How to Prioritize, Track, and Measure your Medical Communications Plan Episode 3: Pubs
In this third and final podcast episode in this series, we will discuss measuring and improving the reach and engagement of scientific publications.
How to prioritize, track, and measure your Medical Communications Plan Episode 1: Fundamentals
In this first podcast of a 3-part series, we will address this question and discuss: The fundamentals of effective measurement techniques for Medical Affairs.
Enhanced Visualization: Solutions for an Evolving Environment
This webinar demonstrates how enhanced visualization solutions can be applied to scientific communications and Medical Affairs tools to enhance content clarity and increase HCP engagement.
An Insights-Driven Approach to Creating and Refining the Integrated Medical Communication Strategy and Plan
In this white paper, MedComms, Field Medical and Insights Focus Area Working Groups (FAWGs) demonstrate the value of and elucidate best practices for an insights-driven collaborative approach to creating an iMC S/P.
How to Tell a Story About Your Data
In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.
Integrated Medical Communications Strategy and Plan
A guide for Medical Communications cross-functional collaboration to develop an Integrated Medical Communications Strategy and Plan (iMC S/P) which is the roadmap for how a Medical Affairs team communicates its product vision and value proposition to internal and external stakeholders.
The Digital Transformation of Medical Journal Publishing
This podcast focuses on the journal publishing industry, discussing how medical journal publishing is changing and what changes we might see in the future.
Putting the Patient Perspective into Company-Sponsored Medical Publications
In this webinar, experts discuss the value of, and how to utilize, patient perspectives in company-sponsored medical publications.
Bringing Evidence to Life: Common Challenges and Solutions for Scientific Communications Platforms
This webinar explores what good looks like in SCP development and reviews the challenges frequently encountered during SCP development and dissemination.