A Rapidly Changing Regulatory Landscape: What Medical Affairs Leaders Should Know
The rise in rare diseases and personalized medicine has heightened the need to understand natural history and treatment pathways for unique patient populations.
Piloting GenAI in Medical Information: Lessons from the Front Lines
In today’s “Elevate” episode, our speaker panel, lead by Jennifer Riggins and Steve Casey of the MAPS Digital Strategy FAWG, dives into a topic at the cutting edge of medical information: the use of Generative AI for content creation.
Work Smarter, Publish Stronger: Data-Driven Targeting
This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.
Navigating The Storm Episode 1: Crisis Management – A Process
This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.
Natural History Studies: Selecting the Right Delivery Method
The rise in rare diseases and personalized medicine has heightened the need to understand natural history and treatment pathways for unique patient populations.
How to Navigate Privacy Regulations in Medical Affairs
The Learning Objectives for this podcast are to understand the scope and requirements of the main privacy laws and regulations, covering data types and processing activities including collection, usage, data retention, subjects’ rights and much more. This podcast also considers the risks and practical application of the regulations in the conduct of various Medical Affairs activities.
Beyond the Prescriber: The Importance of Broadening Medical Affairs Engagement
As healthcare continues to evolve, broadening Medical Affairs engagement from prescribers to the full ecosystem of healthcare partners is no longer optional, but essential for treatment success.
Effective Risk Mitigation And Compliance At The Medical/Commercial Interface
In this podcast episode, our experts dive into the importance of storytelling in scientific communication, emphasizing the need to balance creativity with accuracy and personalize content for different audiences.