Medical Affairs & Social Media 2.0: The Evolving Model of HCP Engagement
In this webinar, a panel of social media and medical communications experts discuss the evolving trends and models for pharma and biotech medical communications.
Field Medical External Stakeholders: Episode 3 Interacting with Academic Drug Developers
This MAPS podcast details potential areas for compliant collaboration by MSLs with Academic Drug Developers.
A Step-by-Step Guide to Maximizing Your Medical Affairs Social Media Presence
This webinar describes key steps and considerations for creating a successful social media presence for your Medical Affairs team.
Field Medical External Stakeholders: Episode 2 Partnering with Patient Advocacy Organizations
This MAPS podcast details potential areas for compliant collaboration by MSLs with Patient Advocacy Groups.
Customize KOL Engagement Through Data
This webinar offers actionable steps MSLs and MSL teams can use to leverage data for successful KOL engagements in this new era of digital.
Bringing Evidence to Life: Common Challenges and Solutions for Scientific Communications Platforms
This webinar explores what good looks like in SCP development and reviews the challenges frequently encountered during SCP development and dissemination.
Discovering and Engaging Hidden Thought Leaders and Their Networks
MAPS speaks with IQVIA experts on two sides of thought-leader engagement — discovering thought leader networks and personalizing engagements with these thought leaders in a way that has the potential to shift the scientific landscape.
Moving Beyond Ad Boards: Asynchronous HCP Engagement Strategies
This podcast, sponsored by Impetus Digital, explores the opportunities and benefits of platforms that deliver asynchronous engagement, noting dramatic increases in HCP/KOL participation and cost-per-word.
Field Medical External Stakeholders: Episode 1 – Medical Communication Agencies
This MAPS podcast details potential areas for compliant collaboration by MSLs with key external partners.
How MyHealthTeams Cofounder and CEO, Eric Peacock, Brings a Patient-Centric Perspective to Medical Affairs
MAPS speaks with MyHealthTeams Cofounder and CEO, Eric Peacock, about how health communities can help the biopharmaceutical industry develop new products that truly make a difference in patients’ lives.