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Leadership Perspectives – The Impact of Digital on Healthcare

January 11, 2022/in ACCESS, Competency, Career Development, Open Access, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles, Content Hub, Interviews & Opinions, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Here John Pracyk, MD, PhD, MBA, MAPS President of the Americas Region speaks with some of the top Medical Affairs leaders from Johnson & Johnson as they share their perspective on the impact of Digital on Healthcare.

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https://medicalaffairs.org/wp-content/uploads/2021/03/Screen-Shot-2021-03-04-at-5.56.12-PM.png 1332 2744 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2022-01-11 16:14:522023-11-13 08:50:17Leadership Perspectives – The Impact of Digital on Healthcare
Understanding Medical Multichannel Engagement

Understanding Medical Multichannel Engagement

November 17, 2021/in ACCESS, MAPS Members Only, Competency, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, External Education, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

This webinar explains the difference between multichannel and omnichannel engagement and shows how to implement both to meet the needs of diverse audiences of external stakeholders.

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https://medicalaffairs.org/wp-content/uploads/2020/06/On-Demand-WordPress-MedComm-Webinar-November-17.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-11-17 01:39:262024-04-04 10:13:03Understanding Medical Multichannel Engagement
A Step-by-Step Guide to Maximizing Your Medical Affairs Social Media Presence

A Step-by-Step Guide to Maximizing Your Medical Affairs Social Media Presence

October 29, 2021/in Competency, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by Medical Affairs

This webinar describes key steps and considerations for creating a successful social media presence for your Medical Affairs team.

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https://medicalaffairs.org/wp-content/uploads/2020/06/On-Demand-WordPress-PC-Webinar-MedThink-October-29.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-10-29 01:45:182024-04-04 09:55:40A Step-by-Step Guide to Maximizing Your Medical Affairs Social Media Presence
The Evolving use of Social Media in Medical Affairs IQVIA

The Evolving use of Social Media in Medical Affairs

August 16, 2021/in Competency, Partner Circle, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by Medical Affairs

This podcast sponsored by IQVIA explores social media for insights and thought leader identification.

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https://medicalaffairs.org/wp-content/uploads/2021/08/IQVIA-Podcast-3-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-08-16 12:50:532023-11-14 13:07:49The Evolving use of Social Media in Medical Affairs
Web Portals for a Successful Launch: Value, Approach, and Options

Web Portals for a Successful Launch: Value, Approach, and Options

July 30, 2021/in Competency, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by Medical Affairs

This webinar focuses on the evolution in medical information portals, new capabilities, system integrations and requirements for successful launch.

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https://medicalaffairs.org/wp-content/uploads/2020/07/OD-WP-SciMax-Web-Portals.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-07-30 05:34:122024-04-03 14:24:43Web Portals for a Successful Launch: Value, Approach, and Options
IQVIA podcast natural language processing

Natural Language Processing for Medical Insights

July 21, 2021/in Competency, Partner Circle, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by Medical Affairs

MAPS speaks with Hywel Evans Director of the IQVIA Natural Language Processing Insights Hub about NLP to generate medical insights.

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https://medicalaffairs.org/wp-content/uploads/2021/07/IQVIA-podcast-1-featured-2.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-07-21 09:14:162023-11-14 13:09:34Natural Language Processing for Medical Insights

Learnings from a practical experience of using NLP/ AI in Medical Affairs

April 28, 2021/in MAPS Members Only, Competency, Customer Engagement & Scientific Comms, On-Demand Webinars & Town Halls, Digital Trends & Opportunities, Content Hub, Medical Communications/by Medical Affairs

Demonstrate the use of technology to automate part of the MLR Review and Approval process​ and learn how to provide details of a proof-of-concept to test AI-enabled technology in Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2021/05/On-Demand-Webinar-Featured-Images.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-04-28 10:00:252024-04-02 14:32:47Learnings from a practical experience of using NLP/ AI in Medical Affairs
Medical and AI Ethics

There is a magic when Medical and AI ethics are best friends

April 21, 2021/in Competency, ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Content Hub, SEARCH BY TOPIC, Scientific & Technical Knowledge/by Medical Affairs

Unleashing opportunities for better understanding and collaboration between experts in AI and medical

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https://medicalaffairs.org/wp-content/uploads/2020/07/Copy-of-LinkedIn-Webinar-Images-3.18.2021-3.png 628 1200 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-04-21 16:06:312024-04-02 14:20:43There is a magic when Medical and AI ethics are best friends
medical affairs social media podcast

Social Media in Medical Affairs: Beyond Passive Listening

March 24, 2021/in Competency, Partner Circle, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Partner Circle Publications/by Medical Affairs

In this MAPS podcast, we explore the emerging uses of social media in the practice of Medical Affairs including best practices and compliance concerns for Medical Affairs professionals participating in the social media landscape.

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https://medicalaffairs.org/wp-content/uploads/2021/03/Larvol-2-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-03-24 09:22:572023-11-14 13:11:08Social Media in Medical Affairs: Beyond Passive Listening
Digital Challenges Medical Affairs

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs — Episode 3

March 15, 2021/in ACCESS, Competency, Open Access, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This podcast offers insights surrounding common challenges Medical Affairs organizations face in offering best-in-class digital capabilities.

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https://medicalaffairs.org/wp-content/uploads/2021/03/Digital-Challenges-3-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-03-15 11:11:442023-11-13 09:47:28Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs — Episode 3
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