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Digital First Scientific Communications - Measuring the Value or Success of Omnichannel in Medical Affairs

Digital First Scientific Communications – Measuring the Value or Success of Omnichannel in Medical Affairs

August 15, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, the final part of our 3-part series, our experts tackle the question of: “How does a Medical Affairs organization measure the success, or value, of omnichannel activities?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-03.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-15 07:14:562024-05-11 09:40:47Digital First Scientific Communications – Measuring the Value or Success of Omnichannel in Medical Affairs
Digital First Scientific Communications - Implementing Omnichannel in Medical Affairs

Digital First Scientific Communications – Implementing Omnichannel in Medical Affairs

August 8, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, Customer Engagement & Scientific Comms, Digital, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, part 2 of a 3-part series, our experts tackle the question of: “How does a Medical Affairs organization plan for integrating omnichannel activities?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-02.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-08 07:11:172024-05-11 09:41:02Digital First Scientific Communications – Implementing Omnichannel in Medical Affairs
Digital First Scientific Communications - Defining Omnichannel: An Ongoing Debate

Digital First Scientific Communications – Defining Omnichannel: An Ongoing Debate

August 1, 2023/in ACCESS, Competency, Integrated Scientific Comms Plan & Pubs, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Digital, Elevate Podcasts, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, part 1 of a 3-part series, our experts in the Digital FAWG tackle the question of: “How do you define omnichannel?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-01.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-01 06:56:242024-05-11 09:41:11Digital First Scientific Communications – Defining Omnichannel: An Ongoing Debate
Data-Empowered

Data-Empowered Conference Prep and Planning for MA

March 7, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, Partner Circle, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In today’s episode, we speak with Chris Medieros about how to maximize your organization’s presence and impact at congresses.

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https://medicalaffairs.org/wp-content/uploads/2023/03/Podcast-WordPress-H1-Ep-8-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-03-07 12:18:232023-11-14 12:49:30Data-Empowered Conference Prep and Planning for MA
Share of Voice: Understanding How Your Research is Reaching a Real-World Audience

Share of Voice: Understanding How Your Research is Reaching a Real-World Audience

February 21, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, Partner Circle, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this episode of the Elevate podcast series, MAPS speaks with experts about tackling the challenges of an expanding world and understanding who is communicating research by measuring Share of Voice.

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https://medicalaffairs.org/wp-content/uploads/2023/02/Podcast-WordPress-Digital-Sciences-022123.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-02-21 16:23:222023-11-14 12:49:58Share of Voice: Understanding How Your Research is Reaching a Real-World Audience
Complexities Beneath Plain Language Summaries: Challenges and Future Implications

Complexities Beneath Plain Language Summaries: Challenges and Future Implications

February 3, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this webinar, we aim to gather insights from expert speakers who will cover practical lived examples of navigating the landscape, cross functional partnership for effective results, challenges that still persist, and future implications addressing the need to establish global guidelines. Perspectives from GPP guidelines, industry/patient experience, and from publishers will be the main focus.

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https://medicalaffairs.org/wp-content/uploads/2023/02/On-Demand-WordPress-PC-Webinar-Enago-020323.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-02-03 15:44:352024-04-11 14:40:34Complexities Beneath Plain Language Summaries: Challenges and Future Implications
Strategic Collaboration with Agency Partners: One Plus One Equals Eleven

Strategic Collaboration with Agency Partners: One Plus One Equals Eleven

February 1, 2023/in MAPS Members Only, Integrated Scientific Comms Plan & Pubs, ACCESS, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, Medical Communications/by [email protected]

This webinar provides multiple perspectives from both both industry and agency partners, examining how to ensure alignment on needs, goals, and mutual accountability, as well as defining what a “best” partner looks like.

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https://medicalaffairs.org/wp-content/uploads/2023/02/On-Demand-WordPress-MedComm-Webinar-February-1-2023.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-02-01 17:04:032024-04-11 14:38:25Strategic Collaboration with Agency Partners: One Plus One Equals Eleven
The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective

The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective

January 31, 2023/in Competency, ACCESS, Integrated Scientific Comms Plan & Pubs, Open Access, SEARCH BY TOPIC, Open Access, Customer Engagement & Scientific Comms, Digital, Elevate Podcasts, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this our third episode this season, we’ll be discussing how and why medical publishing is changing and where is it going in the future.

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https://medicalaffairs.org/wp-content/uploads/2023/01/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Digital-First-Episode-03.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-31 16:51:312024-04-26 11:37:01The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective
2023, the year of personalization? Omnichannel principles for Training Strategies

2023, the year of personalization? Omnichannel principles for Training Strategies

January 13, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, Partner Circle Publications, Medical Communications/by [email protected]

This webinar highlights the continued importance of omnichannel engagement for healthcare practitioners and learners and the need to equip our internal teams appropriately.

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https://medicalaffairs.org/wp-content/uploads/2023/01/On-Demand-WordPress-PC-Webinar-OPEN-Health-January-13.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-13 15:59:482024-05-31 11:30:582023, the year of personalization? Omnichannel principles for Training Strategies
Choosing Journals and Understanding Publication Impact in the Digital Age

Choosing Journals and Understanding Publication Impact in the Digital Age

November 23, 2022/in Integrated Scientific Comms Plan & Pubs, Competency, Partner Circle, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this episode, we’re talking about publications impact with Mike Taylor, Head of Data Insights and Grainne Farrell, Manager Corporate Life Science, Central Europe, both at Digital Science.

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https://medicalaffairs.org/wp-content/uploads/2022/11/Podcast-WordPress-Digital-Sciences-112122.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-11-23 09:30:092023-11-14 12:52:53Choosing Journals and Understanding Publication Impact in the Digital Age
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