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Medical Affairs

About Medical Affairs

This author has not written his bio yet.
But we are proud to say that Medical Affairs contributed 305 entries already.

Entries by Medical Affairs

Field Medical Metrics/KPIs Guidance Document

September 22, 2021/in Competency, Strategy, Position/White Papers, SEARCH BY TYPE, Open Access, Value & Impact, Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

When quantitative and qualitative Field Medical KPIs and metrics are aligned with the organization’s strategic plan, these measurements demonstrate value. Defining and communicating this value is an essential task as Field Medical solidifies its role as a strategic pillar within the organization.

Digital Analytics and Social Media in External Education – Where to start and what’s possible?

September 22, 2021/in Competency, ACCESS, MAPS Members Only, Medical Education of External Stakeholders, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, External Education, Content Hub, Insights Process, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This webinar explores how to implement a digital presence to uncover external education unmet needs and gaps.

How the Use of non-Registrational Evidence by Medical Affairs Improves Patient Outcomes

September 21, 2021/in Competency, Position/White Papers, SEARCH BY TYPE, Open Access, Evidence Generation, Innovative Evidence Generation, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This paper discusses the sources and uses of non-registrational evidence and describes why Medical Affairs is positioned to lead and own the nRE Strategic Plan.

Moving Beyond Ad Boards: Asynchronous HCP Engagement Strategies

September 20, 2021/in Competency, Partner Circle, External Scientific Engagement, Customer Engagement & Scientific Comms, Partner Circle Publications/by Medical Affairs

This podcast, sponsored by Impetus Digital, explores the opportunities and benefits of platforms that deliver asynchronous engagement, noting dramatic increases in HCP/KOL participation and cost-per-word.

How Can Medical Affairs Maximize Strategic Impact within the Organization?

September 17, 2021/in Competency, Strategy, Value & Impact, Partner Circle Publications/by Medical Affairs

This webinar explores MA’s future in healthcare innovation and leadership as part of the development of cross-functional goals to help achieve patient benefits.

Beyond Content: HCP Communication Preferences in the Virtual Era

September 15, 2021/in ACCESS, MAPS Members Only, Competency, External Scientific Engagement, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, External Education, Content Hub, Medical Communications, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

During this webinar, a panel of three thought leaders in Medical Communications and Content Strategy will discuss how insights into HCP communication preferences can support the development of your digital engagement strategy and tactics.

Surprising Lessons for Medical Presenters from the Acropolis

September 9, 2021/in Competency, ACCESS, Open Access, Communication Skills, Leadership & Management, Innovate Articles, Content Hub, Leadership & Management Skills, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Near the end of Jill Donahue’s family trip to Greece, an unlicensed tour guide, Charis, showed what communication mastery looks like.

Field Medical External Stakeholders: Episode 1 – Medical Communication Agencies

August 30, 2021/in Competency, ACCESS, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Elevate Podcasts, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This MAPS podcast details potential areas for compliant collaboration by MSLs with key external partners.

How MyHealthTeams Cofounder and CEO, Eric Peacock, Brings a Patient-Centric Perspective to Medical Affairs

August 25, 2021/in Competency, ACCESS, Open Access, Customer Engagement & Scientific Comms, Patient Centricity, Innovate Articles, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

MAPS speaks with MyHealthTeams Cofounder and CEO, Eric Peacock, about how health communities can help the biopharmaceutical industry develop new products that truly make a difference in patients’ lives.

How to Tell the Difference Between Insights and Observations in Medical Affairs

August 25, 2021/in Partner Circle, Partner Circle Publications/by Medical Affairs

In this podcast sponsored by LARVOL, MAPS speaks with Medical Affairs experts on how to help actionable insights float to the top of the ocean of insights data.

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