The Strategic Role of Medical Affairs: A Conversation with MAPS MedStrat Focus Area Working Group Leaders
MAPS speaks with Medical Strategy FAWG co-leads Becky Harmon and Simon Kyaga about the emerging strategic opportunities for Medical Affairs.
MAPS speaks with Medical Strategy FAWG co-leads Becky Harmon and Simon Kyaga about the emerging strategic opportunities for Medical Affairs.
This 2021 Benchmark Report is based on findings from 21 leading industry organizations regarding their organizational structure, budget, and operations.
When quantitative and qualitative Field Medical KPIs and metrics are aligned with the organization’s strategic plan, these measurements demonstrate value. Defining and communicating this value is an essential task as Field Medical solidifies its role as a strategic pillar within the organization.
This paper discusses the sources and uses of non-registrational evidence and describes why Medical Affairs is positioned to lead and own the nRE Strategic Plan.
MAPS speaks with leaders from Lundbeck, Biogen, BMS and Medline about new best practices for the product launch planning process.
This white paper from the MAPS Medical Strategy & Launch Excellence Focus Area Working Group (FAWG) describes the elements of meaningful metrics in Medical Affairs and demonstrates how these metrics can be used to facilitate real actions and outcomes for Medical Affairs teams and the organization as a whole
This webinar will feature speakers from Eli Lilly and Company, Gilead, and Pfizer. They will come together to represent their experiences in establishing medical information strategy, content and operations for Emergency Use Authorization (EUA) products for the prevention and treatment of COVID-19.
Three accomplished Medical Affairs executives representing different regions of the globe have helped build the inaugural Mentorship Program at MAPS will be discussing their personal stories, perspectives, and offer critical suggestions that will redefine and inspire a next generation view of Mentorship
This MAPS Webinar details SWOT Analysis and teaches participants to recognize how to apply the outputs of a SWOT analysis to strategic business planning efforts.
In this module you will: review the changing role of Medical Affairs and how it has become a strong strategic partner in product launch excellence (LE); gain insights into the components of LE; identify processes, systems, and tools to support LE; utilize templates to support LE planning.
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