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Ruth Nicholson Featured 2

Ruth Nicholson: Emerging Issues for Medical Affairs Knowledge Transfer

August 22, 2023/in Integrated Scientific Comms Plan & Pubs, ACCESS, Business / Finance, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Innovate Articles, Customer Engagement & Scientific Comms, Content Hub, Interviews & Opinions, Leadership & Management Skills, Medical Operations/by Travis Hege

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, we sat down with Ruth Nicholson, Director, Global Knowledge Transfer (Neuroscience), Ipsen about the definition, challenges and emerging issues in knowledge transfer.

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https://medicalaffairs.org/wp-content/uploads/2023/08/Ruth-Nicholson-Featured-2.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-08-22 09:42:332024-04-26 12:04:49Ruth Nicholson: Emerging Issues for Medical Affairs Knowledge Transfer
Digital First Scientific Communications - Measuring the Value or Success of Omnichannel in Medical Affairs

Digital First Scientific Communications – Measuring the Value or Success of Omnichannel in Medical Affairs

August 15, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, the final part of our 3-part series, our experts tackle the question of: “How does a Medical Affairs organization measure the success, or value, of omnichannel activities?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-03.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-15 07:14:562024-05-11 09:40:47Digital First Scientific Communications – Measuring the Value or Success of Omnichannel in Medical Affairs
Digital First Scientific Communications - Implementing Omnichannel in Medical Affairs

Digital First Scientific Communications – Implementing Omnichannel in Medical Affairs

August 8, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, part 2 of a 3-part series, our experts tackle the question of: “How does a Medical Affairs organization plan for integrating omnichannel activities?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-02.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-08 07:11:172024-05-11 09:41:02Digital First Scientific Communications – Implementing Omnichannel in Medical Affairs

Aamir Shamim Choudry: Single Point of Contact Model for Medical Affairs

August 3, 2023/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Innovate Articles, External Scientific Engagement, Customer Engagement & Scientific Comms, Content Hub, Interviews & Opinions, Leadership & Management Skills, Medical Operations, Medical Strategy & Launch Excellence/by Travis Hege

In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS Director, Mary Alice Dwyer, speaks with amir Shamim Choudry, Executive Medical Director at Sage Therapeutics, about the Single Point of Contact Model for Medical Affairs.

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https://medicalaffairs.org/wp-content/uploads/2023/08/aamir-ma-featured.png 321 845 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-08-03 11:57:592024-04-26 12:05:23Aamir Shamim Choudry: Single Point of Contact Model for Medical Affairs
Digital First Scientific Communications - Defining Omnichannel: An Ongoing Debate

Digital First Scientific Communications – Defining Omnichannel: An Ongoing Debate

August 1, 2023/in Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, Customer Engagement & Scientific Comms, Digital, Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, part 1 of a 3-part series, our experts in the Digital FAWG tackle the question of: “How do you define omnichannel?”

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https://medicalaffairs.org/wp-content/uploads/2023/08/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Series_-Omnichannel-Ep-01.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-08-01 06:56:242024-05-11 09:41:11Digital First Scientific Communications – Defining Omnichannel: An Ongoing Debate
Communicating the Value of Field Medical to External Stakeholders

Communicating the Value of Field Medical to External Stakeholders

July 18, 2023/in ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, External Scientific Engagement, Podcasts, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In the second podcast of this two-part series, we will discuss communicating the value of Field Medical to external stakeholders.

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https://medicalaffairs.org/wp-content/uploads/2023/07/Podcast-Wordpress-Field-Medical-FAWG-PODCAST-Episode-02.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-07-18 14:23:142023-11-10 13:54:36Communicating the Value of Field Medical to External Stakeholders
Communicating the Value of Field Medical to Internal Stakeholders

Communicating the Value of Field Medical to Internal Stakeholders

July 11, 2023/in ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, External Scientific Engagement, Customer Engagement & Scientific Comms, Podcasts, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this first podcast, the first of a two-part series, we will discuss communicating the value of Field Medical to internal stakeholders.

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https://medicalaffairs.org/wp-content/uploads/2023/07/Podcast-Wordpress-Field-Medical-FAWG-PODCAST-Episode-01-1.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-07-11 07:55:002023-11-10 13:55:35Communicating the Value of Field Medical to Internal Stakeholders
Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications

Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications

June 30, 2023/in ACCESS, MAPS Members Only, Competency, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

This webinar teaches the benefits of a holistic Publication Extender Strategy while sharing practical insights on how to implement one effectively.

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https://medicalaffairs.org/wp-content/uploads/2023/06/On-Demand-WordPress-MedComms-Experts-June-30.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-06-30 17:33:022024-04-12 12:43:24Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications
Bridging the Gap: Understanding and Implementing Gap Analyses

Bridging the Gap: Understanding and Implementing Gap Analyses

June 28, 2023/in ACCESS, MAPS Members Only, SEARCH BY TOPIC, Data Gap Identification, SEARCH BY TYPE, Evidence Generation, On-Demand Webinars & Town Halls, Content Hub, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

The intent of this webinar is to demonstrate how to conduct gap analyses to identify needs, or deficiencies, within your Medical plan,​ as well as demonstrate how to apply results of gap analyses to effectively address needs.

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https://medicalaffairs.org/wp-content/uploads/2023/06/On-Demand-WordPress-Med-Strat-Webinar-June-28.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-06-28 14:36:142024-04-12 12:40:39Bridging the Gap: Understanding and Implementing Gap Analyses
EC RWE Patient Outcomes

Executive Vision: The Role of Medical Affairs in Improving Patient Outcomes with Real-World Evidence

June 20, 2023/in ACCESS, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, RWE & HEOR, Evidence Generation, Evidence Generation, Content Hub, White Papers, Content HUB Featured, Interviews & Opinions, Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

The growth of Real-World Evidence (RWE) from sources including patient registries, claims data, electronic medical records, digital health technologies and more has powered the ability of Medical Affairs to drive patient outcomes. Here, the MAPS Executive Consortium describes how.

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https://medicalaffairs.org/wp-content/uploads/2023/06/EC-RWE-Patient-Outcomes.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2023-06-20 07:59:002024-05-03 14:33:37Executive Vision: The Role of Medical Affairs in Improving Patient Outcomes with Real-World Evidence
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