Launch Readiness 2020: Ensuring Strategy And Value From Global To Local Perspectives

Launch Readiness 2020: Ensuring Strategy And Value From Global To Local Perspectives

What is Strategy Related to Launch?

  • Medical Affairs Launch Readiness
    • What is the role for Medical Affairs in launch readiness?
    • Who is part of launch readiness and how is it accomplished?
  • Execution of Global Strategic Plans at the Regional Level
    • How do local affiliates impact the global strategy?
  • Demonstrating Value & Impact for Medical Affairs
    • What performance measures (KPIs) can we use to refine strategy?


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