The Psychology of Impact in Pharma
Here, we explore the application of the SCARF (status, certainty, autonomy, relatedness, and fairness) model, learned helplessness, and locus of control to the assessment of impact in the pharmaceutical industry and describe approaches by which hesitancy can be overcome.
The Future is Agentic: Unlocking AI’s Potential for Medical Insights
Discover how Agnetic is harnessing AI to revolutionize healthcare, unlocking powerful medical insights for better, faster, and more personalized care.
Operationalizing Medical Strategy: A Success Story in Demonstrating Value and Impact
The session will walk attendees through how pillars of impact—Impact Story, Contributions, and Execution—were used to translate high-level strategy into tangible action.
Optimizing Early-Stage Product Development: Is it ever “Too Early” for Medical Affairs Involvement in Strategic Planning?
This article addresses the metrics that Medical Affairs can use to measure how effectively they communicate on their strategic imperatives, with a specific focus on Share of Scientific Voice (SoSV).
Leveraging New MAPS Standards & Guidance to Drive Strategic Medical Planning and Demonstrate Value
In this On-Demand webinar, we explore the recently released MAPS Standards & Guidance (S+G) documents, “Measuring Value and Impact in Medical Affairs” and “Strategic Medical Planning Guide.”
Mastering Cross-Functional Collaboration for Launch Success
In this On-Demand webinar, we will provide attendees with perspectives on these important questions from industry leaders across functions, including Commercial, Marketing, Market Access and R&D, and practical advice on how to master the art of collaboration to improve cohesion for collective success.