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The Mission, Value, and Roles of Medical Affairs in MedTech

March 21, 2023/in Competency, Strategy, Overview & Vision, Position Papers, SEARCH BY TYPE, Content HUB Featured, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Maria Giordano

This White Paper draws on the expertise of 10 senior Medical Affairs leaders across diverse global organizations to describe the role of Medical Affairs in ensuring the MedTech industry meets the challenges of high-quality evidence, objective measures, changes in the healthcare landscape, and more.

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https://medicalaffairs.org/wp-content/uploads/2023/03/cover-image-MAPS-MedTech-Vision-White-Paper.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-03-21 12:04:572025-06-17 15:46:36The Mission, Value, and Roles of Medical Affairs in MedTech
HCG Innovate Featured

Explore, Educate, Embrace: Opportunities for Medical Affairs to Impact Health Disparities & Inequities

March 14, 2023/in ACCESS, Open Access, Evidence Generation, Health Equity, Innovate Articles, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Travis Hege

By using the framework of Explore, Educate, Embrace we can shape our approach to Health Equity by incorporating it into our daily work.

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https://medicalaffairs.org/wp-content/uploads/2023/03/HCG-Innovat4-Featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-03-14 07:02:002023-11-10 14:29:08Explore, Educate, Embrace: Opportunities for Medical Affairs to Impact Health Disparities & Inequities
Medical Affairs in Rare Disease and Gene Therapy - Why a different approach? 

Medical Affairs in Rare Disease and Gene Therapy – Why a different approach? 

March 2, 2023/in Strategy, Overview & Vision, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Rare Disease/by [email protected]

In today’s episode, we’ll be looking at considerations for Medical Affairs in Rare Disease and Gene Therapy

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https://medicalaffairs.org/wp-content/uploads/2023/03/Podcast-WordPress-RD_GT-FAWG-PODCAST-Episode-01.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-03-02 13:52:482023-11-10 14:31:38Medical Affairs in Rare Disease and Gene Therapy – Why a different approach? 

Educating Medical Professionals for that “Rare Encounter”

March 2, 2023/in ACCESS, Open Access, Innovate Articles, Content Hub, Interviews & Opinions, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity, Rare Disease/by Medical Affairs

Streamlining the diagnostic odyssey requires educating medical professionals to recognize “rare encounters” and engage these patients with precision and compassion.

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https://medicalaffairs.org/wp-content/uploads/2023/03/Rare-Encounters-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-03-02 10:43:532023-03-02 10:47:49Educating Medical Professionals for that “Rare Encounter”
Innovations in External Education Episode 02: Learning Opportunities and Events Not To Miss in 2023!

Innovations in External Education Episode 02: Learning Opportunities and Events Not To Miss in 2023!

February 28, 2023/in ACCESS, Open Access, SEARCH BY TOPIC, Medical Education of External Stakeholders, Open Access, Customer Engagement & Scientific Comms, Elevate Podcasts, External Education, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

This second episode in the series discusses the activities of the External Education FAWG and the different learning opportunities that are currently available and coming soon to all MAPS members.

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https://medicalaffairs.org/wp-content/uploads/2023/02/Podcast-WordPress-External-Education-FAWG-PODCAST-Innovations-in-External-Education-EPISODE-2.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-02-28 14:18:292023-11-10 14:33:03Innovations in External Education Episode 02: Learning Opportunities and Events Not To Miss in 2023!
Digital Structures Medical AffairsFeatured

Integrated, Centralized and Decentralized Models of Digital Structure for Medical Affairs

February 23, 2023/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Articles, Digital Trends & Opportunities, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This article provides top-level framework and broad conceptual categories for understanding digital structures within Medical Affairs and biopharmaceutical/MedTech organizations, helping leaders to make organizational decisions to drive their digital strategy with intention and purpose.

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https://medicalaffairs.org/wp-content/uploads/2023/02/Digital-Structures-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-02-23 09:40:492025-06-06 16:42:55Integrated, Centralized and Decentralized Models of Digital Structure for Medical Affairs
The value and strategic

The Value and Strategic Implementation of Insights Management

February 8, 2023/in Competency, Strategy, Insights, White Papers, SEARCH BY TYPE, Content Hub, Content HUB Featured, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Maria Giordano

This White Paper provides a foundational understanding of insights management, including the definition and value of insights, processes and technologies for insights management, and key challenges in implementation.

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https://medicalaffairs.org/wp-content/uploads/2023/02/Feb8_WithIn3.png 669 1760 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2023-02-08 03:01:002025-06-12 13:52:16The Value and Strategic Implementation of Insights Management
The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective

The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective

January 31, 2023/in Competency, ACCESS, Integrated Scientific Comms Plan & Pubs, Open Access, SEARCH BY TOPIC, Open Access, Customer Engagement & Scientific Comms, Digital, Elevate Podcasts, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this our third episode this season, we’ll be discussing how and why medical publishing is changing and where is it going in the future.

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https://medicalaffairs.org/wp-content/uploads/2023/01/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Digital-First-Episode-03.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-31 16:51:312024-04-26 11:37:01The Digital Transformation of Medical Journal Publishing Episode 3: Open Access from the Publisher’s Perspective
ChatGPT Featured 2

ChatGPT is Poised to Disrupt Medical Affairs

January 26, 2023/in ACCESS, Open Access, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Foundational (Intro Level), Content Hub, Interviews & Opinions, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

With a multibillion dollar investment from Microsoft and already 4 authorship credits on PubMed, ChatGPT is poised to disrupt Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2023/01/ChatGPT-Featured-2.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-01-26 09:38:432023-11-10 14:38:07ChatGPT is Poised to Disrupt Medical Affairs
Innovations in External Education Episode 01: The Power of the Podcast Format of Medical Education

Innovations in External Education Episode 01: The Power of the Podcast Format of Medical Education

January 2, 2023/in ACCESS, Open Access, SEARCH BY TOPIC, Medical Education of External Stakeholders, Open Access, Customer Engagement & Scientific Comms, Elevate Podcasts, External Education, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

This series of the Elevate Podcast illuminates the path scientific communication takes from teaching to diagnosis to treating all the way to changing, prolonging, and saving patient lives.

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https://medicalaffairs.org/wp-content/uploads/2023/01/Podcast-WordPress-External-Education-FAWG-PODCAST_Innovations-in-External-Education-EPISODE-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-02 09:47:012023-11-10 14:41:04Innovations in External Education Episode 01: The Power of the Podcast Format of Medical Education
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