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Share of Voice: The Complete Picture

June 29, 2023/in Partner Circle, Partner Circle Publications/by Maria Giordano

With the advent of the digital age, Share of Voice has come to mean more than just numbers. Learn how to accurately measure Share of Voice in a digital age.

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https://medicalaffairs.org/wp-content/uploads/2023/06/cover-share-of-voice-report-2023-ungated.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-06-29 11:42:002023-08-17 17:08:03Share of Voice: The Complete Picture

The Evolving Role of AI-powered Solutions in Medical Affairs

June 22, 2023/in Partner Circle, Partner Circle Publications/by Maria Giordano

To better understand MAPS members’ perspectives on AI, Open Health recently convened a panel discussion on the future of data, AI, and analytics in Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2023/06/Screenshot-2023-06-21-at-12.37.16-PM.jpeg 702 1872 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-06-22 06:01:002023-07-27 13:55:04The Evolving Role of AI-powered Solutions in Medical Affairs
Beyond KPIs: Measuring Impact Through Data-Driven Strategies

Beyond KPIs: Measuring Impact Through Data-Driven Strategies

June 12, 2023/in Competency, Strategy, On-Demand Webinars & Town Halls, Value & Impact, Partner Circle Publications/by [email protected]

In this webinar, we will discuss the historical perspective on value in Medical Affairs, as well as strategies to measure and demonstrate impact in an evolving pharmaceutical environment. Join us to learn more about how data-driven strategies can help you gain a better understanding of your Medical Affairs activities and provide insights into areas of opportunity

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https://medicalaffairs.org/wp-content/uploads/2023/06/On-Demand-WordPress-H1-June-9.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-06-12 06:14:072024-04-12 12:33:45Beyond KPIs: Measuring Impact Through Data-Driven Strategies

White Paper: Is it Time to Assess and Realign the Focus for Medical Affairs?

June 5, 2023/in Partner Circle, Partner Circle Publications/by Maria Giordano

In this white paper, Triducive asks: Where is MA now? How are we progressing? Which areas may need the greatest additional effort/support?

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https://medicalaffairs.org/wp-content/uploads/2023/05/banner-Whitepaper_Realign_Focus_For_Medical_Affairs_Final.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-06-05 12:01:362023-07-05 14:35:32White Paper: Is it Time to Assess and Realign the Focus for Medical Affairs?
Secrets of Effective Medical Affairs Leadership for Launch Success

Secrets of Effective Medical Affairs Leadership for Launch Success

June 2, 2023/in Competency, Strategy, Launch Excellence, Partner Circle Publications/by [email protected]

This webinar examines, based on the prevailing pre-launch situation, the strategic focus areas for Medical Affairs teams to consider during launch preparation and discuss approaches to achieve excellence across key activities.

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https://medicalaffairs.org/wp-content/uploads/2023/06/On-Demand-WordPress-Pharmaspectra-June-2.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-06-02 15:01:442024-04-12 10:48:41Secrets of Effective Medical Affairs Leadership for Launch Success
ChatGPT & Beyond - Hype vs Reality: Results from first-hand experiences in Medical Affairs

ChatGPT & Beyond – Hype vs Reality: Results from first-hand experiences in Medical Affairs

May 26, 2023/in Competency, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by [email protected]

The session focuses on results from first hand experiences in Chat GPT and other Large Language Models (LLMs).

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https://medicalaffairs.org/wp-content/uploads/2023/05/On-Demand-WordPress-Indegene-May-26.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-05-26 15:25:032024-04-11 15:14:58ChatGPT & Beyond – Hype vs Reality: Results from first-hand experiences in Medical Affairs

The Complete Guide to a Better Congress Experience

May 8, 2023/in Partner Circle, Partner Circle Publications/by Maria Giordano

Medical congresses are crucial for keeping up with the latest life science industry standards and best practices – but planning is time-consuming and manual. What’s the alternative for better medical congress planning? Get the complete guide to congress planning.

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https://medicalaffairs.org/wp-content/uploads/2023/05/cover-complete-guide-congress.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-05-08 14:25:362023-06-13 10:19:28The Complete Guide to a Better Congress Experience

Case Study: How A Global Pharma Company Targeted a KOL Engagement Strategy Specific to Rheumatology

May 2, 2023/in Partner Circle, Partner Circle Publications/by Maria Giordano

This case study is useful for anyone working to anticipate market access issues and develop plans for launching new drugs in key markets.

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https://medicalaffairs.org/wp-content/uploads/2023/05/h1-cover-image-revised.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-05-02 14:41:072023-07-13 13:21:07Case Study: How A Global Pharma Company Targeted a KOL Engagement Strategy Specific to Rheumatology
The Future is Here: Leveraging Insights, Data, and Technology to Inform Decision-Making and Strategy

The Future is Here: Leveraging Insights, Data, and Technology to Inform Decision-Making and Strategy

April 14, 2023/in Competency, Strategy, Insights, Partner Circle Publications/by [email protected]

This webinar will discuss how with the vast amount of data available today, medical affairs organizations are tasked with continuously enhancing their ability to gather, analyze and derive insights from various data sources.

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https://medicalaffairs.org/wp-content/uploads/2023/04/On-Demand-WordPress-Huma.AI-April-14.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-04-14 15:02:562024-04-11 15:08:38The Future is Here: Leveraging Insights, Data, and Technology to Inform Decision-Making and Strategy
Five Ways Medical Affairs Can Impact Clinical Change & Outcomes

Five Ways Medical Affairs Can Impact Clinical Change & Outcomes

April 12, 2023/in Partner Circle, Partner Circle Publications/by [email protected]

In this episode, Ariel Katz, co-Founder and CEO of H1, provides a more linear and streamlined vision for how Medical Affairs can impact patient outcomes — and how to measure the results of our actions.

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https://medicalaffairs.org/wp-content/uploads/2023/04/Podcast-WordPress-H1-Ep-9.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-04-12 10:45:582024-04-25 13:00:43Five Ways Medical Affairs Can Impact Clinical Change & Outcomes
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