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ChatGPT is Poised to Disrupt Medical Affairs

January 26, 2023/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Foundational (Intro Level)/by Medical Affairs

With a multibillion dollar investment from Microsoft and already 4 authorship credits on PubMed, ChatGPT is poised to disrupt Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2023/01/ChatGPT.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-01-26 09:38:432025-07-15 14:58:29ChatGPT is Poised to Disrupt Medical Affairs
Leveraging Technology and Data to Drive Expert Engagement Aligned to Strategic Imperatives

Leveraging Technology and Data to Drive Expert Engagement Aligned to Strategic Imperatives

January 20, 2023/in Competency, External Scientific Engagement, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this webinar, a panel of experts discuss how technology has aided Life Sciences leaders as they engage with experts at various stages of the product life cycle.

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https://medicalaffairs.org/wp-content/uploads/2023/01/On-Demand-WordPress-PC-Webinar-Definitive-Healthcare-January-20-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-20 14:36:162024-04-11 14:29:48Leveraging Technology and Data to Drive Expert Engagement Aligned to Strategic Imperatives

How Medical Affairs Can Drive Patient-Focused Drug Development

January 18, 2023/in SEARCH BY TYPE, Customer Engagement & Scientific Comms, Patient Centricity, Innovate Articles/by Medical Affairs

2023 brings increased expectations from the FDA for patient-focused drug development (PFDD). Medical Affairs organizations need to develop new skills to put the patient voice at the center of drug, device, and diagnostic development and evaluation.

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https://medicalaffairs.org/wp-content/uploads/2023/01/Drive-Patient-Focused-Drug-development.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-01-18 10:53:412025-07-15 15:03:05How Medical Affairs Can Drive Patient-Focused Drug Development
2023, the year of personalization? Omnichannel principles for Training Strategies

2023, the year of personalization? Omnichannel principles for Training Strategies

January 13, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Content Hub, Partner Circle Publications, Medical Communications/by [email protected]

This webinar highlights the continued importance of omnichannel engagement for healthcare practitioners and learners and the need to equip our internal teams appropriately.

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https://medicalaffairs.org/wp-content/uploads/2023/01/On-Demand-WordPress-PC-Webinar-OPEN-Health-January-13.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-13 15:59:482024-05-31 11:30:582023, the year of personalization? Omnichannel principles for Training Strategies
Innovative Technologies for Smarter Pharma-Healthcare Interactions

Innovative Technologies for Smarter Pharma-Healthcare Interactions

January 9, 2023/in Competency, Partner Circle, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by [email protected]

MAPS speaks with Tim Mikhelashvili, CEO and Co-Founder of Amedea Pharma, and the winners of his Medical Affairs Olympics Competition, the CEOs of Discreedly and Inphronesis.

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https://medicalaffairs.org/wp-content/uploads/2023/01/Podcast-Wordpress-Amedea-Pharma-010923.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-01-09 08:14:062023-11-14 12:51:53Innovative Technologies for Smarter Pharma-Healthcare Interactions
Driving Innovation Through a Novel Model of Scientific Engagement: The Hackathon Case Study

Driving Innovation Through a Novel Model of Scientific Engagement: The Hackathon Case Study

December 16, 2022/in Competency, External Scientific Engagement, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

This webinar program will focus on the theme of innovation and scientific engagement in Medical Communications, providing a detailed example of how a hackathon event is a valuable approach to enhance idea generation for a defined challenge and presents the opportunity to develop innovative “out-of-the box” solutions as a primary outcome of the event.

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https://medicalaffairs.org/wp-content/uploads/2022/12/On-Demand-WordPress-PC-Webinar-Parexel-December-16.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-12-16 16:21:392024-04-11 14:22:34Driving Innovation Through a Novel Model of Scientific Engagement: The Hackathon Case Study
Using AI to Accelerate Diagnosis and Treatment

Using AI to Accelerate Diagnosis and Treatment

December 5, 2022/in Competency, Partner Circle, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by [email protected]

In today’s episode, we’re talking with Joseph Zabinski, PhD, Senior Director, AI & Personalized Medicine at OM1 about Artificial Intelligence — specifically about how AI can accelerate diagnosis and treatment.

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https://medicalaffairs.org/wp-content/uploads/2022/12/Podcast-WordPress-Om1-120522.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-12-05 08:02:322023-11-14 12:52:38Using AI to Accelerate Diagnosis and Treatment
Choosing Journals and Understanding Publication Impact in the Digital Age

Choosing Journals and Understanding Publication Impact in the Digital Age

November 23, 2022/in Integrated Scientific Comms Plan & Pubs, Competency, Partner Circle, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this episode, we’re talking about publications impact with Mike Taylor, Head of Data Insights and Grainne Farrell, Manager Corporate Life Science, Central Europe, both at Digital Science.

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https://medicalaffairs.org/wp-content/uploads/2022/11/Podcast-WordPress-Digital-Sciences-112122.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-11-23 09:30:092023-11-14 12:52:53Choosing Journals and Understanding Publication Impact in the Digital Age
Back to the future…Reimagining Scientific Congresses

Back to the future…Reimagining Scientific Congresses

November 18, 2022/in Competency, External Scientific Engagement, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

A panel of experts will discuss what they have learnt from the last 2 years to take forward to future congress offerings, while also exploring what HCPs want when joining congresses both virtually or face-to-face.

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https://medicalaffairs.org/wp-content/uploads/2022/11/On-Demand-WordPress-IPG-CMC-Webinar-November-18.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-11-18 10:35:132024-04-11 14:09:40Back to the future…Reimagining Scientific Congresses
Advancing Field Medical Skills: Critical Competencies for Engagement Experiences Customers Desire

Advancing Field Medical Skills: Critical Competencies for Engagement Experiences Customers Desire

November 8, 2022/in Competency, Partner Circle, External Scientific Engagement, Customer Engagement & Scientific Comms, Partner Circle Publications/by [email protected]

In this episode, experts discuss patient-centricity strategies and actions that make patient-first thinking the heart of your organization’s plans.

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https://medicalaffairs.org/wp-content/uploads/2022/11/Podcast-WordPress-IQVIA-Ep-6-110722.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-11-08 06:22:092023-11-14 12:53:38Advancing Field Medical Skills: Critical Competencies for Engagement Experiences Customers Desire
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