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Integrated Evidence Generation Planning: Top Challenges for Medical Affairs Teams

September 3, 2024/in Competency, Integrated Evidence Plan, SEARCH BY TYPE, Evidence Generation, Elevate Podcasts/by [email protected]

As the sources of data and technologies needed to make sense of data expand, opportunities exist for further integrating RWE and HEOR alongside traditional approaches when planning data generation activities to support new product registration, access, and use.

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https://medicalaffairs.org/wp-content/uploads/2024/09/Lumanity-IEGP-2.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-09-03 11:12:322025-06-20 13:36:47Integrated Evidence Generation Planning: Top Challenges for Medical Affairs Teams

What a Nurse and Patient Advocate Wants Medical Affairs to Know About Engaging Patients

August 20, 2024/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Patient Centricity, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by [email protected]

Getting the most impact from a publication requires being able to define who the audience is and how to reach them, across both journals and online channels, especially in complex/niche cases. In this podcast, we discuss the benefits of taking an analytical approach.

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https://medicalaffairs.org/wp-content/uploads/2024/08/Kate-Davies-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-08-20 08:57:232024-08-20 09:01:19What a Nurse and Patient Advocate Wants Medical Affairs to Know About Engaging Patients

Applying Data Visualization, Storytelling, and Interactivity in Medical Affairs: What Journalism Can Teach Us

August 13, 2024/in Competency, SEARCH BY TYPE, External Scientific Engagement, Webinars, Customer Engagement & Scientific Comms/by Jalene Kaiser

The objective is to illustrate how the strategic incorporation of interactive tools, visualization, and personalization of content can elevate the communication of medical and scientific information making it more accessible, engaging, and meaningful for diverse audiences.

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https://medicalaffairs.org/wp-content/uploads/2023/04/August-13-pcmwebinar.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2024-08-13 12:07:532025-06-25 15:48:52Applying Data Visualization, Storytelling, and Interactivity in Medical Affairs: What Journalism Can Teach Us

Activating health equity: The vital role of Medical Affairs

July 31, 2024/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, Evidence Generation, Health Equity, Evidence Generation, Innovate Articles, Content Hub, Content HUB Featured, Interviews & Opinions, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Luke Traeger

Medical Affairs is in the unique position to drive health equity through three main roles: catalyser, capabilities enhancer, and cross-functional collaborator, emphasizing the need for deliberate strategies and actions to close health gaps and improve outcomes for underserved populations.

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https://medicalaffairs.org/wp-content/uploads/2024/07/MAPS_Website_Ad_Innovate_Roundtable_Deloitte_8_2_24_845x321-scaled.jpg 973 2560 Luke Traeger https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Luke Traeger2024-07-31 13:41:372024-09-18 07:35:32Activating health equity: The vital role of Medical Affairs
Altmetric Niche Pub Featured

Maximizing the Impact of a Niche Publication

July 30, 2024/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by [email protected]

Getting the most impact from a publication requires being able to define who the audience is and how to reach them, across both journals and online channels, especially in complex/niche cases. In this podcast, we discuss the benefits of taking an analytical approach.

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https://medicalaffairs.org/wp-content/uploads/2024/07/Altmetric-Niche-Pub-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-30 13:11:592025-06-20 13:40:26Maximizing the Impact of a Niche Publication
CME Providers Featured

From Education to ROE and Future Programming, CME Providers Are Doing More with Data

July 24, 2024/in Competency, ACCESS, Medical Education of External Stakeholders, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital, Innovate Articles, Content Hub/by [email protected]

Continuing Medical Education (CME) providers have seen their role expand to offer valuable information for future programming and other strategic business decisions. Here is how CME providers are using data to create insights and impact.

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https://medicalaffairs.org/wp-content/uploads/2024/07/CME-Providers-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-24 09:20:042024-09-18 07:16:33From Education to ROE and Future Programming, CME Providers Are Doing More with Data
Wiley Practice Changing Pub Featured

Practical Tips to Optimize the Impact of a Practice-Changing Publication

July 18, 2024/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by [email protected]

Publishing a scientific study can feel like squeezing an eyedropper into the ocean and it is the job of the Publications team to ensure this publication has impact — especially when it has the potential to change clinical practice. Here we learn practical tips straight from the source – namely, experts at Wiley.

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https://medicalaffairs.org/wp-content/uploads/2024/07/Wiley-Practice-Changing-Pub-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-18 10:02:072025-06-20 13:44:50Practical Tips to Optimize the Impact of a Practice-Changing Publication

Thinking Patient When Thinking Data Dissemination

July 17, 2024/in Competency, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Patient Centricity/by [email protected]

This webinar aims to help viewers articulate why it’s important to consider a patient community audience when planning scientific and data dissemination including incorporating their voice within it.

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https://medicalaffairs.org/wp-content/uploads/2024/07/july17-webinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-17 15:23:562025-07-03 15:22:40Thinking Patient When Thinking Data Dissemination
MedInfo WP Featured

Rising Star: Medical Information’s Strategic Transformation

July 17, 2024/in Competency, Position Papers, Medical Information, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Content HUB Featured, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]
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https://medicalaffairs.org/wp-content/uploads/2024/07/MedInfo-WP-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-17 11:14:332025-06-17 15:42:09Rising Star: Medical Information’s Strategic Transformation
Altmetric Journal Selection Featured

Journal Selection: Looking Beyond Traditional Metrics

July 2, 2024/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by Travis Hege

With companies driving their own engagement and alternatives to journals becoming mainstream, does impact factor still matter?

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https://medicalaffairs.org/wp-content/uploads/2024/07/Altmetric-Journal-Selection-Featured.png 778 2048 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-07-02 09:02:162025-06-20 13:45:57Journal Selection: Looking Beyond Traditional Metrics
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