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From Content to Conversation: An External AI Use Case in Medical Affairs

February 10, 2026/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Elevate Podcasts, Featured/by Jalene Kaiser

Identify key considerations for scaling external-facing AI solutions in Medical Affairs, including compliance, governance, and long-term sustainability.

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https://medicalaffairs.org/wp-content/uploads/2026/02/Website-Banner-Digital-Podcast-021026.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2026-02-10 09:58:502026-02-10 09:58:53From Content to Conversation: An External AI Use Case in Medical Affairs

Building a Global Medical Information Network

February 3, 2026/in Competency, SEARCH BY TYPE, Medical Information, Customer Engagement & Scientific Comms, Elevate Podcasts, Featured/by Jalene Kaiser

In today’s podcast episode, experts from our Medical Information FAWG explore what it really means to build a truly global medical information function to reach customers across the regions.

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https://medicalaffairs.org/wp-content/uploads/2026/01/Website-Banner-MedInfo-Podcast-020326.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2026-02-03 08:34:402026-02-03 16:43:40Building a Global Medical Information Network
Top 10 Most interesting publications of 2025

Top 10 Most Interesting Publications of 2025

January 27, 2026/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles/by Jalene Kaiser

Altmetric’s top 10 most interesting publications of 2025

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https://medicalaffairs.org/wp-content/uploads/2026/01/Altmetric-top-10-2025-scaled.png 973 2560 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2026-01-27 14:57:302026-01-28 14:28:35Top 10 Most Interesting Publications of 2025
Harnessing the Power of an Integrated Medical Communication Strategy A What, Why, and How-To Guide

Harnessing the Power of an Integrated Medical Communication Strategy: A What, Why, and How-To Guide

January 27, 2026/in Competency, Integrated Scientific Comms Plan & Pubs, Position Papers, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Featured, SEARCH BY TOPIC/by Jalene Kaiser

Guide and templates for Medical Affairs input into MedTech Health Hazard Assessment

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https://medicalaffairs.org/wp-content/uploads/2026/01/Harnessing-the-Power-of-an-Integrated-Medical-Communication-Strategy-A-What-Why-and-How-To-Guide.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2026-01-27 11:38:012026-01-27 11:40:38Harnessing the Power of an Integrated Medical Communication Strategy: A What, Why, and How-To Guide

Expanding Your Medical Affairs Impact: Strategic Engagement Beyond the Prescribing Physician

January 16, 2026/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Patient Centricity, Webinars/by Jalene Kaiser

Whether you’re considering broadening your current engagement strategy or looking to understand the evolving Medical Affairs landscape, this session will provide valuable insights and practical guidance for multi-stakeholder engagement.

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https://medicalaffairs.org/wp-content/uploads/2025/11/PC-Webinar-Banner-Omnicom-011626.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2026-01-16 14:52:242026-01-21 10:57:26Expanding Your Medical Affairs Impact: Strategic Engagement Beyond the Prescribing Physician

Top 10 Publications of 2025

December 16, 2025/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Elevate Podcasts/by Jalene Kaiser

In this podcast, our experts will provide a perspective on how Medical Affairs can bring value to marketing and sales organizations.

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https://medicalaffairs.org/wp-content/uploads/2025/12/podcasts-The-top-publications-of-2025-.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-12-16 13:05:362026-01-06 08:23:57Top 10 Publications of 2025

Patient-Centric Medical Affairs: From High-Level Strategy to Day-to-Day Impact

December 12, 2025/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Patient Centricity, Webinars/by Jalene Kaiser

Discover how top-down patient engagement transforms Medical Affairs—driving true patient-centricity, meaningful impact, and lasting success.

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https://medicalaffairs.org/wp-content/uploads/2025/10/PC-Webinar-Banner-Costello-Medical-121225.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-12-12 13:52:152025-12-16 15:44:50Patient-Centric Medical Affairs: From High-Level Strategy to Day-to-Day Impact

AI and the HCP Experience: Implications for Medical Affairs

October 10, 2025/in Competency, SEARCH BY TYPE, Webinars, Customer Engagement & Scientific Comms, Digital Trends & Opportunities/by Jalene Kaiser

The session will walk attendees through how pillars of impact—Impact Story, Contributions, and Execution—were used to translate high-level strategy into tangible action.

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https://medicalaffairs.org/wp-content/uploads/2025/08/PC-Webinar-Banner-Precision-AQ-101025.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-10-10 14:04:352025-10-14 13:47:07AI and the HCP Experience: Implications for Medical Affairs

Collecting, Curating, and Activating Medical Affairs Knowledge in the AI Era

September 10, 2025/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2025/09/Collecting-Curating-and-Activating-Medical-Affairs-Knowledge-in-the-AI-Era.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-09-10 17:32:292025-09-10 17:35:02Collecting, Curating, and Activating Medical Affairs Knowledge in the AI Era

Piloting GenAI in Medical Information: Lessons from the Front Lines

September 9, 2025/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Elevate Podcasts/by Jalene Kaiser

In today’s “Elevate” episode, our speaker panel, lead by Jennifer Riggins and Steve Casey of the MAPS Digital Strategy FAWG, dives into a topic at the cutting edge of medical information: the use of Generative AI for content creation.

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https://medicalaffairs.org/wp-content/uploads/2025/09/Website-Banner-Digital-Podcast-090925.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2025-09-09 13:52:492025-09-09 14:29:15Piloting GenAI in Medical Information: Lessons from the Front Lines
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