Navigating Stakeholder Ecosystems: Diversity of Insights in Medical Affairs
Historically, Medical Affairs strategy focused heavily on engaging with KOLs. Today’s Medical Affairs team engages with a much more diverse ecosystem of stakholders
The Rise of Medical Analytics
Companies are investing more in the analytics and insights capabilities for medical – whether it’s dedicating more resources, building out a center of excellence, or even having Commercial Ops and Analytics people transition to take on that role in Medical.
The future is hybrid: why virtual events are here to stay
In this podcast sponsored by Impetus Digital, MAPS speaks about planning and delivering virtual and hybrid events with Impetus Digital Co-Founder and CEO, Natalie Yeadon.
4 Habits to Optimize the Impact & the Value of Medical Affairs
The definition of a habit is a settled tendency or usual manner of behavior. This webinar seeks to evolve legacy expectations and drive forward habits for the individual medical affairs professional that will positively influence the overall community
Leveraging Technology and Artificial Intelligence (AI) to Inform Medical Insights
During this interactive session, PwC and 3 industry panelists will discuss how Medical Affairs organizations are utilizing digital platforms and technology to collect, analyze and report on Medical Insights.
Social Media in Medical Affairs: Beyond Passive Listening
In this MAPS podcast, we explore the emerging uses of social media in the practice of Medical Affairs including best practices and compliance concerns for Medical Affairs professionals participating in the social media landscape.
The Role of Data and Analytics in Leading and Managing Field Medical Teams
This episode of the MAPS podcast series, Elevate, explores the differing approaches applied in the pharmaceutical and device industries to understand the impact and approach to acquired and internally generated data, analytics, and insights play in delivering value.
Patient as Priority: Designing and Refining Internal Medical Affairs Training to Support Patient Outcomes
In partnership with experts from Open Health and Janssen EMEA, this episode of the MAPS podcast series Elevate details how to position patients as priority in designing and refining internal training.