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1

Global Town Hall: An Opportunity for Medical Affairs Strategic Leadership During the Pandemic and Beyond

July 28, 2020/in Competency, Strategy, Overview & Vision, Open Access, SEARCH BY TYPE, COVID-Related, Webinars, Field Medical/by Medical Affairs

OVERVIEW:

The COVID-19 pandemic is affecting Medical Affairs professionals around the world, and each team is responding in different ways. During this live Global Town Hall, we will discuss how Medical Affairs can continue to function during the COVID-19 pandemic, as well as share industry best practices and consider how Medical Affairs could change post-COVID-19. Through patient-focus and peer-to-peer relationships with HCPs, Medical Affairs professionals have a unique role in ensuring the safe and effective use of medicines, vaccines and medical devices, and are also positioned to bring invaluable insights from the field into ongoing R&D. By strengthening our understanding within the pharmaceutical industry of how Medical Affairs can support HCPs and patients in these times, this Town Hall will explore how the role of Medical Affairs can be expanded to maintain quality in a rapidly evolving clinical environment, helping to achieve industry-wide alignment on the issue and potentially saving lives.

 

Join this webinar for insights from industry-leading experts. This series including follow-on webinars will equip MAPS members and MA professionals worldwide with the tools to fulfill the opportunity for Medical Affairs strategic leadership during the Covid-19 pandemic and beyond.

 

MAPS Members have access to view and download the slides from this presentation. 

CLICK HERE TO VIEW AND DOWNLOAD SLIDES IN THE COMMUNITY PORTAL

 

 

SPEAKERS:

Rachele Berria

Vice President and Medical Head, US BioPharmaceuticals

AstraZeneca

 

Eric Mortensen

Head Gastrointestinal Clinical Development, R&D

Janssen Immunology

 

Tamas Koncz

Chief Medical Officer, Inflammation and Immunology

Pfizer

 

Isma Benattia

VP, Europe Medical Affairs

Amgen

 

Terry Griesing

VP, Head of North America Medical Affairs, Internal Medicine

Pfizer

 

Ann Hartry

VP, HEOR

Lundbeck

 

Audrey Krolicki

Senior Director, Head of Scientific Publications

Astellas

 

Danie du Plessis

Executive VP Medical Affairs

Kyowa Kirin International

 

AGENDA

Time Title speaker
9:00–9:10 EDT The Opportunity for Medical Affairs Strategic Leadership Chair: Tamas Koncz
9:10–9:20 EDT Evidence Generation: Ensuring Speed and Quality During
Rapid Decision-Making
Ann Hartry
9:20–9:30 EDT Evidence Dissemination: The New World of Publications and Virtual Congresses Audrey Krolicki
9:30–10:05 EDT Audience Q&A and Panel Discussion

What has changed for Field Medical? What hasn’t changed?

What are the needs now, and in the future?

How can the return-to-field be balanced with continued virtual interactions?

What are the key adaptive strategies, innovations and practices?

Full Expert Panel
10:05–10:15 EDT Closing: The Opportunity for MA is Here and Now Tamas Koncz

 

https://medicalaffairs.org/wp-content/uploads/2020/08/1.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-07-28 15:00:292024-05-11 08:57:54Global Town Hall: An Opportunity for Medical Affairs Strategic Leadership During the Pandemic and Beyond
15

Rethinking HCP Engagement During and Post-Pandemic

July 13, 2020/in MAPS Members Only, Competency, COVID-Related, External Scientific Engagement, Webinars, Customer Engagement & Scientific Comms, Field Medical, Content Hub/by Medical Affairs

As a result of the global COVID-19 outbreak, field teams are no longer able to visit HCPs face-to-face. During this Webinar, we will explore the skills and challenges around effective remote engagement and share hints and tips to help you access, engage and follow-up with HCPs remotely.

Read more
https://medicalaffairs.org/wp-content/uploads/2020/08/15.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-07-13 14:31:282024-03-06 12:20:12Rethinking HCP Engagement During and Post-Pandemic
20

Impact of COVID-19 on Global MA Compliance Panel

June 3, 2020/in COVID-Related/by Medical Affairs

Join expert panelists on this Webinar to better understand compliance implications of the changing business models during and post-COVID, and identify Medical Affairs compliance risks and mitigation strategies.

Read more
https://medicalaffairs.org/wp-content/uploads/2020/08/20.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-06-03 14:12:292024-04-24 15:24:58Impact of COVID-19 on Global MA Compliance Panel
Global.Town .Hall .COVID

COVID-19 – A MAPS Global Town Hall: Best Practices & the Future of Medical Affairs

April 22, 2020/in Overview & Vision, Competency, Strategy, Open Access, COVID-Related, Webinars/by Medical Affairs

Overview:

The COVID-19 pandemic is affecting Medical Affairs professionals around the world, and each team is responding in different ways. During this live Global Town Hall, we will discuss how Medical Affairs can continue to function during the COVID-19 pandemic, as well as share industry best practices and consider how Medical Affairs could change post-COVID-19. By strengthening our understanding within the pharmaceutical industry of how Medical Affairs can support HCPs and patients in these times, this Town Hall will help to achieve industry-wide alignment on the issue and might even save lives.

 

Objectives:

The objective of the Town Hall is to discuss and communicate best practices that can be applied to Medical Affairs departments across companies, with a specific focus on the ongoing global COVID-19 pandemic.

 

If the video above does not play, or to view full screen, CLICK HERE to open in a new window.

Members may also download a PDF copy of the slides in the Community portal. Not a member and wish to access the slides? Membership is only $250 USD per year ($425 for a 2-year subscription) and includes access to all new live Webinars, all on-demand Webinars (over 50 Webinars and growing each month), discussion forums to share best practices and questions with over 4,000 Medical Affairs professionals from across the globe, copies of past meeting presentations, white papers, standards & guidance tools and templates, and much, much more. Click here for membership details or to sign up: https://medicalaffairs.org/membership/

https://medicalaffairs.org/wp-content/uploads/2020/04/Global.Town_.Hall_.COVID_.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-04-22 13:12:332024-05-03 13:52:58COVID-19 – A MAPS Global Town Hall: Best Practices & the Future of Medical Affairs
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