Top 10 Publications of 2025
In this podcast, our experts will provide a perspective on how Medical Affairs can bring value to marketing and sales organizations.
Work Smarter, Publish Stronger: Data-Driven Targeting
This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.
Beyond the Prescriber: The Importance of Broadening Medical Affairs Engagement
As healthcare continues to evolve, broadening Medical Affairs engagement from prescribers to the full ecosystem of healthcare partners is no longer optional, but essential for treatment success.
Mastering the Art of Storytelling in Scientific Communications
In this podcast episode, our experts dive into the importance of storytelling in scientific communication, emphasizing the need to balance creativity with accuracy and personalize content for different audiences.
The Future of Research Visibility: Beyond Traditional Metrics
In this webinar, a panel of experts will share their current experiences, challenges, and perspectives on tracking and interpreting the broader impact of scientific content.
Expedited Pharma Publishing: Solutions, Struggles, and Strategic Importance
Join experts from Enago Life Sciences to learn best practices for navigating the balance between efficiency and authority in expedited publishing.
Do THIS, not THAT: Best Practices to Drive More Impactful Medical Communication Strategies
As Med Ed teams adopt new tech, it’s key to know how physicians prefer learning. This article shares 2025 MAPS tips with simple “do THIS, not THAT” strategies.
Is Bluesky ahead? The past and future of Social Media for Med Affairs
Is Bluesky the new Twitter (X) for academic research conversations? Learn how Medical Affairs teams can maximize the opportunity of this new platform.
Top 10 Most Interesting Publications of 2024
Altmetric’s top 10 most interesting publications of 2024