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The Emerging Importance of HEOR in Medical Affairs

The Emerging Importance of HEOR in Medical Affairs

June 7, 2022/in Competency, ACCESS, RWE & HEOR, Open Access, Evidence Generation, Podcasts, Content Hub, Interviews & Opinions, Med Affairs Table Talk, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by [email protected]

At the MAPS 2022 Global Annual Meeting, we sat down with Riad Dirani and Omar Dabbous to chat about the structure and activities of HEOR within Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2022/06/Riad-and-Omar-Medical-Affairs-Table-Talk-Episode-12-WordPress-Image.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-06-07 00:05:022024-04-24 16:01:48The Emerging Importance of HEOR in Medical Affairs
Finding the Holy Grail of Medical Affairs: Impact and Measurable KPIs

Finding the Holy Grail of Medical Affairs: Impact and Measurable KPIs

June 3, 2022/in Competency, Strategy, Value & Impact, Partner Circle Publications/by [email protected]

This webinar shows how identifying areas of opportunity with current available data, and pushing teams to put our patients at the center of our efforts, we can begin implementing novel impact methodologies.

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https://medicalaffairs.org/wp-content/uploads/2020/06/On-Demand-WordPress-Banner-H1-Webinar-June-3.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-06-03 01:13:272024-04-04 14:54:48Finding the Holy Grail of Medical Affairs: Impact and Measurable KPIs
Patient Education Tim Riaz Featured

Exploring Patient Education in Medical Affairs 

May 16, 2022/in ACCESS, Competency, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, External Education, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

MAPS speaks with Tim Mikhelashvili and Riaz Abbas about innovative approaches to compliant patient education including collaborations with patient associations, peer navigators and the emerging use of social media.

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https://medicalaffairs.org/wp-content/uploads/2022/05/Patient-Education-Tim-Riaz-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-05-16 14:32:052023-11-13 08:33:27Exploring Patient Education in Medical Affairs 
Lobna Salem Featured

Building Medical Affairs from Scratch

May 12, 2022/in Competency, Strategy, ACCESS, Overview & Vision, Open Access, Podcasts, Content Hub, Interviews & Opinions, Med Affairs Table Talk, SEARCH BY TOPIC, Medical Operations, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

In this interview recorded at MAPS 2022 Global with Lobna Salem we discuss building a Medical Affairs department from the ground up.

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https://medicalaffairs.org/wp-content/uploads/2022/05/Lobna-Salem-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-05-12 20:30:012024-05-11 08:56:43Building Medical Affairs from Scratch
Digital Strategy Framework Featured

Elements of a Successful Medical Affairs Digital Strategy Framework

May 10, 2022/in Competency, ACCESS, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, White Papers, Foundational (Intro Level), Content Hub/by Medical Affairs

Digital tools power the ability of Medical Affairs teams to generate, analyze and disseminate data to external stakeholders across the product lifecycle, while bringing essential learnings from these stakeholders back to the organization in the form of insights.

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https://medicalaffairs.org/wp-content/uploads/2022/05/Digital-Strategy-Framework-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-05-10 20:56:022024-07-18 12:11:43Elements of a Successful Medical Affairs Digital Strategy Framework
Insights Capabilities Featured

Building Medical Insights Capabilities in Medical Affairs Organizations

May 10, 2022/in Competency, Strategy, ACCESS, Insights, Open Access, Foundational (Intro Level), Content Hub, White Papers, Insights Process, Content HUB Featured, Featured/by Medical Affairs

This paper explores the Medical Affairs-based medical insights function and and identifies basic operational elements required to establish medical insights as a core strategic MA function.

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https://medicalaffairs.org/wp-content/uploads/2022/05/Insights-Capabilities-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-05-10 20:23:192024-07-18 12:11:23Building Medical Insights Capabilities in Medical Affairs Organizations
What is Medical Affairs Featured

Roles, Skills & Career Opportunities in Medical Affairs: A Primer for Job Seekers and Early-Career Professionals

May 9, 2022/in ACCESS, Competency, Strategy, Overview & Vision, Career Development, Open Access, Career Resources Articles, Field Medical, White Papers, Foundational (Intro Level), Content Hub, Insights Process, Content HUB Featured, Featured, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

What is Medical Affairs and what does it do in the biopharmaceutical and MedTech industries? Who works in Medical Affairs and what skills do you need to succeed? Find out in this essential guide to understanding, joining and thriving in Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2022/05/What-is-Medical-Affairs-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-05-09 17:19:332024-07-18 12:10:47Roles, Skills & Career Opportunities in Medical Affairs: A Primer for Job Seekers and Early-Career Professionals
Jose & Augusto

The Evolution of Medical Affairs in Latin America

April 27, 2022/in Competency, Strategy, ACCESS, Overview & Vision, Open Access, Chapter: South Florida LATAM, Podcasts, Content Hub, Interviews & Opinions, Med Affairs Table Talk, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

MAPS speaks with José Borbolla, Global Executive Medical Director at Esai, and Augusto Grinspan, VP Medical Affairs and Head LATAM with Merck KGaA about the evolution of Medical Affairs in Latin America.

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https://medicalaffairs.org/wp-content/uploads/2022/04/Jose-Augusto-Medical-Affairs-Table-Talk-Episode-02-WordPress-Image.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-04-27 13:09:242024-05-03 13:43:01The Evolution of Medical Affairs in Latin America
Medical Affairs Japan: Current State & Future Outlook

Medical Affairs Japan: Current State & Future Outlook

April 27, 2022/in Competency, Strategy, Overview & Vision, ACCESS, MAPS Members Only, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This webinar analyzes the current state of Medical Affairs in Japan, highlights progress made and provides suggestions on what we can do together to make Medical Affairs in Japan even more effective.

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https://medicalaffairs.org/wp-content/uploads/2022/05/On-Demand-WordPress-APAC-Webinar-April-27.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-04-27 01:27:252024-04-04 12:09:07Medical Affairs Japan: Current State & Future Outlook
Tim Riaz External Ed Featured

Innovative Educational Approaches and their Outcomes in Medical Affairs 

April 26, 2022/in Competency, ACCESS, Medical Education of External Stakeholders, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital, Podcasts, External Education, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

MAPS speaks with Tim Mikhelashvili, PharmD, CEO & Co-Founder, Amedea Pharma, Inc. and Riaz Abbas, Learning and Performance Lead, JAPAC Medical, Amgen about innovative approaches to Medical Affairs External Education.

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https://medicalaffairs.org/wp-content/uploads/2022/04/Tim-Riaz-External-Ed-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-04-26 13:09:312024-04-26 11:34:55Innovative Educational Approaches and their Outcomes in Medical Affairs 
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