Real Content Integrity & Artificial Intelligence: The Evolving Role of Medical Review in Digital Transformation
Medical Affairs is rethinking medical review amid AI and digital transformation, balancing speed, rigor, and compliance.
A Vision for Medical Communications 2035
This article summarizes an engaging Roundtable discussion, emphasizing the transformative influence of metrics, data, and technology, particularly Artificial Intelligence (AI), on the strategic role of Medical Affairs.
An End-to-End Blueprint for MedTech Medical Affairs
MedTech Medical Affairs is evolving from a traditional support role into a more strategic function, as leaders look to standardize responsibilities and align workflows across the field.
The AI Medical Affairs Hasn’t Imagined Yet: Workflows, Not Chatbots
This article by CCC summarizes their MAPS 2026 Roundtable on literature monitoring in Medical Affairs. It includes aspects on the most pressing workflow challenges, evolving perspective in AI, and copyright considerations.
From Overload to Insight: Rethinking literature monitoring in Medical Affairs
This article by CCC summarizes their MAPS 2026 Roundtable on literature monitoring in Medical Affairs. It includes aspects on the most pressing workflow challenges, evolving perspective in AI, and copyright considerations.
Through the Noise: How Medical Affairs Can Cut Content Waste and Improve Impact
Medical Affairs teams produce more content than HCPs can consume. This article by Costello Medical explores how to cut content waste through insight-led planning, modular design, smart omnichannel personalisation, and impact-focused measurement — translating efficiency into better scientific exchange and patient outcomes.”
Medical Insights Transformation in the Age of AI
How Medical Affairs teams can break free from insights bottlenecks using AI — moving from reactive reporting to proactive, curiosity-driven strategic intelligence.
Closing the Listening Gap to Turn Medical Insights Into Impact
A white paper examining the “listening gap” in medical affairs and outlining how biopharma companies can use AI, process standardization, and cross-functional accountability to turn medical insights into measurable impact.
Top 10 Most Interesting Publications of 2025
Altmetric’s top 10 most interesting publications of 2025
The changing landscape of journal performance measurement
A white paper examining the “listening gap” in medical affairs and outlining how biopharma companies can use AI, process standardization, and cross-functional accountability to turn medical insights into measurable impact.