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Three “Generations” of Insights Implementation

September 10, 2024/in MAPS Members Only, ACCESS, Competency, Strategy, SEARCH BY TOPIC, Insights, Position Papers/White Papers, SEARCH BY TYPE, Open Access, SEARCH BY TYPE, Content Hub, Insights Process, Content HUB Featured, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]
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https://medicalaffairs.org/wp-content/uploads/2024/09/whitepaper_within3-scaled.png 973 2560 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-09-10 07:15:002025-06-06 09:40:13Three “Generations” of Insights Implementation
CME Providers Featured

From Education to ROE and Future Programming, CME Providers Are Doing More with Data

July 24, 2024/in Competency, ACCESS, SEARCH BY TOPIC, Medical Education of External Stakeholders, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Innovate Articles, Content Hub/by [email protected]

Continuing Medical Education (CME) providers have seen their role expand to offer valuable information for future programming and other strategic business decisions. Here is how CME providers are using data to create insights and impact.

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https://medicalaffairs.org/wp-content/uploads/2024/07/CME-Providers-Featured.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-07-24 09:20:042024-09-18 07:16:33From Education to ROE and Future Programming, CME Providers Are Doing More with Data
Camino Innovate Featured

Moving on from the maybes: Real-life uses of generative AI in Medical Affairs

May 29, 2024/in Competency, ACCESS, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Content Hub/by Travis Hege

MAPS has been educating and sharing expertise on genAI since ChatGPT first exploded onto the scene in early 2023. This year, as the dust settles, we focus on sharing the learnings from a year of pilots and projects to help others begin or accelerate their journey.

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https://medicalaffairs.org/wp-content/uploads/2024/05/Camino-Innovate-Featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-05-29 10:53:482024-06-28 07:25:57Moving on from the maybes: Real-life uses of generative AI in Medical Affairs
Publication Plan Innovate Day 2

Discovering AI and the future of Medical Affairs: Summary of Day 2 of the MAPS 2024 EMEA Annual Meeting

May 28, 2024/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Innovate Articles, Field Medical, Content Hub/by Travis Hege

Remind yourself of key themes from the MAPS Madrid meeting with this Day 2 report authored by meeting media partner, the Publication Plan. If you weren’t able to attend this year’s meeting, catch up on what you missed!

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https://medicalaffairs.org/wp-content/uploads/2024/05/Publication-Plan-Innovate-Day-2.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-05-28 12:22:162024-05-30 11:34:58Discovering AI and the future of Medical Affairs: Summary of Day 2 of the MAPS 2024 EMEA Annual Meeting
INNOVATE Publication Plan 1 Featured

Discovering AI and the future of Medical Affairs: Summary of Day 1 of the MAPS 2024 EMEA Annual Meeting

May 23, 2024/in Competency, Strategy, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Value & Impact, Innovate Articles, Field Medical, Content Hub/by Travis Hege

Remind yourself of key themes from the MAPS Madrid meeting with this Day 1 report authored meeting media partner, the Publication Plan. If you weren’t able to attend this year’s meeting, catch up on what you missed!

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https://medicalaffairs.org/wp-content/uploads/2024/05/INNOVATE-Publication-Plan-1-Featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-05-23 12:19:002024-06-28 07:18:25Discovering AI and the future of Medical Affairs: Summary of Day 1 of the MAPS 2024 EMEA Annual Meeting
Implementation Science Featured

Implementation Science: A Catalyst for Advancing Healthcare

March 8, 2024/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Value & Impact, Evidence Generation, Innovate Articles, Field Medical, Content Hub/by Travis Hege

This introduction to implementation science offers Medical Affairs professionals a 4-step scientific approach for accelerating the adoption of evidence-based care into practice.

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https://medicalaffairs.org/wp-content/uploads/2024/03/Implementation-Science-Featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-03-08 10:51:362024-04-25 12:14:07Implementation Science: A Catalyst for Advancing Healthcare

MAPS Medical Affairs Competency Framework

December 15, 2023/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, Talent Development, SEARCH BY TYPE, SEARCH BY TYPE, Leadership & Management, MAPS News & Updates, Content Hub, Foundational (Intro Level), Medical Strategy & Launch Excellence/by Travis Hege

MAPS is excited to announce publication of the MAPS Medical Affairs Competency Framework, detailing 42 competencies across 7 domains identified as essential to the success of Medical Affairs professionals.

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https://medicalaffairs.org/wp-content/uploads/2023/12/Competency-Framework-image.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-12-15 09:54:542025-04-15 14:14:56MAPS Medical Affairs Competency Framework
Midwest Innovation featured

The Debrief: Key Learnings from the 2023 Midwest Tech Summit

December 6, 2023/in ACCESS, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Content Hub/by Travis Hege

In September 2023, MAPS held the inaugural Midwest Innovation Summit at the Hyatt Regency O’Hare, Chicago. For those not able to attend and/or for a concise recap of learnings from the event, please download the event debrief here.

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https://medicalaffairs.org/wp-content/uploads/2023/12/Midwest-Innovation-featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-12-06 12:00:052023-12-08 09:21:55The Debrief: Key Learnings from the 2023 Midwest Tech Summit

Introducing an Omnichannel Approach in Medical Affairs

December 1, 2023/in Integrated Scientific Comms Plan & Pubs, ACCESS, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Innovate Articles, Field Medical, Content Hub/by Travis Hege

It’s time to move omnichannel from discussion to reality using the steps: Observe, Plan, Engage and Nurture.

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https://medicalaffairs.org/wp-content/uploads/2023/12/Open-Health-omnichannel-featured2.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-12-01 08:36:592024-05-11 09:36:53Introducing an Omnichannel Approach in Medical Affairs
Inizio innovate update Featured

Improving Outcomes in Medical Affairs with Innovation

November 30, 2023/in ACCESS, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Content Hub/by Travis Hege

This article discusses how to foster innovation within and across the Medical Affairs landscape, empower teams to deliver the best outcomes for patients and revolutionize healthcare delivery.

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https://medicalaffairs.org/wp-content/uploads/2023/11/Inizio-innovate-update-Featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-11-30 14:11:252023-12-07 18:14:59Improving Outcomes in Medical Affairs with Innovation
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