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28

Patient Engagement in Drug Development: An Opportunity for Medical Affairs

February 6, 2019/in MAPS Members Only, Competency, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Patient Centricity, Content Hub, SEARCH BY TYPE, Pt Centricity/by Medical Affairs

Understand the numerous ways in which partnership with patients can impact the development and commercialization of medicines; the current “patient centric” landscape in pharmaceutical drug development; recent findings related to the value of patient-centric trial design, and innovative approaches to engaging with patients across the study continuum.

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https://medicalaffairs.org/wp-content/uploads/2020/08/28.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2019-02-06 10:23:422024-03-05 15:31:37Patient Engagement in Drug Development: An Opportunity for Medical Affairs
32

Field Based Medical LCM in the Device and Pharma World

November 28, 2018/in Competency, MAPS Members Only, External Scientific Engagement, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Field Medical, Content Hub, SEARCH BY TYPE/by Medical Affairs

MSLs are becoming more important and playing key roles across the lifecycle in partnership with many others who play important roles. We will describe the landscape, drivers, and opportunities for engaging with customers across the lifecycle and how we socialize learnings across the organization.

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https://medicalaffairs.org/wp-content/uploads/2020/08/32.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2018-11-28 10:27:002024-03-05 15:25:03Field Based Medical LCM in the Device and Pharma World
33

Dust Off Your Scientific Communication Platforms: Updating, Implementing, and Operationalizing Them for Success

October 30, 2018/in Competency, Integrated Scientific Comms Plan & Pubs, MAPS Members Only, Customer Engagement & Scientific Comms, On-Demand Webinars & Town Halls, Content Hub, Medical Communications, SEARCH BY TYPE/by Medical Affairs

Ensure understanding of the basic components and processes involved in the development of a scientific communication platform (SCP); how to develop and/or update an SCP so that the scientific and value narratives are integrated; learn how to train and implement an SCP across functional teams; glean insights into tailoring a global SCP to a regional SCP

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https://medicalaffairs.org/wp-content/uploads/2020/08/33.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2018-10-30 10:29:072024-03-05 15:22:05Dust Off Your Scientific Communication Platforms: Updating, Implementing, and Operationalizing Them for Success
43

Digital Opinion Leaders: A Challenging Role in a Changing Environment

August 24, 2018/in MAPS Members Only, Competency, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Content Hub, Medical Communications, SEARCH BY TYPE/by Medical Affairs

Who is a Digital Opinion Leader? How to engage a DOL? Harmonize understanding of who a DOL is and the milestones to be considered in the implementation of a DOL initiative; build a well-defined road map to implement a DOL engagement initiative at a local level

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https://medicalaffairs.org/wp-content/uploads/2020/08/43.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2018-08-24 10:35:382024-03-05 14:45:22Digital Opinion Leaders: A Challenging Role in a Changing Environment
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