This 2021 Benchmark Report is based on findings from 21 leading industry organizations regarding their organizational structure, budget, and operations.
A Q&A with David Williams, Chief Medical Officer, VISFO
Since its publication in the journal of Therapeutic Innovation & Regulatory Science in July, the article “Promoting Best Practices for Medical Science Liaisons Position Statement from the APPA, IFAPP, MAPS and MSLS,” has been read more than 4000 times. This article presents highlights from a recent MAPS webinar with the paper’s authors, focusing on further defining the role and best practices for Medical Science Liaisons.
This session will provide a learning opportunity  for our audience by:
When quantitative and qualitative Field Medical KPIs and metrics are aligned with the organization’s strategic plan, these measurements demonstrate value. Defining and communicating this value is an essential task as Field Medical solidifies its role as a strategic pillar within the organization.
In this webinar, we will discuss how to:
This paper discusses the sources and uses of non-registrational evidence and describes why Medical Affairs is positioned to lead and own the nRE Strategic Plan.
With the evolution of technology and increasing digital literacy – further accelerated by the Covid-19 pandemic – the way HCPs consume content has evolved. During this webinar, a panel of three thought leaders in Medical Communications and Content Strategy will discuss how insights into HCP communication preferences can support the development of your digital engagement strategy and tactics.
• Understand why it is crucial to think beyond the content itself and consider HCP preferences for content consumption
• Learn how to gather HCP insights and preferences that can inform the delivery strategy for your content
• Review examples of HCP content consumption insights that shaped content delivery
Near the end of Jill Donahue’s family trip to Greece, an unlicensed tour guide, Charis, showed what communication mastery looks like.
