Medical Affairs’ Data Dilemma and the Path to Influence
In this webinar, join 3 MA experts as they explore how Medical Affairs can transition from a supportive function to a strategic pillar within an organization.
The Changing Landscape of Journal Performance Measurement
Take advantage of alternative impact metrics that better reflect the multidimensional nature of today’s research dissemination and consumption.
Share of Voice: Accurate measurement in a digital age
Share of Voice used to be a numbers game to increase sales and market share. But with the advent of the digital age, Share of Voice has come to mean more than just numbers.
Building Medical Affairs from Scratch
In this interview recorded at MAPS 2022 Global with Lobna Salem we discuss building a Medical Affairs department from the ground up.
4 Habits to Optimize the Impact & the Value of Medical Affairs
The definition of a habit is a settled tendency or usual manner of behavior. This webinar seeks to evolve legacy expectations and drive forward habits for the individual medical affairs professional that will positively influence the overall community
Building Agility into Medical Affairs Strategy: Global-Regional-Local Dynamics
Recognize why networking and alignment is key to a successful Medical Affairs strategic plan; discuss the steps involved in strategic planning process and associated tools and templates; describe Global-Regional-Local alignment and implementation… where do you start? Select which functions you include when building your global Medical Affairs strategy.