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The Future of Research Visibility: Beyond Traditional Metrics

The Future of Research Visibility: Beyond Traditional Metrics

July 25, 2025/in MAPS Members Only, Business / Finance, Competency, Strategy, ACCESS, SEARCH BY TYPE, External Scientific Engagement, Launch Excellence, Webinars, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

In this webinar, a panel of experts will share their current experiences, challenges, and perspectives on tracking and interpreting the broader impact of scientific content.

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https://medicalaffairs.org/wp-content/uploads/2025/07/PC-Webinar-Banner-Digital-Science-072525.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-07-25 14:56:472025-08-01 10:06:39The Future of Research Visibility: Beyond Traditional Metrics
Medical Affairs' Data Dilemma and the Path to Influence

Medical Affairs’ Data Dilemma and the Path to Influence

July 21, 2025/in Business / Finance, Competency, Strategy, ACCESS, MAPS Members Only, Business Knowledge, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by [email protected]

In this webinar, join 3 MA experts as they explore how Medical Affairs can transition from a supportive function to a strategic pillar within an organization.

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https://medicalaffairs.org/wp-content/uploads/2025/07/PC-Webinar-Banner-Real-Chemistry-071825-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-07-21 08:21:122025-07-24 13:36:44Medical Affairs’ Data Dilemma and the Path to Influence
Enhancing Collaboration: Streamlining Access to Scientific Literature for Medical Affairs Teams

Enhancing Collaboration: Streamlining Access to Scientific Literature for Medical Affairs Teams

June 25, 2025/in Competency, Strategy, Medical Information, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Operational Excellence, Medical Info, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this On-Demand webinar, we explore the recently released MAPS Standards & Guidance (S+G) documents, “Measuring Value and Impact in Medical Affairs” and “Strategic Medical Planning Guide.”

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https://medicalaffairs.org/wp-content/uploads/2025/03/CCC-june-24-no-panelist.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-06-25 16:29:472025-07-29 11:25:16Enhancing Collaboration: Streamlining Access to Scientific Literature for Medical Affairs Teams
eCademy Course Webinar Banner MedStrat and LE 061825

Leveraging New MAPS Standards & Guidance to Drive Strategic Medical Planning and Demonstrate Value

June 18, 2025/in Competency, Strategy, ACCESS, MAPS Members Only, Medical Strategic Plan, SEARCH BY TYPE, Launch Excellence, Webinars, Content Hub, SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by [email protected]

In this On-Demand webinar, we explore the recently released MAPS Standards & Guidance (S+G) documents, “Measuring Value and Impact in Medical Affairs” and “Strategic Medical Planning Guide.”

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https://medicalaffairs.org/wp-content/uploads/2025/06/eCademy-Course-Webinar-Banner-MedStrat-and-LE-061825.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-06-18 15:11:342025-06-25 17:04:34Leveraging New MAPS Standards & Guidance to Drive Strategic Medical Planning and Demonstrate Value
Enago podcast

Expedited Pharma Publishing: Solutions, Struggles, and Strategic Importance

May 13, 2025/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

Join experts from Enago Life Sciences to learn best practices for navigating the balance between efficiency and authority in expedited publishing.

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https://medicalaffairs.org/wp-content/uploads/2025/04/Enago-podcast.png 522 1373 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-05-13 15:32:062025-07-29 11:30:49Expedited Pharma Publishing: Solutions, Struggles, and Strategic Importance

Do THIS, not THAT: Best Practices to Drive More Impactful Medical Communication Strategies

May 13, 2025/in Competency, Integrated Scientific Comms Plan & Pubs, Partner Circle, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Innovate Articles, Partner Circle Publications, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

As Med Ed teams adopt new tech, it’s key to know how physicians prefer learning. This article shares 2025 MAPS tips with simple “do THIS, not THAT” strategies.

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https://medicalaffairs.org/wp-content/uploads/2023/04/Sermo_article-scaled.png 973 2560 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-05-13 13:47:482025-07-15 12:16:46Do THIS, not THAT: Best Practices to Drive More Impactful Medical Communication Strategies

Digital Opinion Leaders and HCP Influence Mapping

April 30, 2025/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, External Scientific Engagement, Customer Engagement & Scientific Comms, Innovate Articles, Partner Circle Publications, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

This article summarizes insights from a 2025 MAPS Roundtable where Medical Affairs leaders discussed emerging trends in digital engagement, focusing on the rise of Digital Opinion Leaders (DOLs) and strategies for Healthcare Professional (HCP) influence mapping. The conversation highlighted how innovative approaches are reshaping disease awareness and stakeholder relationships.

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https://medicalaffairs.org/wp-content/uploads/2025/04/Innovate-Roundtable-Adnexi-2025.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-04-30 10:39:252025-05-30 13:38:36Digital Opinion Leaders and HCP Influence Mapping

Effectively Introducing New Medical Affairs Capability in the Age of Transformation

March 17, 2025/in Competency, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

In this On-Demand webinar, you will focus on key learnings from the pilot and explore expansion in usage of this emerging technology.

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https://medicalaffairs.org/wp-content/uploads/2025/03/March-11-pcm.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-03-17 10:54:212025-07-29 11:28:47Effectively Introducing New Medical Affairs Capability in the Age of Transformation

The Role of Medical Affairs in Lifecycle Management

March 6, 2025/in Strategy, Competency, SEARCH BY TOPIC, Position Papers, SEARCH BY TYPE, Medical Strategic Plan, Open Access, Content Hub, Content HUB Featured, Other, Featured, Leadership & Management Skills, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

The objective of this article is to discuss the paradigm shift in how companies plan for and deliver on the “long tail” of a drug’s impact even after Loss of Exclusivity (LoE) – a process known as lifecycle management (LCM).

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https://medicalaffairs.org/wp-content/uploads/2025/03/The-Role-of-Medical-Affairs-in-Lifecycle-Management.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-03-06 09:02:182025-07-29 14:54:49The Role of Medical Affairs in Lifecycle Management

Embracing Omnichannel Engagement in Medical Affairs Changing Mindsets to Put External Stakeholders at the Center of Engagement

February 25, 2025/in Competency, Integrated Scientific Comms Plan & Pubs, Position Papers, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Content Hub, Content HUB Featured, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2025/01/Embracing-Omnichannel-Engagement.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-02-25 16:21:572025-07-23 10:43:52Embracing Omnichannel Engagement in Medical Affairs Changing Mindsets to Put External Stakeholders at the Center of Engagement
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