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Medical Affairs' Data Dilemma and the Path to Influence

Medical Affairs’ Data Dilemma and the Path to Influence

July 21, 2025/in Business / Finance, Competency, Strategy, ACCESS, MAPS Members Only, Business Knowledge, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by [email protected]

In this webinar, join 3 MA experts as they explore how Medical Affairs can transition from a supportive function to a strategic pillar within an organization.

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https://medicalaffairs.org/wp-content/uploads/2025/07/PC-Webinar-Banner-Real-Chemistry-071825-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-07-21 08:21:122025-08-07 17:23:58Medical Affairs’ Data Dilemma and the Path to Influence
Medical Affairs Launch Excellence

Standards & Guidance: Launch Excellence

June 26, 2025/in ACCESS, MAPS Members Only, Standards & Guidance, Competency, Strategy, SEARCH BY TYPE, Launch Excellence, Content Hub/by Medical Affairs
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https://medicalaffairs.org/wp-content/uploads/2023/04/Medical-Affairs-Launch-Excellence-1.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2025-06-26 11:00:002025-07-01 17:28:43Standards & Guidance: Launch Excellence
eCademy Course Webinar Banner MedStrat and LE 061825

Leveraging New MAPS Standards & Guidance to Drive Strategic Medical Planning and Demonstrate Value

June 18, 2025/in Competency, Strategy, Medical Strategic Plan, SEARCH BY TYPE, Webinars, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this On-Demand webinar, we explore the recently released MAPS Standards & Guidance (S+G) documents, “Measuring Value and Impact in Medical Affairs” and “Strategic Medical Planning Guide.”

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https://medicalaffairs.org/wp-content/uploads/2025/06/eCademy-Course-Webinar-Banner-MedStrat-and-LE-061825.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-06-18 15:11:342025-08-07 17:24:57Leveraging New MAPS Standards & Guidance to Drive Strategic Medical Planning and Demonstrate Value
Succeed and Share

Succeed and Share: the Medical Affairs Launch Imperative

June 18, 2025/in Competency, Strategy, SEARCH BY TOPIC, Partner Circle, SEARCH BY TYPE, Launch Excellence, Innovate Articles, Partner Circle Publications, Medical Strategy & Launch Excellence/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2023/04/Prescient_roundtable-scaled.png 973 2560 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-06-18 11:02:062025-07-24 08:31:17Succeed and Share: the Medical Affairs Launch Imperative
How to use RWD

How to Use RWD to Measure the Clinical Impact of Medical Strategies

June 17, 2025/in Competency, Strategy, SEARCH BY TOPIC, Partner Circle, Insights, SEARCH BY TYPE, Innovate Articles, Insights Process, Partner Circle Publications/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2023/04/komodo_article-1-scaled.png 973 2560 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-06-17 17:19:202025-07-24 08:30:30How to Use RWD to Measure the Clinical Impact of Medical Strategies

Mastering Cross-Functional Collaboration for Launch Success

June 3, 2025/in Competency, Strategy, SEARCH BY TYPE, Launch Excellence, Webinars/by Jalene Kaiser

In this On-Demand webinar, we will provide attendees with perspectives on these important questions from industry leaders across functions, including Commercial, Marketing, Market Access and R&D, and practical advice on how to master the art of collaboration to improve cohesion for collective success.

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https://medicalaffairs.org/wp-content/uploads/2025/06/May21-webinar-1.png 522 1373 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-06-03 14:13:552025-08-07 17:54:05Mastering Cross-Functional Collaboration for Launch Success
Leveraging AI

Omnichannel Insights – Driving Engagement Strategy

May 6, 2025/in Competency, Strategy, Insights, SEARCH BY TYPE, Innovate Articles/by Jalene Kaiser

Medical Affairs gathers insights from both internal and external sources, disseminating them cross-functionally to support a range of applications, including evidence generation planning, content development, HCP engagement, customer targeting, and strategy development. This article highlights key learnings from the ‘Omnichannel Insights – Driving Engagement Strategy’ forum.

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https://medicalaffairs.org/wp-content/uploads/2023/04/Leveraging-AI-1.png 482 1268 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-05-06 16:17:012025-07-15 13:44:10Omnichannel Insights – Driving Engagement Strategy

Measuring the Impact of Medical Affairs – Part 3: Assessing and Measuring Valuable Relationships

April 30, 2025/in Strategy, Partner Circle, White Papers, SEARCH BY TYPE, Value & Impact, Partner Circle Publications/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2023/04/veeva-measuring-impact-scaled.png 973 2560 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-04-30 17:31:232025-07-24 14:18:45Measuring the Impact of Medical Affairs – Part 3: Assessing and Measuring Valuable Relationships
Innovate Roundtable - Optimizing Launch Insights Strategy

Optimizing launch insights strategy

April 17, 2025/in Competency, Strategy, Overview & Vision, Innovate Articles, Partner Circle Publications/by Jalene Kaiser

Pharma launch plans often overlook a critical driver of success: a formal insights strategy.

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https://medicalaffairs.org/wp-content/uploads/2025/04/Innovate-Roundtable-Optimizing-Launch-Insights.png 482 1268 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-04-17 12:24:522025-05-16 13:55:25Optimizing launch insights strategy

The Kardashian Effect: How Celebrity Culture Influences Research Trends

March 25, 2025/in Competency, Strategy, Insights, SEARCH BY TYPE, Elevate Podcasts/by [email protected]

In what is certainly a new high or a new low for this podcast, we explore how to calculate the “Kardashian Index” of your KOLs and scientific leaders.

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https://medicalaffairs.org/wp-content/uploads/2025/03/Podcasts-Digital-Science-Kardashian-Effect.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2025-03-25 07:25:002025-08-01 09:44:38The Kardashian Effect: How Celebrity Culture Influences Research Trends
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