How Medical Affairs Engages with two Types of Digital Opinion Leaders
This podcast addresses two important categories of Digital Opinion Leaders (DOLs) we should all be listening to.
This podcast addresses two important categories of Digital Opinion Leaders (DOLs) we should all be listening to.
Digitalization offers Medical Affairs teams the opportunity to rethink strategy and actions across the lifecycle of traditional and nontraditional products.
In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.
This podcast previews the MAPS 2022 Global Annual Meeting session “How Medical Affairs can best support internal and external collaborations in patient engagement,” that details the unique role of Medical Affairs in patient engagement.
In this podcast, we speak with presenters of the MAPS 2022 Global Annual Meeting session, “Developing and Executing and Integrated Medical Communications Strategy and Plan.”
Even as the industry is cautiously returning to face-to-face meetings, it is becoming increasingly clear that virtual meetings will continue to play a crucial role in how Medical Affairs teams interact with their customers. However, if we have learned anything from the past 2 years, it’s that the one-size-fits-all virtual meeting approach does, in fact, not fit many people at all.
In this webinar, we will explore how and why variety, customization, and diversity are key to creating long-lasting and authentic relationships with key opinion leaders, healthcare providers, payers, patients, and internal stakeholders.
Among many other things, you will learn about different ways that virtual meetings, programs, and events can be customized; the benefits of leveraging a variety of virtual tools on customer engagement and interactivity; and what other factors can help make or break your virtual meeting strategy.
Featuring expert industry speakers from the US and Canada, viewers will be inspired to re-think their current approach to virtual meetings and feel empowered to try new tools in order to optimize customer relationships.
This podcast focuses on how emerging tools can enable better collaboration and engagement with both internal and external stakeholders.
This course uses a faux product to introduce essential concepts of Patient Centricity including a comprehensive description of strategy.
A guide for Medical Communications cross-functional collaboration to develop an Integrated Medical Communications Strategy and Plan (iMC S/P) which is the roadmap for how a Medical Affairs team communicates its product vision and value proposition to internal and external stakeholders.
This podcast focuses on how to use integrated HCP data and network analytics to get faster, better insights from disease communities.
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