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HCP and Patient Education Challenges MAPS Medical Affairs Webinar

Aligning Healthcare Professional and Patient Education: Challenges and Risks

February 24, 2021/in ACCESS, MAPS Members Only, Competency, Medical Education of External Stakeholders, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

Objectives:

Join this session to understand aligned HCP and patient education activities from the perspective of the current landscape, Medical Affairs support for aligned medical education and risk mitigation ensuring transparency, fairness and lawfulness.

• Explore the approach of aligning HCP education with patient education to optimize patient and healthcare outcomes

• Describe the different types of aligned HCP and patient education models

• Identify the risks and challenges of providing aligned HCP and patient education that is transparent, fair and lawful

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Field Medical Stakeholders: Partnering for Today and Tomorrow – Episode 6 Medical Information

February 24, 2021/in ACCESS, Competency, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, Field Medical, Content Hub, Foundational (Intro Level), Medical Info, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This 6th episode of the MAPS Field Medical podcast series explores Medical Information.

Launch Excellence Best Practices for Medical Affairs

February 19, 2021/in ACCESS, MAPS Members Only, E-Learning Courses, Competency, Strategy, Launch Excellence, Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

In this module you will: review the changing role of Medical Affairs and how it has become a strong strategic partner in product launch excellence (LE); gain insights into the components of LE; identify processes, systems, and tools to support LE; utilize templates to support LE planning.

Keeping and Growing Field Medical Talent Now and for the Future

February 17, 2021/in ACCESS, MAPS Members Only, Competency, Talent Development, On-Demand Webinars & Town Halls, Leadership & Management, Field Medical, Content Hub, Leadership & Management Skills, SEARCH BY TYPE/by Medical Affairs

Objectives:

• List three approaches to helping grow and retain the most successful MSLs.

• Provide two options for developing your career while staying in your current company.

• Discuss three approaches and challenges that occur during career transitions.

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Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs

February 16, 2021/in ACCESS, Competency, Open Access, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Podcasts, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

Audience Amplification

February 10, 2021/in ACCESS, MAPS Members Only, Competency, Integrated Scientific Comms Plan & Pubs, Digital, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

• Gain understanding of the expanded landscape for scientific communications in the digital environment

• Increase your understanding of how to use digital tools to enhance the impact of scientific communications

• Enhance your awareness and usage of digital metrics to demonstrate scientific communication value

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Field Medical Stakeholders: Partnering for Today and Tomorrow – Episode 5 Government Affairs

February 8, 2021/in ACCESS, Competency, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, Field Medical, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This 5th episode of the MAPS Field Medical podcast series details key issues for Medical Science Liaisons in the context of government affairs.

Serving as a Trusted Advisor for Cross-Functional Partners to Achieve Synergies

February 3, 2021/in ACCESS, MAPS Members Only, Competency, Strategy, Launch Excellence, On-Demand Webinars & Town Halls, Content Hub, Foundational (Intro Level), SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

Objectives:

After completing this Webinar, participants will be better able to:

Understand how Medical Affairs can bring value to the broader organization during pre-launch

Identify common Medical Affairs pitfalls to successful launches

Know how to avoid these pitfalls from the perspective of cross-functional partners from Commercial, Market Access, and R&D

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Developing Publication PLS: The Patient Perspective

February 1, 2021/in ACCESS, Competency, Integrated Scientific Comms Plan & Pubs, Open Access, Customer Engagement & Scientific Comms, Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

This MAPS podcast describes publication plain-language summaries and how patients find them useful.

Highlighting Project ECHO: A model to improve patient care & build health system capacity

January 27, 2021/in ACCESS, MAPS Members Only, Competency, Medical Education of External Stakeholders, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

Objectives:

Join this session to understand how an effective digital tele-mentoring program builds local capacity in rural and underserved areas by empowering healthcare professionals to treat complex diseases that have historically only been treated by specialists.

After participating in this session our audience will:

• Understand a proven model for remote learning that improves patient care
• Identify when to support or implement a “tele-mentoring” program to achieve strategic objectives
• Be able to incorporate adult learning theory into educational design to ensure program effectiveness
• Utilize medical education budget resources to effectively impact healthcare professionals and their patients

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