Overview and Objectives:
COVID-19 has made us rethink the way we interact with and provide education to healthcare stakeholders, and multiple surveys have shown that virtual events will remain in a large capacity after the pandemic. In this webinar, we will explore best practices, benefits of, and barriers to virtualizing events in the life science industry. Among other things, you will learn about the components of impactful virtual events, what aspects organizers and attendees value the most and why, how to track the success of the event in real-time, and the importance of engaging participants before, during, and after the event. Featuring expert industry speakers, viewers will come away with a newfound understanding of the why, what, and how behind virtual events and meetings and how to leverage virtual tools to remain competitive in your field.
1. Identify best practices for virtualizing large events with healthcare stakeholders, including the importance of engaging participants before and after the event
2. Identify key components of virtual events and how to track the success of the event
3. Identify benefits of virtual events for the life sciences industry, attendees, sponsors, and the environment
4. Identify current gaps and barriers to virtual events in the life science sector and discuss what needs to happen for these to become mainstay once in-person gatherings are allowed again