Apply principles of cognitive and learning science to elevate the execution of medical affairs strategy through external education programs  
  • Differentiate between independent and company-led external education and utilize each appropriately within medical affairs strategies across a product lifecycle and therapeutic portfolio 
  • Share best practices for execution/delivery of high quality, impactful, innovative and compliant external education programs from educational gaps identification through to outcomes measurement  
  • Implement outcomes measurement approaches to generate learnings that can be applied to enhance future external education, and other medical affairs strategic activities 
  • Leverage the trends that are accelerating changes in the environment for external education, including evolving technology and engagement channels
  • Define integrated strategic plans for Field Medical that deliver on asset objectives, and support the development and evolution of the function
  • Explore the skills and capabilities that are critical for Field Medical success now and in the future
  • Apply processes to maximize the strategic outcomes that can be gained from insights delivered by field medical
  • Assess and apply metrics and data to communicate the value of Field Medical through data-driven storytelling, and identify opportunities for continuous improvement
  • Crystallize and communicate the critical value that Medical Affairs teams play within MedTech​
  • Understand how to strategically build out and scale a multidisciplinary Medical function based on the needs of your organization​
  • Recognize the importance of Medical Affairs contributions to strategic planning processes, and identify ways to maximize our contribution​
  • Support the identification of evidence needs across stakeholders, and the alignment of these needs to different evidence generation strategies

Custom Trainings

  • Our MasterClass Onsite program provides the opportunity to bring exclusive best-in-class Medical Affairs training, developed by experts across the industry, to your institution with the convenience, privacy, and cost-efficiency of onsite delivery​.
  • Work with MAPS experts to mix and match key topics, that are most relevant to your organization, in developing a wholistic curriculum.  All modules are built on core training material from our renowned master class series.  From launch strategy to integrated medical communications planning and field medical insight management MAPS will help equip your teams with the most up-to-date training delivered in a fun and engaging format.

Integrated Menu of MasterClass Topics

Mix and match the topics your organization needs most:

Launch Excellence

  • Launch Strategy and Execution
  • Preparing your organization for launch
  • Evidence communication and engagement
  • Evidence generation planning

Integrated Medical Communications

  • IMC Strategy and Planning
  • Scientific Communication Platforms
  • Metrics and Insights

External Education

  • Cognitive foundations of education and communication
  • The Science of learning and instructional design
  • Integration of medical education in Medical Affairs strategy
  • Omnichannel Strategies
  • Impact of medical education

Field Medical

  • Field medical strategic planning
  • Core skillset building
  • Insights and insight management
  • Measuring success and metrics

This program allowed me to reflect on “what good looks like” and has allowed us to embark upon a global launch with greater confidence.

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