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Medical & Scientific Communications Webinar MAPS Medical Affairs

Medical Communications as Strategic Drivers of Scientific Communications

March 10, 2021/in ACCESS, MAPS Members Only, Competency, Integrated Scientific Comms Plan & Pubs, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

This session will provide a learning opportunity for our audience by describing:

• An evolved Medical Communications function, by articulating the critical capabilities that make it a driver of strategic scientific communications aligned with overall medical imperatives

• A “Supernova” MA Therapeutic Area (strategy) and Medical Communications Team: An empowered Medical Communications department is a strategic partner to Therapeutic Area teams and exponentially increasing the value of MA deliverables

• The rationale and approach for developing a strategic Medical Communications Strategy and its components

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Field Medical Stakeholders MAPS Podcast Medical Affairs

Field Medical Stakeholders: Partnering for Today and Tomorrow – Episode 7 Medical Writing/Publications

March 9, 2021/in ACCESS, Competency, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

At the end of this series of podcasts, the participant should be able to identify potential areas for compliant collaboration by MSLs with key internal partners.

Leadership Perspectives – Transitioning into Medical Affairs

March 4, 2021/in ACCESS, Competency, Talent Development, Open Access, Other, Leadership & Management, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

In this edition of Perspectives, MAPS Americas Region President, Dr John Pracyk speaks with J&J leaders on how they transitioned to a career in Medical Affairs.

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs – Episode 2

March 2, 2021/in Competency, ACCESS, Open Access, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Podcasts, Field Medical, Content Hub, Foundational (Intro Level), Medical Info, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

HCP and Patient Education Challenges MAPS Medical Affairs Webinar

Aligning Healthcare Professional and Patient Education: Challenges and Risks

February 24, 2021/in ACCESS, MAPS Members Only, Competency, Medical Education of External Stakeholders, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

Objectives:

Join this session to understand aligned HCP and patient education activities from the perspective of the current landscape, Medical Affairs support for aligned medical education and risk mitigation ensuring transparency, fairness and lawfulness.

• Explore the approach of aligning HCP education with patient education to optimize patient and healthcare outcomes

• Describe the different types of aligned HCP and patient education models

• Identify the risks and challenges of providing aligned HCP and patient education that is transparent, fair and lawful

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Field Medical Stakeholders: Partnering for Today and Tomorrow – Episode 6 Medical Information

February 24, 2021/in ACCESS, Competency, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, Field Medical, Content Hub, Foundational (Intro Level), Medical Info, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This 6th episode of the MAPS Field Medical podcast series explores Medical Information.

Launch Excellence Best Practices for Medical Affairs

February 19, 2021/in ACCESS, MAPS Members Only, E-Learning Courses, Competency, Strategy, Launch Excellence, Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

In this module you will: review the changing role of Medical Affairs and how it has become a strong strategic partner in product launch excellence (LE); gain insights into the components of LE; identify processes, systems, and tools to support LE; utilize templates to support LE planning.