Medical Affairs, Author at Medical Affairs Professional Society

About Medical Affairs

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Entries by Medical Affairs

Disruption to Opportunity: The Next Digital Frontier for Medical Affairs and Healthcare with the New Normal

September 28, 2020/in Competency, ACCESS, Open Access, Customer Engagement & Scientific Comms, Digital, On-Demand Webinars & Town Halls, Digital Trends & Opportunities, Content Hub, Foundational (Intro Level), Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

The COVID-19 pandemic is having a profound impact on Medical Affairs with an increasing need of support for patients, physicians and other groups within their own companies. This Webinar features Medical Affairs and leading technology thought leaders exploring emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”. New ways of engagement designed specifically for the virtual world can spark innovation within Medical Affairs. Strengthening our knowledge of these trends and opportunities will help the Medical Affairs teams to position better for the “New Normal” in helping healthcare professionals to improve patient outcomes.

•Discuss emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”

• Explore “outside-in” views on how leading technology companies are addressing the COVID-19 scenario with new approaches across pharma and other industries

• Identify how the disruption can be turned into opportunities and differentiating strategies

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PODCAST: Executive Leadership Perspectives on Medical Affairs Strategic Planning – Episode 1

September 28, 2020/in Competency, Strategy, ACCESS, Medical Strategic Plan, Open Access, Podcasts, Content Hub, Foundational (Intro Level), Content HUB Featured, SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by Medical Affairs

Pete Piliero, MD, moderates a discussion on contributions Medical Affairs makes to Asset Strategic Plans.

Training Needs for Medical Science Liaisons (MSLs) in Evolving Pharmaceutical and MedTech Industries

September 22, 2020/in ACCESS, Competency, Elevate Magazine, Talent Development, Open Access, Leadership & Management, Field Medical, Content Hub, Med Tech, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This article formalizes learnings from the MAPS Annual Conference 2020, providing best practices for MSLs in the context of the ongoing pandemic and beyond.

Medical Affairs Improves Patient Outcomes Through External Medical Education

September 21, 2020/in Competency, Medical Education of External Stakeholders, Elevate Magazine, Open Access, Customer Engagement & Scientific Comms, External Education, Content Hub, SEARCH BY TYPE/by Medical Affairs

External medical education demands are continuously evolving, and MA needs to continue to evolve with these changes to establish effective education strategies.

Medical Affairs 2.0: Innovating Medical Affairs for Digital Therapeutics

September 18, 2020/in ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Digital, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

· Present an overview of the current and near term Digital Therapeutics landscape with a focus on current stages of development.

· Review the impact of COVID-19 as an accelerator for the development and use of Digital Therapeutics.

· Detail real world applications of Digital Therapeutics to illustrate the potential it holds in driving transformation of clinical practices to improve patient outcomes.

· Examine how Medical Affairs can help act as a strategic partner and shape the trajectory of the Digital Therapeutics pipeline and life-cycle.

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Company-Led Education…What is in the Name?

September 16, 2020/in Competency, MAPS Members Only, Medical Education of External Stakeholders, Customer Engagement & Scientific Comms, On-Demand Webinars & Town Halls, External Education, Content Hub/by Medical Affairs

Objectives:

At the end of the webinar participants will have a better understanding of:
• What is company and medical affairs lead education and how it is perceived by audience
• What are the different perspectives existing among regulators, Pharma and agencies
• The potential for disease state medical education by medical affairs

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Future-Proofing Your Medical Affairs Organization

September 11, 2020/in Competency, ACCESS, MAPS Members Only, Customer Engagement & Scientific Comms, On-Demand Webinars & Town Halls, Digital Trends & Opportunities, Content Hub, Foundational (Intro Level), SEARCH BY TOPIC, Medical Strategy & Launch Excellence, SEARCH BY TYPE/by Medical Affairs

Objectives:

• Identify the major trends and drivers towards digital transformation
• Current state of digital readiness of Medical Affairs organizations
• Driving Medical Affairs towards a digital future

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A Compelling Strategic Role for Medical Affairs in the Context of the new EU MedTech Regulations

September 3, 2020/in ACCESS, Competency, Elevate Magazine, Scientific & Technical Knowledge, Regulatory, Safety & Quality Fundamentals, Compliance, Open Access, Content Hub, Med Tech, SEARCH BY TYPE/by Medical Affairs

This article provides an overview of the new MedTech European regulatory environment and opportunities for the Medical Affairs function to evolve and bring value to the respective organizations.

Partnering with Patients in Asia Pacific

August 24, 2020/in Competency, ACCESS, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Patient Centricity, Content Hub, Pt Centricity/by Medical Affairs

This webinar from the MAPS APAC region shares best practices for effectively leveraging patient insights to inform decision making.

Embracing a Customer-Centric Mindset in Medical Affairs through Digital Transformation

August 20, 2020/in Competency, Open Access, Digital, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities/by Medical Affairs

Objectives:

This open-access webinar available to MAPS members and non-members features Todd Neuville, Worldwide Leader – Life Sciences, Amazon Web Services presenting a case study of Amazon’s approach of “working backwards,” in discussion with our expert panel.

• Understand why medical affairs is strategically positioned to drive positive customer experience
• Explain the core criteria for delivering good customer experience and interactions in medical affairs
• Describe the critical imperatives for success
• Identify the key challenges when embedding a customer-centric mindset

About Medical Affairs

Entries by Medical Affairs

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