Objectives:
This webinar will analyze the current state of Medical Affairs in Japan, highlight progress made and provide suggestions on what we can do together to make Medical Affairs in Japan even more effective.
This webinar will be covering:
1. MA in Japan today: progress and highlights
a. Leadership requirements in Japan to bring MA to the next level
b. MA has become more strategic across all companies
c. What are the competencies required to succeed?
2. Looking into the future of MA in Japan
a. How to engage more with Patients/Patient Advocacy groups
b. How to bring more value to customers, scientific leaders and health systems
c. How to better engage academia and health authority group through scientific exchange
3. Opportunities for improving effectiveness
a. Differentiation of MSL and Medical Rep roles- how are companies differentiating despite the regulations?
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