Futureproofing the MSL Role as THE Critical Success Factor in KOL Omnichannel Engagement
Join this webinar to learn how MSLs play a crucial role in delivering the latest scientific information to KOLs..
Optimize your Field Medical Team for the OmniChannel World
This white paper by the MAPS Field Medical FAWG details strategies for optimizing your Field Medical team for the OmniChannel World
Aamir Shamim Choudry: Single Point of Contact Model for Medical Affairs
In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS Director, Mary Alice Dwyer, speaks with amir Shamim Choudry, Executive Medical Director at Sage Therapeutics, about the Single Point of Contact Model for Medical Affairs.
Communicating the Value of Field Medical to External Stakeholders
In the second podcast of this two-part series, we will discuss communicating the value of Field Medical to external stakeholders.
Communicating the Value of Field Medical to Internal Stakeholders
In this first podcast, the first of a two-part series, we will discuss communicating the value of Field Medical to internal stakeholders.
Leadership in Hybrid Customer Engagements
The intent of this webinar is to have a discussion on which strategies are working, and how leading companies are defining success for field medical teams in hybrid engagements.
Bill Tidwell: Engaging Organized Customers
In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Bill Tidwell, Director, Field Based Medicine | Health System and Payor Strategy at Boehringer Ingelheim about engaging organized customers.
Robert Kersting & Robin Winter-Sperry: The Power of External Partnerships
In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Robin Winter-Sperry and Robert Kersting, PharmD, Global Head, Scientific Alliances, Novartis, about the need for multi-stakeholder partnerships.
Leveraging Technology and Data to Drive Expert Engagement Aligned to Strategic Imperatives
In this webinar, a panel of experts discuss how technology has aided Life Sciences leaders as they engage with experts at various stages of the product life cycle.
Driving Innovation Through a Novel Model of Scientific Engagement: The Hackathon Case Study
This webinar program will focus on the theme of innovation and scientific engagement in Medical Communications, providing a detailed example of how a hackathon event is a valuable approach to enhance idea generation for a defined challenge and presents the opportunity to develop innovative “out-of-the box” solutions as a primary outcome of the event.