Moving to an Integrated, Holistic Approach to Insights-Related Activities in Medical Affairs
This paper explores how moving to a holistic, multi-channel approach to insights will create value for the organization, patients and the medical community.
This paper explores how moving to a holistic, multi-channel approach to insights will create value for the organization, patients and the medical community.
This podcast offers insights surrounding common challenges Medical Affairs organizations face in offering best-in-class digital capabilities.
This session will provide a learning opportunity for our audience by describing:
• An evolved Medical Communications function, by articulating the critical capabilities that make it a driver of strategic scientific communications aligned with overall medical imperatives
• A “Supernova” MA Therapeutic Area (strategy) and Medical Communications Team: An empowered Medical Communications department is a strategic partner to Therapeutic Area teams and exponentially increasing the value of MA deliverables
• The rationale and approach for developing a strategic Medical Communications Strategy and its components
At the end of this series of podcasts, the participant should be able to identify potential areas for compliant collaboration by MSLs with key internal partners.
In this edition of Perspectives, MAPS Americas Region President, Dr John Pracyk speaks with J&J leaders on how they transitioned to a career in Medical Affairs.
This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.
Join this session to understand aligned HCP and patient education activities from the perspective of the current landscape, Medical Affairs support for aligned medical education and risk mitigation ensuring transparency, fairness and lawfulness.
• Explore the approach of aligning HCP education with patient education to optimize patient and healthcare outcomes
• Describe the different types of aligned HCP and patient education models
• Identify the risks and challenges of providing aligned HCP and patient education that is transparent, fair and lawful
This 6th episode of the MAPS Field Medical podcast series explores Medical Information.
In this module you will: review the changing role of Medical Affairs and how it has become a strong strategic partner in product launch excellence (LE); gain insights into the components of LE; identify processes, systems, and tools to support LE; utilize templates to support LE planning.
• List three approaches to helping grow and retain the most successful MSLs.
• Provide two options for developing your career while staying in your current company.
• Discuss three approaches and challenges that occur during career transitions.
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