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Bridging the Gap: Understanding and Implementing Gap Analyses

Bridging the Gap: Understanding and Implementing Gap Analyses

June 28, 2023/in ACCESS, MAPS Members Only, Data Gap Identification, SEARCH BY TOPIC, SEARCH BY TYPE, Evidence Generation, Webinars, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

The intent of this webinar is to demonstrate how to conduct gap analyses to identify needs, or deficiencies, within your Medical plan,​ as well as demonstrate how to apply results of gap analyses to effectively address needs.

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https://medicalaffairs.org/wp-content/uploads/2023/06/On-Demand-WordPress-Med-Strat-Webinar-June-28.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-06-28 14:36:142024-04-12 12:40:39Bridging the Gap: Understanding and Implementing Gap Analyses
Monica de Abadal

Medical Affairs Leadership Interviews from the MAPS 2022 Global Annual Meeting

December 7, 2022/in ACCESS, Career Development, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Career Resources Videos, Conferences, Foundational (Intro Level), Content Hub, Other, Content HUB Featured, Interviews & Opinions, Medical Strategy & Launch Excellence/by Medical Affairs

At the MAPS 2022 Global Annual Meeting in New Orleans, we sat down with Medical Affairs leaders in attendance to discuss a range of issues important to the function. Now as we prepare for the MAPS 2023 Global Annual Meeting in Nashville, March 26-29 (early bird registration open until December 31!), join us in looking back at these important opinions. Have a topic you’d like covered at the 2023 meeting? Email MAPS Communications/Marketing Director, Garth Sundem, with your suggestions!


Rob Kaper discusses his vision for the future of Medical Affairs
Charlotte Kremer, Bjorn Oddens and Danie du Plessis discuss whether Medical Affairs has truly achieved its position as the third strategic pillar in industry
Lobna Salem discusses building a Medical Affairs department from scratch
John Pracyk and Bill Sigmund discuss the differences in the practice of Medical Affairs between pharma and MedTech
Riad Dirani and Omar Dabbous discuss the emerging importance of Health Economics and Outcomes research (HEOR) in Medical Affairs
Tamas Koncz talks about the evolution and future of the Medical Affairs professional
Jose Borlolla and Augusto Grinspan discuss the practice of Medical Affairs and the emergence of the pharma industry in Latin America
Danie du Plessis describes the new competencies Medical Affairs professionals will need to succeed in a changing industry ecosystem
Monica de Abadal describes the value of Medical Affairs to patients and society
Marija Simin Geertsen describes her changing view on the role of Medical Affairs in patient engagement
Kirk Shepard and Nicole-Selenko-Gebauer discuss the challenges of diversity in Medical Affairs, both in patients and within industry positions
Jaime Blais, Deb Braccia and Karen Jursca discuss what is medical excellence and how do you do it in this Medical Affairs table talk.
https://medicalaffairs.org/wp-content/uploads/2022/04/Monica-de-Abadal-Medical-Affairs-Table-Talk-Episode-07-WordPress-Image-1.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-12-07 14:59:172025-06-17 16:37:49Medical Affairs Leadership Interviews from the MAPS 2022 Global Annual Meeting
Finance 101 for Medical Affairs

WEBINAR: Finance 101 for Medical Affairs

October 12, 2022/in ACCESS, MAPS Members Only, Business / Finance, Competency, SEARCH BY TOPIC, Business Knowledge, SEARCH BY TYPE, Finance for Non-Finance Professionals, Webinars, Content Hub, Foundational (Intro Level), Medical Strategy & Launch Excellence/by [email protected]

In this webinar, our presenters will take a Medical Affairs-specific approach to general finance topics, useful for all Medical Affairs functions but particularly operations, therapeutic area leadership, and aspiring Medical Affairs managers.

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https://medicalaffairs.org/wp-content/uploads/2022/10/On-Demand-WordPress-Finance-101-October-12-2022-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-10-12 14:32:542024-04-11 11:17:56WEBINAR: Finance 101 for Medical Affairs
A Strategic Partnership – Medical Strategy and Medical Communications Part 2

A Strategic Partnership: Medical Strategy and Medical Communications Part 2

September 26, 2022/in ACCESS, Integrated Scientific Comms Plan & Pubs, Competency, Open Access, SEARCH BY TOPIC, Open Access, Customer Engagement & Scientific Comms, Elevate Podcasts, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

In episode 2 of this two-part series, a panel of experts discuss how you can structure roles and responsibilities, KPIs, and best practices to increase synergy between Medical Strategy and Medical Communications teams.

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https://medicalaffairs.org/wp-content/uploads/2022/09/Podcast-WordPress-Med-Comm-Partnership-Episode-2-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-09-26 10:11:072024-04-25 12:29:34A Strategic Partnership: Medical Strategy and Medical Communications Part 2
A Strategic Partnership: Medical Strategy and Medical Communications Part 1

A Strategic Partnership: Medical Strategy and Medical Communications Part 1

September 19, 2022/in Competency, ACCESS, Integrated Scientific Comms Plan & Pubs, Open Access, SEARCH BY TOPIC, Open Access, Customer Engagement & Scientific Comms, Elevate Podcasts, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

In episode 1 of this two-part series, a panel of experts in Med Comm and Med Strat will discuss the roles, best practices, & ways to measure the impact of Medical Strategy and Medical Communications.

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https://medicalaffairs.org/wp-content/uploads/2022/09/Podcast-WordPress-Med-Comm-Partnership-Episode-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-09-19 06:55:542024-04-25 12:29:51A Strategic Partnership: Medical Strategy and Medical Communications Part 1
Lobna Salem Featured

Building Medical Affairs from Scratch

May 12, 2022/in Competency, Strategy, ACCESS, Overview & Vision, Open Access, Elevate Podcasts, Content Hub, Interviews & Opinions, Med Affairs Table Talk, Medical Operations, SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by [email protected]

In this interview recorded at MAPS 2022 Global with Lobna Salem we discuss building a Medical Affairs department from the ground up.

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https://medicalaffairs.org/wp-content/uploads/2022/05/Lobna-Salem-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2022-05-12 20:30:012024-05-11 08:56:43Building Medical Affairs from Scratch
Has Medical Affairs Solidified its Position as a Third Strategic Pillar?

Has Medical Affairs Truly Achieved a Position as the Third Strategic Pillar?

April 14, 2022/in Competency, Strategy, ACCESS, Overview & Vision, Open Access, Career Resources Videos, Elevate Podcasts, Content Hub, Interviews & Opinions, Med Affairs Table Talk, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

Charlotte Kremer (former Astellas) speaks with Danie du Plessis (Kyowa Kirin) and Bjorn Oddens (Merck) about whether Medical Affairs is truly the third strategic pillar.

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https://medicalaffairs.org/wp-content/uploads/2022/04/Medical-Affairs-Table-Talk-Episode-01-WordPress-Image.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-04-14 10:04:022024-05-03 13:44:03Has Medical Affairs Truly Achieved a Position as the Third Strategic Pillar?
Developing and Executing an Integrated Medical Communications Strategy and Plan

Developing and Executing an Integrated Medical Communications Strategy and Plan

March 8, 2022/in Integrated Scientific Comms Plan & Pubs, ACCESS, Competency, Open Access, Customer Engagement & Scientific Comms, Elevate Podcasts, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

In this podcast, we speak with presenters of the MAPS 2022 Global Annual Meeting session, “Developing and Executing and Integrated Medical Communications Strategy and Plan.”

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https://medicalaffairs.org/wp-content/uploads/2022/03/NOLA-MedInfo-Podcast.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-03-08 14:06:082023-11-13 08:44:53Developing and Executing an Integrated Medical Communications Strategy and Plan
Leadership Perspectives Cross Sector Career

Leadership Perspectives – Developing a Cross-Sector Career

February 24, 2022/in ACCESS, Competency, Career Development, Talent Development, Open Access, Career Resources Articles, Leadership & Management, Innovate Articles, Content Hub, Interviews & Opinions, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

In this final article in the Leadership Perspectives series, John Pracyk interviews J&J leaders to explore a bold vision of career development that entails moving across sectors; namely, crossing over between Pharmaceuticals, Medical Devices, Vision, and Consumer Health.

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https://medicalaffairs.org/wp-content/uploads/2022/02/Screen-Shot-2022-02-24-at-10.51.18-AM.png 1140 2296 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-02-24 12:01:372023-11-13 08:46:13Leadership Perspectives – Developing a Cross-Sector Career
Pracyk Chief Medical Officers Featured

Leadership Perspectives – Preparing the Next Generation of Chief Medical Officers

February 8, 2022/in ACCESS, Competency, Open Access, Talent Development, Leadership & Management, Innovate Articles, Content Hub, Interviews & Opinions, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

In conversation with John Pracyk, MD, PhD, MBA, Medical Affairs leaders from Johnson & Johnson describe best practices to prepare our next generation of Chief Medical Officers.

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https://medicalaffairs.org/wp-content/uploads/2022/02/Screen-Shot-2022-02-08-at-1.51.53-PM.png 1134 2286 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-02-08 15:01:352023-11-13 08:47:30Leadership Perspectives – Preparing the Next Generation of Chief Medical Officers
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