MAPS Members Only Archives - Page 11 of 14 - Medical Affairs Professional Society

How can effective internal training lead to better patient outcomes?

December 10, 2020/in MAPS Members Only, Competency, ACCESS, Talent Development, On-Demand Webinars & Town Halls, Leadership & Management, Content Hub, Leadership & Management Skills, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

This case study-based webinar discusses how to connect the dots between internal training and improved patient outcomes, specifically focusing on Medical Affairs teams.

- Describe a call to action to ensure medical affairs internal training programs can directly contribute to our wider goals of improving patient outcomes

- Identify key priorities and techniques to maximize the impact of internal training

- Share best practice examples in this area

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Building a Framework to Manage MSL Insights

December 4, 2020/in Competency, Strategy, ACCESS, MAPS Members Only, Insights, On-Demand Webinars & Town Halls, Field Medical, Foundational (Intro Level), Content Hub, Insights Process, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

a) Create a community to connect MA professionals who have experience and an interest in building an organizational framework for medical insights.

b) Have a robust discussion on how to build a framework that enables MSL insights to inform medical strategy at both the local and global level.

c) Share best practices on how to communicate the impact and value of medical insights.

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Digitally Transforming Your Medical Affairs Organization—Why and How to Do It!

November 19, 2020/in MAPS Members Only, Competency, ACCESS, Digital, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This Medical Affairs webinar assembles leading biopharma industry experts to discuss preparing your organization for digital transformation.

How to succeed in cross-functional collaboration: the SCARF model for Medical Affairs

October 29, 2020/in Competency, ACCESS, MAPS Members Only, Working in Matrix Teams, On-Demand Webinars & Town Halls, Leadership & Management, Foundational (Intro Level), Content Hub, Leadership & Management Skills, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

• Develop leadership and motivational skills that will help Medical Affairs colleagues build cross-functional relationships and engagement, in order to successfully deliver integrated medical activities

• Awareness that effective collaboration requires modifying interpersonal interactions to account for different functions/nationalities having different backgrounds/cultures/ways of working/motivations

• Recognition that a major cause of disharmony/disengagement/demotivation is an individual feeling threatened in some way, and the implications of triggering a ‘threat’ response

• Knowledge of the SCARF model (NeuroLeadership Institute), its key components {Status, Certainty, Autonomy, Relatedness, Fairness} and their importance in triggering a ‘reward’ response

• Understanding of how the SCARF model can be applied by Medical Affairs colleagues in their everyday roles and interactions with colleagues

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Medical Affairs 2.0: Innovating Medical Affairs for Digital Therapeutics

September 18, 2020/in ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Digital, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

· Present an overview of the current and near term Digital Therapeutics landscape with a focus on current stages of development.

· Review the impact of COVID-19 as an accelerator for the development and use of Digital Therapeutics.

· Detail real world applications of Digital Therapeutics to illustrate the potential it holds in driving transformation of clinical practices to improve patient outcomes.

· Examine how Medical Affairs can help act as a strategic partner and shape the trajectory of the Digital Therapeutics pipeline and life-cycle.

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Company-Led Education…What is in the Name?

September 16, 2020/in MAPS Members Only, Competency, Medical Education of External Stakeholders, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, External Education, Content Hub/by Medical Affairs

Objectives:

At the end of the webinar participants will have a better understanding of:
• What is company and medical affairs lead education and how it is perceived by audience
• What are the different perspectives existing among regulators, Pharma and agencies
• The potential for disease state medical education by medical affairs

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Future-Proofing Your Medical Affairs Organization

September 11, 2020/in Competency, ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

Objectives:

• Identify the major trends and drivers towards digital transformation
• Current state of digital readiness of Medical Affairs organizations
• Driving Medical Affairs towards a digital future

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AI Foundations for Medical Affairs

August 19, 2020/in MAPS Members Only, E-Learning Courses, Competency, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities/by Medical Affairs

Through this course you will recognize terms such as artificial intelligence (AI), machine learning (ML), deep learning, and neural networks to arrive at best decisions and insights needed for success.

Rethinking HCP Engagement During and Post-Pandemic

July 13, 2020/in MAPS Members Only, Competency, External Scientific Engagement, COVID-Related, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Field Medical, Content Hub/by Medical Affairs

Objectives:

As a result of the global COVID-19 outbreak, field teams are no longer able to visit HCPs face-to-face. In order to overcome this challenge and continue to engage their HCPs, Field Medical teams are required to do so virtually via online video platforms. Although practical, this method of communication requires a different set of skills compared with face-to-face interactions, and comes with its own challenges. During this Webinar, we will explore the skills and challenges around effective remote engagement and share hints and tips to help you access, engage and follow-up with HCPs remotely

(a) targeting a predefined set of focus questions

(b) presenting alternate views on a particular issue that is of concern to the Medical Affairs community and attempting to resolve the issue

(c) identifying priorities for new areas of industry standards and guidance

(d) initiating the appropriate collaborations and building community around a theme of interest.

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Contemporary Practices for Data Generation Strategies: Design, Implementation, and Communication of New Evidence

June 15, 2020/in Competency, MAPS Members Only, Evidence Generation, Innovative Evidence Generation, On-Demand Webinars & Town Halls, Evidence Generation/by Medical Affairs

Objectives:

• Understand contemporary practices for data generation strategies
• Describe how to design data generation strategies, implementation of the strategies, and how to communicate new evidence
• Describe how real-world evidence may be utilized to support product value including regulatory label change.

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