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Challenging the Status Quo: Evolving Medical Affairs Through a Capability-Centric Model

September 12, 2022/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Maria Giordano

Medical Affairs leaders of today must anticipate, shape, and inform the entire healthcare ecosystem.

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https://medicalaffairs.org/wp-content/uploads/2022/08/Syneos_Health_Canva-image.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2022-09-12 04:32:002025-07-25 16:22:12Challenging the Status Quo: Evolving Medical Affairs Through a Capability-Centric Model

How to Prioritize, Track, and Measure your Medical Communications Plan Episode 3: Pubs

September 7, 2022/in Integrated Scientific Comms Plan & Pubs, Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by [email protected]

In this third and final podcast episode in this series, we will discuss measuring and improving the reach and engagement of scientific publications.

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https://medicalaffairs.org/wp-content/uploads/2022/09/Prioritize-track.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-09-07 06:09:552025-07-10 11:35:29How to Prioritize, Track, and Measure your Medical Communications Plan Episode 3: Pubs

The Use of Chatbots and Conversational AI in Scaling Medical Engagement

August 31, 2022/in Competency, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Digital Trends & Opportunities/by [email protected]

In this webinar, experts will lay the foundation of what conversational AI is, best and emerging practices, provide use cases, and discuss regulatory and legal considerations.

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https://medicalaffairs.org/wp-content/uploads/2022/08/August31-webinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-08-31 15:42:192025-07-08 12:53:34The Use of Chatbots and Conversational AI in Scaling Medical Engagement

A Guide to Transforming Insights into Business Value

August 29, 2022/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Maria Giordano

In this Within3 White Paper, learn how Medical Affairs teams can achieve clarity, improve business function, and reduce risk with a holistic, technology-enabled approach.

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https://medicalaffairs.org/wp-content/uploads/2022/08/header-canva-W3_MAPS_LP_Header_Whitepaper_0726222-1.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2022-08-29 05:13:002025-07-25 16:22:21A Guide to Transforming Insights into Business Value

How to prioritize, track, and measure your Medical Communications Plan Episode 1: Fundamentals

August 22, 2022/in Integrated Scientific Comms Plan & Pubs, Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by [email protected]

In this first podcast of a 3-part series, we will address this question and discuss: The fundamentals of effective measurement techniques for Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2022/08/Prioritize-track-ep-1.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-08-22 10:20:122025-07-10 11:37:45How to prioritize, track, and measure your Medical Communications Plan Episode 1: Fundamentals

Advancing Field Medical Skills Episode 1: Leading Through Change

August 15, 2022/in Competency, SEARCH BY TYPE, Change Management, Leadership & Management, Elevate Podcasts/by [email protected]

In today’s episode, our Field Medical experts will discuss tips to understand how you can lead through change.

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https://medicalaffairs.org/wp-content/uploads/2022/08/ep1.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-08-15 07:22:242025-07-10 11:48:12Advancing Field Medical Skills Episode 1: Leading Through Change

Consistency in HCP Contracting: Why It’s Important and Best Practices for Improvement

August 15, 2022/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Maria Giordano

Being able to track the progress of each contract as it moves through the process can provide benefits both internally and externally.

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https://medicalaffairs.org/wp-content/uploads/2022/08/Cover-Image-Acceleration-Point-August.png 321 845 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2022-08-15 03:10:002025-07-25 16:22:31Consistency in HCP Contracting: Why It’s Important and Best Practices for Improvement

The Rise of the Digital Opinion Leader 2022

August 12, 2022/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Maria Giordano

In the past 18 months, at least two variables in the DOL equation have changed.

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https://medicalaffairs.org/wp-content/uploads/2022/08/HCG-Innovate-082022-2.png 321 845 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2022-08-12 06:54:002025-07-25 16:22:44The Rise of the Digital Opinion Leader 2022
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Omnichannel Puts the Customer at the Center of Engagement: A Conversation with Sameer Lal, SVP, Indegene

August 3, 2022/in Partner Circle, SEARCH BY TYPE, Innovate Articles, Partner Circle Publications/by Medical Affairs

MAPS speaks with Sameer Lal, SVP, Enterprise Medical Business Unit, Indegene about how to move from today’s largely siloed customer engagement framework to a truly cross-functional, omnichannel approach.

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https://medicalaffairs.org/wp-content/uploads/2022/08/Omnichannel-Sameer-TLI-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-08-03 09:19:502025-07-25 16:23:16Omnichannel Puts the Customer at the Center of Engagement: A Conversation with Sameer Lal, SVP, Indegene

Inclusive Scientific Education: Medical Affairs’ Role in Addressing Health Disparities & Inequities

July 29, 2022/in Competency, SEARCH BY TYPE, Evidence Generation, Webinars, Health Equity/by [email protected]

In this webinar, we’ll discover an evolving framework that leverages various perspectives within our industry to address health disparities & inequities in order to bring a more equitable distribution of healthcare.

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https://medicalaffairs.org/wp-content/uploads/2022/07/july29-pcmwebinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-07-29 21:08:282025-07-29 14:31:14Inclusive Scientific Education: Medical Affairs’ Role in Addressing Health Disparities & Inequities
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