In this white paper, MedComms, Field Medical and Insights Focus Area Working Groups (FAWGs) demonstrate the value of and elucidate best practices for an insights-driven collaborative approach to creating an iMC S/P.
In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.
A guide for Medical Communications cross-functional collaboration to develop an Integrated Medical Communications Strategy and Plan (iMC S/P) which is the roadmap for how a Medical Affairs team communicates its product vision and value proposition to internal and external stakeholders.
This podcast focuses on the journal publishing industry, discussing how medical journal publishing is changing and what changes we might see in the future.
In this webinar, experts discuss the value of, and how to utilize, patient perspectives in company-sponsored medical publications.
This webinar explores what good looks like in SCP development and reviews the challenges frequently encountered during SCP development and dissemination.
This paper addresses the complexities of prioritizing contemporary journal offerings to accomplish article objectives and overall publication planning goals.
In this MAPS podcast sponsored by IQVIA, we speak with John Eichert, Director of the Thought Leaders Center of Excellence at IQVIA about scientific communications platforms and the combination of peer survey techniques with machine learning to identify key opinion leaders.
This MAPS webinar details how search engine optimization (SEO) can help to ensure HCPs and other stakeholders find your publications.
This Medical Affairs webinar will increase your understanding of how to use digital tools to enhance the impact of scientific communications.