Communicating the Value of Field Medical to External Stakeholders
In the second podcast of this two-part series, we will discuss communicating the value of Field Medical to external stakeholders.
Communicating the Value of Field Medical to Internal Stakeholders
In this first podcast, the first of a two-part series, we will discuss communicating the value of Field Medical to internal stakeholders.
Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications
This webinar teaches the benefits of a holistic Publication Extender Strategy while sharing practical insights on how to implement one effectively.
Leadership in Hybrid Customer Engagements
The intent of this webinar is to have a discussion on which strategies are working, and how leading companies are defining success for field medical teams in hybrid engagements.
Bill Tidwell: Engaging Organized Customers
In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Bill Tidwell, Director, Field Based Medicine | Health System and Payor Strategy at Boehringer Ingelheim about engaging organized customers.
Digital First Medical Information: Innovative Content in MI
In this episode, listeners will better understand what innovative content is in the context of Medical Information while setting expectations of HCPs in accessing innovative content.
ChatGPT & Beyond – Hype vs Reality: Results from first-hand experiences in Medical Affairs
The session focuses on results from first hand experiences in Chat GPT and other Large Language Models (LLMs).
Robert Kersting & Robin Winter-Sperry: The Power of External Partnerships
In this interview recorded at the MAPS 2023 Annual Meeting in Nashville, MAPS speaks with Robin Winter-Sperry and Robert Kersting, PharmD, Global Head, Scientific Alliances, Novartis, about the need for multi-stakeholder partnerships.
Patient Engagement in the Early Drug Discovery Phase: The Role of Medical Affairs
In this webinar we will explore practical approaches to engaging patients in early development, introducing key resources and discussing best practices. These discussions will be tailored to meet the needs of all Medical Affairs colleagues, regardless of experience.
