Scientific & Technical Knowledge Archives - Page 2 of 2 - Medical Affairs Professional Society

Beyond Content: HCP Communication Preferences in the Virtual Era

September 15, 2021/in ACCESS, MAPS Members Only, Competency, External Scientific Engagement, Customer Engagement & Scientific Comms, On-Demand Webinars & Town Halls, External Education, Content Hub, Medical Communications, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

With the evolution of technology and increasing digital literacy – further accelerated by the Covid-19 pandemic – the way HCPs consume content has evolved. During this webinar, a panel of three thought leaders in Medical Communications and Content Strategy will discuss how insights into HCP communication preferences can support the development of your digital engagement strategy and tactics.

• Understand why it is crucial to think beyond the content itself and consider HCP preferences for content consumption

• Learn how to gather HCP insights and preferences that can inform the delivery strategy for your content

• Review examples of HCP content consumption insights that shaped content delivery

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Health Disparities 1: FDA Efforts to Advance Women and Minorities in Clinical Trials

August 11, 2021/in Competency, Customer Engagement & Scientific Comms, Patient Centricity, On-Demand Webinars & Town Halls, Evidence Generation, Content Hub, Foundational (Intro Level), SEARCH BY TYPE, Pt Centricity, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

This session will provide a learning opportunity for our audience by providing background on FDA’s Offices of Minority Health and Health Equity, and Women’s Health:

• Purpose and vision of offices
• FDA initiatives and resources

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Building a Next Generation Community of Medical Affairs with Mentorship

May 26, 2021/in ACCESS, Competency, Talent Development, Open Access, On-Demand Webinars & Town Halls, Leadership & Management, Content Hub, Insights Process, Medical Strategy & Launch Excellence, Uncategorized, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

• Understand the significance of mentorship in career development and growth of Medical Affairs based on personal insights from experienced leaders across the globe
• Review real world case studies and actionable steps critical in advancing towards success in a mentorship relationship
• Learn about the available resources and outcomes of the next generation mentorship across Medical Affairs

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There is a magic when Medical and AI ethics are best friends

April 21, 2021/in ACCESS, MAPS Members Only, Competency, Customer Engagement & Scientific Comms, Digital, On-Demand Webinars & Town Halls, Digital Trends & Opportunities, Content Hub, SEARCH BY TOPIC, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

• Opening the dialog on a controversial topic
• Providing some practical examples on the topic
• Unleashing opportunities for better understanding and collaboration between experts in AI and medical

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Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs

February 16, 2021/in ACCESS, Competency, Open Access, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Podcasts, Content Hub, Foundational (Intro Level), SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

Medical Affairs 2.0: Innovating Medical Affairs for Digital Therapeutics

September 18, 2020/in ACCESS, MAPS Members Only, Digital, On-Demand Webinars & Town Halls, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

· Present an overview of the current and near term Digital Therapeutics landscape with a focus on current stages of development.

· Review the impact of COVID-19 as an accelerator for the development and use of Digital Therapeutics.

· Detail real world applications of Digital Therapeutics to illustrate the potential it holds in driving transformation of clinical practices to improve patient outcomes.

· Examine how Medical Affairs can help act as a strategic partner and shape the trajectory of the Digital Therapeutics pipeline and life-cycle.

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Converting Challenges Into Opportunities While Building Your Scientific Communication Platform

May 20, 2020/in Competency, Integrated Scientific Comms Plan & Pubs, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, Medical Communications, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

The scientific communication platform (SCP) forms the core for all communications about a product and serves as the repository of available evidence and statements to support Medical Affairs strategy. View this Webinar on Converting Challenges Into Opportunities While Building Your SCP to learn about the following:

Predictable challenges that arise during development of SCPs, including:
• Challenges with aligning on the vision

• Challenges during development

• Challenges with conducting effective workshops

• Challenges with adoption and usage
Effective navigation of challenges no matter the size of your team
Solutions to overcome these challenges and ensure smooth execution of SCPs

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Clinical Statistics for Non-Statisticians (Part 2 of 2)

March 27, 2019/in MAPS Members Only, Competency, Scientific & Technical Knowledge, Statistics & Epidemiology, On-Demand Webinars & Town Halls, Content Hub, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

This series will provide you with tools to critically process and analyze medical scientific literature. You will get a good understanding of basic statistical concepts and theory that enable you to explain, understand and interpret data. These Webinars are practical and based on published articles and the analysis of these. You will work with the theory in practice to increase your understanding of the strengths and weaknesses of the statistics in scientific literature.

Statistical analysis in clinical trials

– Null/alternative hypotheses

– Statistical assumptions (type I error, significance level, type II error, statistical power,)

– Hypothesis testing

– Statistical tests

Statistics used in RCTs

– Type of outcome measures (dichotomous, continuous, time-to-event)

– Statistics used for analysis of dichotomous data (relative risk, odds ratio, risk difference, NNT)

– Analysis of time-to-event variables (plotting and interpretation of Kaplan-Meier curves)

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A Global Perspective on Conducting Early Access Programs

March 27, 2019/in MAPS Members Only, Competency, Drug Development Fundamentals, Scientific & Technical Knowledge, On-Demand Webinars & Town Halls, Content Hub, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

Early Access includes a variety of programs by which pharmaceutical companies make investigational therapies available to patients with life-threatening diseases. These patients have either exhausted available treatments or have no approved options. This presentation will review the processes and procedures to consider in the implementation of an Early Access Program and explore the opportunities and challenges posed therein.

At the end of this webinar the participant will be able to:

• List the differences between an early access program and a clinical trial
• Compare the different types of early access programs
• Describe the components needed to implement an early access program
• Understand how local laws and regulations govern the conduct of an early access program
• Understand the benefits and drawbacks of conducting an early access program

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Clinical Statistics for Non-Statisticians (Part 1 of 2)

October 24, 2018/in Competency, MAPS Members Only, Scientific & Technical Knowledge, On-Demand Webinars & Town Halls, Statistics & Epidemiology, Content Hub, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

This series will provide you with tools to critically process and analyze medical scientific literature. You will get a good understanding of basic statistical concepts and theory that enable you to explain, understand and interpret data. These Webinars are practical and based on published articles and the analysis of these. You will work with the theory in practice to increase your understanding of the strengths and weaknesses of the statistics in scientific literature.

• To define some terminologies in statistics
• To explain different types of data (quantitative vs. qualitative)
• To describe different ways in presenting summary data (such as proportions, means, medians, range and standard deviation)
• To explain 95% confidence intervals
• Bivariate analyses and appropriate statistical testing for quantitative and qualitative variables

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