Elevate and expand your knowledge on Integrated Medical Communications Strategy and Plans with leading industry professionals and experts.

San Diego Program: September 9-10, 2024

WHAT IS A MEDICAL AFFAIRS MASTERCLASS TRAINING PROGRAM?

Immersive, situational-based, two-day training programs focused on key competencies of Medical Affairs that MAPS deems critical for success.

Whether you’re a relative beginner, or a seasoned pro, this program will help empower you/your team to create robust iMC S/Ps for optimal communications, through expert insights and collaborative best practice sharing.

Each MasterClass is designed to have a maximum ratio of 8 participants per instructor. We are limiting participation to 40-60 maximum per city, and are expecting delegates from approximately 20-25 different companies per city.

Each program is carefully designed to maximize best practice sharing and cross-industry networking, and will include access to a post-meeting online workspace for continued collaboration with the learning cohort for 1 year, at no additional cost.

REGISTER NOW FOR A CITY NEAR YOU!

Medical Affairs Professionals at all levels looking to learn more about Integrated Medical Communication Strategies and Plans (iMC S/P) 

Professionals looking to learn how to optimally align iMC S/Ps with Medical Affairs and Product Strategies 

Professionals initiating or developing iMC S/Ps at any stage

Professionals looking to gain local, regional, and global perspectives on Medical Communications  

A bespoke learning framework created by seasoned industry professionals across Medical Affairs 

A unique opportunity to elevate and expand your knowledge on iMC S/Ps 

A forum to share your challenges and receive practical inputs and insights from experts   

An additional special focus on rare disease and oncology

A collection of templates and examples for future use  

Continued, ongoing benefits, including access to online learning materials and networking opportunities 

Unique two-day program with built-in networking time 

Hands-on and interactive educational setting with opportunities to direct your questions to the experts 

Informative presentations, panel discussions, and ask-the-expert sessions led by key industry professionals  

Ample time for peer-to-peer and group-led discussions 

Build a foundational knowledge of iMC S/Ps 

Empower individuals and teams to create robust iMC S/Ps for optimal communications 

Learn best practices and key insights from industry leaders 

Introduce the role of multichannel/omnichannel strategies in developing an iMC S/P 

Identify meaningful key metrics and inputs for successful iMC S/P implementation and updates 

Opportunity to network and brainstorm with peers 

FACULTY – SAN DIEGO MASTERCLASS

More Information Coming Soon

PROGRAM OBJECTIVES

After participating in the Integrated Medical Communications MasterClass program, you should be better equipped to:

    • Explain and apply the foundations of developing an iMC S/P to ensure alignment with your Medical Affairs and Product Strategies 
    • Create a robust iMC S/P by using templates and examples of regional and global iMC S/Ps  
    • Identify key inputs and cross-functional insights to continuously evolve your iMC S/P 
    • Develop strategic approaches to be used in a range of therapeutic areas including rare disease, oncology, and medical devices 

TOPICS COVERED IN THIS MASTERCLASS

AGENDA

Day 1 will begin at 9:00 and adjourns at 16:30, Day 2 will begin at 8:30 and adjourn at 15:00.

MONDAY, September 9th

9:00 – 9:10: Welcome & Introduction

9:10 – 9:30: Foundations of building an IMC S/P

9:30 – 10:00: iMC S/P Building Blocks

10:00 – 10:30: Workshop: Identify the Relevant iMC S/P Building Blocks

10:30 – 10:50: Identify the Relevant iMC S/P Building Blocks

10:50 – 11:20: BREAK

11:20 – 11:50: Building an iMC S/P: A Case Study

11:50 – 12:20: Expert perspective on iMC S/Ps

12:20 – 13:30: LUNCH

13:30-13:45: iMC S/P Recap

13:45 – 14:45: Workshop: Puzzled about iMC S/Ps

14:45 – 15:10: Puzzled about iMC S/Ps

15:10 – 15:30: BREAK

15:30 – 15:45: iMC S/Ps in Global and Regional Settings

15:45 – 16:15: Expert Q&A

16:15 – 16:30: Recap of Day 1

16:30 – 18:00: Networking Reception

TUESDAY, September 10th

8:30-8:45: Welcome and Recap

8:45 – 9:00: Review key components and objectives of the iMC S/P Workshop

9:00 – 10:00: Workshop: Assemble your iMC S/P

10:00 – 10:30: Assemble your iMC S/P

10:30 – 11:00: BREAK

11:00 – 11:30: Evolving an iMC S/P with insights: Why and How?

11:30 – 11:50: Field Medical Insights

11:50 – 12:05: Considerations for iMC S/P Metrics

12:05 – 12:35: Metrics and More

12:35 – 13:45: LUNCH

13:45 – 14:15: iMC S/P Across the Therapeutic Landscape

14:15 – 14:45: Expert Q&A Session

14:45 – 15:00: Closing and Recap

LOCATION & HOUSING

Andaz San Diego
600 F Street
San Diego, CA 92101

Accommodations at the negotiated group rate are limited.
Group discounted rate: $309 USD per night.
You may reserve your accommodations at the reservations link below.
Last Day to Book at Group Rate (pending availability): Friday, August 16, 2024

If you have already registered, the accommodations reservations link will be emailed to you as soon as it becomes available.

REGISTRATION PRICING & SCHEDULE

INDUSTRY-MEMBERS $1,200 USD
INDUSTRY-NON-MEMBERS
(INCLUDES 1 YEAR MAPS MEMBERSHIP)
$1,600 USD
TEAMS OF 5 OR MORE REGISTERING AT THE SAME TIME$1,100 USD EACH (MEMBERS)
$1,300 USD EACH (NON-MEMBERS)
TEAM OF 10 OR MORE REGISTERING AT THE SAME TIME$1,000 USD (MEMBERS)
$1,200 USD (NON-MEMBERS)
SOLUTION PROVIDER-MEMBERS $1,850 USD
SOLUTION PROVIDER-NON-MEMBERS (INCLUDES 1 YEAR MAPS MEMBERSHIP)$2,200 USD

Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants (not part of a consulting firm/agency) with previous employment in a life sciences or medical device company.

A RECOGNIZED STANDARD OF EXCELLENCE

MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 9,000 members from 270+ companies, including 27 official industry partner companies (and counting). A certificate of completion will be provided at the conclusion of the MasterClass. In addition, an online workspace for the MasterClass cohort will be created immediately following the program for one year to allow continued best practice sharing, Q&A, and co-learning from peers in the cohort.

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