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10 Reasons Digital Strategies Fail & How to Help Them Succeed

January 4, 2024/in Competency, ACCESS, SEARCH BY TOPIC, Open Access, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Elevate Articles, Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Travis Hege

10 reasons digital strategies fail plus ways you and your teams can navigate between the icebergs of these failures on the way to success.

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https://medicalaffairs.org/wp-content/uploads/2024/01/10-Reasons-Digital-Strategies-Fail-How-to-Help-Them-Succeed.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-01-04 10:35:442025-08-08 15:32:2810 Reasons Digital Strategies Fail & How to Help Them Succeed

Executive Vision: Emerging Ideas in Medical Affairs’ Role in Adapting Industry to Personalized Medicine

January 4, 2024/in Overview & Vision, Competency, Strategy, SEARCH BY TYPE, Innovate Articles, Foundational (Intro Level)/by Maria Giordano

This MAPS Executive Consortium article explores ways in which Medical Affairs can help industry adapt its practices to deal with emerging issues in the transition to personalized medicine.

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https://medicalaffairs.org/wp-content/uploads/2024/01/Executive-Vision-Personalized-Medicine.png 642 1690 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2024-01-04 10:24:142025-07-15 14:31:03Executive Vision: Emerging Ideas in Medical Affairs’ Role in Adapting Industry to Personalized Medicine

What to Consider When Developing Publication-Related Summaries to Support Field Medical

December 14, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Articles/by Travis Hege

The authors present planning, process, compliance, and copyright considerations for both author- and sponsor-led publication enhancers.

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https://medicalaffairs.org/wp-content/uploads/2023/12/What-to-Consider-When-Developing-Publication-Related-Summaries-to-Support-Field-Medical.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-12-14 07:39:432025-08-08 15:25:41What to Consider When Developing Publication-Related Summaries to Support Field Medical
Medical Insights

Standards & Guidance: Insights

November 30, 2023/in ACCESS, MAPS Members Only, Standards & Guidance, Competency, Strategy, Insights, SEARCH BY TYPE, Content Hub, Featured/by Travis Hege
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https://medicalaffairs.org/wp-content/uploads/2023/04/Medical-Insights-strategy-1.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-11-30 13:17:302025-06-25 11:20:05Standards & Guidance: Insights

Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

November 29, 2023/in Competency, Strategy, Overview & Vision, ACCESS, MAPS Members Only, SEARCH BY TOPIC, SEARCH BY TYPE, Webinars, Content Hub, Med Tech, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

Join the MAPS Med Tech FAWG as they discuss “Medical Affairs Mastery: Shaping the Future of MedTech with MAPS”!

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https://medicalaffairs.org/wp-content/uploads/2023/11/November-29-webinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-11-29 16:28:562025-07-18 11:39:14Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

Hot Topic: Discover the Current and Emerging Research Trends in Pharma

November 28, 2023/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Maria Giordano

Download the new Dimensions White Paper to discover the current and emerging research trends in Pharma.

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https://medicalaffairs.org/wp-content/uploads/2023/11/DS-cover.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-11-28 13:35:002025-07-25 16:14:45Hot Topic: Discover the Current and Emerging Research Trends in Pharma

Executive Vision: How Medical Affairs Will Help the Biopharmaceutical and MedTech industries Adapt to Meet the Needs of a Changing Society

November 6, 2023/in Competency, Strategy, Overview & Vision, SEARCH BY TYPE, Innovate Articles/by Maria Giordano

The MAPS Executive Consortium details how Medical Affairs will drive the evolution of industry to match the needs of a changing society.

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https://medicalaffairs.org/wp-content/uploads/2023/11/Executive-Vision-Changing-Society.png 642 1690 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-11-06 19:00:242025-07-15 14:38:30Executive Vision: How Medical Affairs Will Help the Biopharmaceutical and MedTech industries Adapt to Meet the Needs of a Changing Society

Essential Elements of a “Best-in-Class” Medical Information Organization

November 3, 2023/in Competency, Medical Information, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Webinars/by [email protected]

In this webinar, our panelists highlight key areas of the Standards and Guidance created between MAPS, phactMI & MILE and how to use this S&G to move to a best-in-class medical information organization.

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https://medicalaffairs.org/wp-content/uploads/2023/11/November-3-pcmwebinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-11-03 14:07:062025-07-29 14:22:35Essential Elements of a “Best-in-Class” Medical Information Organization

Patient-Centered Solutions: Navigating challenges & unlocking value through patient engagement

November 2, 2023/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Patient Centricity, Elevate Podcasts/by Travis Hege

MAPS speaks with Liz de Somer, CEO of Medicines Australia and Sharon Winton, CEO of Lymphoma Australia to explore patient engagement from the perspectives of industry and patient associations.

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https://medicalaffairs.org/wp-content/uploads/2023/11/Patient-Centered.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-11-02 09:58:212025-07-10 09:23:13Patient-Centered Solutions: Navigating challenges & unlocking value through patient engagement

Patient Centricity in Medical Affairs: Identifying and Overcoming Barriers

November 1, 2023/in Competency, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Patient Centricity/by [email protected]

In this on-demand webinar, our experts provide guidance and potential solutions on addressing major barriers for patient centricity initiatives identified through their survey.

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https://medicalaffairs.org/wp-content/uploads/2023/11/November1-webinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-11-01 14:57:532025-07-08 11:09:37Patient Centricity in Medical Affairs: Identifying and Overcoming Barriers
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