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Benchmark - MAPS 2021 - oct 13

MAPS 2021 INDUSTRY BENCHMARKING REPORT

October 13, 2021/in Competency, Strategy, Overview & Vision, SEARCH BY TYPE, Benchmark Reports/by Maria Giordano

This 2021 Benchmark Report is based on findings from 21 leading industry organizations regarding their organizational structure, budget, and operations.

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https://medicalaffairs.org/wp-content/uploads/2021/10/04_Oct-13-2021.png 883 2324 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2021-10-13 11:03:002025-06-13 09:43:06MAPS 2021 INDUSTRY BENCHMARKING REPORT
Field Medical KPIs Metrics

Field Medical Metrics/KPIs Guidance Document

September 22, 2021/in Competency, Strategy, Position Papers, SEARCH BY TYPE, Value & Impact, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

When quantitative and qualitative Field Medical KPIs and metrics are aligned with the organization’s strategic plan, these measurements demonstrate value. Defining and communicating this value is an essential task as Field Medical solidifies its role as a strategic pillar within the organization.

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https://medicalaffairs.org/wp-content/uploads/2021/09/Field-Medical-KPIs-Metrics-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-09-22 14:21:182025-06-17 15:51:21Field Medical Metrics/KPIs Guidance Document
How Can Medical Affairs Maximize Strategic Impact within the Organization?

How Can Medical Affairs Maximize Strategic Impact within the Organization?

September 17, 2021/in Competency, Strategy, Value & Impact, Partner Circle Publications/by Medical Affairs

This webinar explores MA’s future in healthcare innovation and leadership as part of the development of cross-functional goals to help achieve patient benefits.

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https://medicalaffairs.org/wp-content/uploads/2021/09/On-Demand-PC-September-17-Webinar-Image-Prescient.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-09-17 10:00:312024-04-03 14:53:41How Can Medical Affairs Maximize Strategic Impact within the Organization?
3 Ways Medical Affairs Can start Using Social Media Redo Image

3 Ways Medical Affairs Leaders can Start Using Social Media Insights Now

August 20, 2021/in Competency, Strategy, Insights, Partner Circle Publications/by Medical Affairs

In this webinar, experts share real-life examples of how Medical Affairs can use social media insights to improve outcomes for customers and patients.

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https://medicalaffairs.org/wp-content/uploads/2021/08/On-Demand-Kernel-PC-Webinar-Wordpress-Image-082021.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-08-20 12:02:212024-04-03 14:37:163 Ways Medical Affairs Leaders can Start Using Social Media Insights Now

Evolving Role for Medical Affairs in Biopharmaceutical and MedTech Product Launch Requires New Skills, New Thinking

August 18, 2021/in ACCESS, Competency, Strategy, Overview & Vision, Open Access, Innovate Articles, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by Medical Affairs

MAPS speaks with leaders from Lundbeck, Biogen, BMS and Medline about new best practices for the product launch planning process.

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https://medicalaffairs.org/wp-content/uploads/2021/08/LE-MC-Innovate-1-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-08-18 09:35:002023-11-13 09:10:38Evolving Role for Medical Affairs in Biopharmaceutical and MedTech Product Launch Requires New Skills, New Thinking
Insights Medical Access Featured

Using Medical Insights to Improve Medication Access

August 4, 2021/in Competency, Strategy, Insights, SEARCH BY TYPE, Elevate Articles, Content HUB Featured, SEARCH BY TYPE/by Medical Affairs

Through generation of Medical Insights, MA enhances its “third pillar” role within the pharmaceutical company and demonstrates value as a key driver in activities directly affecting patient outcomes.

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https://medicalaffairs.org/wp-content/uploads/2021/08/Insights-Medical-Access-Featured.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-08-04 17:45:182025-06-06 16:52:57Using Medical Insights to Improve Medication Access

SWOT Analysis: A Useful Tool to Help Define Strategic Business Planning

May 19, 2021/in Competency, Strategy, SEARCH BY TYPE, Medical Strategic Plan, Webinars/by Medical Affairs

This MAPS Webinar details SWOT Analysis and teaches participants to recognize how to apply the outputs of a SWOT analysis to strategic business planning efforts.

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https://medicalaffairs.org/wp-content/uploads/2021/05/May19-webinar.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-05-19 10:26:532025-07-08 14:45:08SWOT Analysis: A Useful Tool to Help Define Strategic Business Planning
Navigating Stakeholder Ecosystems: Diversity of Insights in Medical Affairs

Navigating Stakeholder Ecosystems: Diversity of Insights in Medical Affairs

May 14, 2021/in Competency, Strategy, Insights, Partner Circle Publications/by Medical Affairs

Historically, Medical Affairs strategy focused heavily on engaging with KOLs. Today’s Medical Affairs team engages with a much more diverse ecosystem of stakholders

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https://medicalaffairs.org/wp-content/uploads/2021/05/WEBPAGE-On-Demand-h1-webinar.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-05-14 10:00:372024-04-02 14:44:45Navigating Stakeholder Ecosystems: Diversity of Insights in Medical Affairs

The Rise of Medical Analytics

May 7, 2021/in Competency, Strategy, Value & Impact, Partner Circle Publications/by Medical Affairs

Companies are investing more in the analytics and insights capabilities for medical – whether it’s dedicating more resources, building out a center of excellence, or even having Commercial Ops and Analytics people transition to take on that role in Medical.

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https://medicalaffairs.org/wp-content/uploads/2021/05/ZS-On-Demand-Wordpress-1.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-05-07 09:42:062024-04-02 14:41:26The Rise of Medical Analytics
4 Habits to Optimize the Impact & the Value of Medical Affairs (MedEvoke PC Webinar)

4 Habits to Optimize the Impact & the Value of Medical Affairs

April 30, 2021/in Competency, Strategy, ACCESS, Open Access, SEARCH BY TOPIC, Partner Circle, SEARCH BY TYPE, Webinars, Value & Impact, Content Hub, Partner Circle Publications, Medical Strategy & Launch Excellence/by Medical Affairs

The definition of a habit is a settled tendency or usual manner of behavior. This webinar seeks to evolve legacy expectations and drive forward habits for the individual medical affairs professional that will positively influence the overall community

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https://medicalaffairs.org/wp-content/uploads/2021/04/Copy-of-LinkedIn-Webinar-Images-3.18.2021.png 628 1200 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2021-04-30 10:00:502024-05-31 11:25:214 Habits to Optimize the Impact & the Value of Medical Affairs
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