A Rapidly Changing Regulatory Landscape: What Medical Affairs Leaders Should Know
The rise in rare diseases and personalized medicine has heightened the need to understand natural history and treatment pathways for unique patient populations.
Entries by Jalene Kaiser
Piloting GenAI in Medical Information: Lessons from the Front Lines
In today’s “Elevate” episode, our speaker panel, lead by Jennifer Riggins and Steve Casey of the MAPS Digital Strategy FAWG, dives into a topic at the cutting edge of medical information: the use of Generative AI for content creation.
Work Smarter, Publish Stronger: Data-Driven Targeting
This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.
Navigating The Storm Episode 1: Crisis Management – A Process
This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.
The Role of Technology in Enhancing the Value of Medical Affairs
This article is a summary of BGB Group’s 2025 Roundtable in London and outlines how Medical Affairs can lead digital transformation by leveraging AI and integrated tools, while addressing data, security, and adoption challenges to enhance strategic impact.
Natural History Studies: Selecting the Right Delivery Method
The rise in rare diseases and personalized medicine has heightened the need to understand natural history and treatment pathways for unique patient populations.
Optimizing Publication Planning for Impact: Harnessing Key Signals and AI for Smarter Journal Selection
This article explores how AI and signal integration can modernize publication planning, enable more strategic journal selection, and enhance publication impact.
How to Navigate Privacy Regulations in Medical Affairs
The Learning Objectives for this podcast are to understand the scope and requirements of the main privacy laws and regulations, covering data types and processing activities including collection, usage, data retention, subjects’ rights and much more. This podcast also considers the risks and practical application of the regulations in the conduct of various Medical Affairs activities.