How Medical Affairs Engages with two Types of Digital Opinion Leaders
This podcast addresses two important categories of Digital Opinion Leaders (DOLs) we should all be listening to.
This podcast addresses two important categories of Digital Opinion Leaders (DOLs) we should all be listening to.
This white paper provides Medical Affairs professionals with the background and history of Real-World Evidence, and its applications in the biopharma industry to benefit patients.
How do leaders make their way to Medical Safety & Pharmacovigilance? The routes are diverse but one constant remains true: They are extremely committed to being an independent voice that amplifies their organization’s commitment to Patient Centricity.
Digitalization offers Medical Affairs teams the opportunity to rethink strategy and actions across the lifecycle of traditional and nontraditional products.
In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.
This podcast previews the MAPS 2022 Global Annual Meeting session “How Medical Affairs can best support internal and external collaborations in patient engagement,” that details the unique role of Medical Affairs in patient engagement.
One of the pandemic’s silver linings may well be gains in participation levels and the volume and quality of insights generated by eliminating the constraints of face-to-face interaction.
In this podcast, we speak with presenters of the MAPS 2022 Global Annual Meeting session, “Developing and Executing and Integrated Medical Communications Strategy and Plan.”
Even as the industry is cautiously returning to face-to-face meetings, it is becoming increasingly clear that virtual meetings will continue to play a crucial role in how Medical Affairs teams interact with their customers. However, if we have learned anything from the past 2 years, it’s that the one-size-fits-all virtual meeting approach does, in fact, not fit many people at all.
In this webinar, we will explore how and why variety, customization, and diversity are key to creating long-lasting and authentic relationships with key opinion leaders, healthcare providers, payers, patients, and internal stakeholders.
Among many other things, you will learn about different ways that virtual meetings, programs, and events can be customized; the benefits of leveraging a variety of virtual tools on customer engagement and interactivity; and what other factors can help make or break your virtual meeting strategy.
Featuring expert industry speakers from the US and Canada, viewers will be inspired to re-think their current approach to virtual meetings and feel empowered to try new tools in order to optimize customer relationships.
This webinar will feature 5 medical heads providing a scorecard on how Medical Affairs throughout the APAC region have performed, given the challenging environment of the global pandemic. Based on this analysis, our expert speakers will then share their expectations and wishlists for the near future for Patients, Healthcare Community and our Industry.
Attendees of this webinar will gain insights into the following key areas:
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