Course: Introduction to Medical Affairs

Course Overview

The healthcare industry has seen major changes over the past decade with a marked increase in the expectations across the industry for scientific rigor; addressing real-world clinical needs of patients and HealthCare Professionals (HCPs); advancing patient care and optimizing outcomes and increased transparency. The medical expertise within Medical Affairs is well positioned as a strategic partner across the business and to the healthcare community along with the patients that they serve.

Medical Affairs departments find their roots in traditional pharma, but now exist in biotech and are developing in allied areas as well such as devices, diagnostics and other healthcare sectors.

The intention of this module is to define the critical role that Medical Affairs plays as an essential component of the healthcare industry by interpreting and contextualizing data, generating Real-World Evidence (RWE), engaging in peer to peer scientific dialogue that informs the company of the key practice and patient insights, and educates HCPs and healthcare decision makers on clinical and scientific data.

Learning Objectives:
After completing this module, you will be better able to:

  • Articulate the roles Medical Affairs plays in the healthcare industry
  • Gain an understanding for the common functions and key skills in Medical Affairs
  • Describe the Foundational Pillars of Medical Affairs and their purpose

Course Format

At the end of this on-demand course, you will have the opportunity to take an exam to test your competencies on this topic.

Title Duration
A Dynamic Healthcare Industry 2 minutes
Foundational Pillars of Medical Affairs 5 minutes
Roles and Functions of Medical Affairs 5 minutes
Competencies and Capabilities Required in Medical Affairs 5 minutes
Professionals Working in Medical Affairs 5 minutes
Future of Medical Affairs 3 minutes
Knowledge Check 5 minutes

Who Should Take This Course

Individuals interested in pursuing a career in Medical Affairs or who are new to the industry or Medical Affairs will find this course useful.



Please access this eLearning module by using your MAPS credentials to login to this course HERE.

There is no additional cost for MAPS members to take this course.

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The cost for this module is $175 USD

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Module Developers

The MAPS Introduction to Medical Affairs eLearning module was developed by harnessing the valuable experience and collective insights from senior Medical Affairs leaders across the industry, and delivering it as a simple and effective learning platform that facilitates knowledge retention.

Robin Winter-Sperry, MD
Global Field Medical Lead

Dr. Robin Winter-Sperry started working in the healthcare industry in the area of Dermatology at Schering Plough (Merck).  Prior to joining Ipsen in her current role, she had a long and distinguished career including Sanofi/Genzyme Head of Global Field Based Medical Excellence and President of Scientific Advantage, LLC. She created Novartis’ Medical Science Liaison (MSL) department of Scientific Operations and Sanofi-Synthelabo’s Medical Therapeutic Liaison division.

She has been involved in over 28 product launches.  She has pioneered the recognition of MSLs as a specialty in the biopharmaceutical and device industry and is responsible for creating and developing many of the industry’s leading Medical Affairs and Medical Liaison teams. She currently serves on the MAPS Board of Directors, is the MAPS Membership Committee Chair, and is President & CEO of Scientific Resilience.


Charlotte Kremer
Charlotte Kremer, MD, MBA
EVP and Head of MA
Astellas Pharma
MAPS Board Chair
Pete Piliero, MD
VP & Head, Medical Affairs Americas
GSK Consumer Healthcare
MAPS Director, Board Vice-Chair 
Lucie Keeber, PhD
Global Head of Medical Excellence and Patient Affairs
Travis Hege_CEO_Medical Affairs Professional Society
Travis Hege


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