Empowering Customer Engagement with Artificial Intelligence
The real value of AI is reaped when complex data is transformed into clear, easy-to-understand recommendations that are surfaced at the point of execution.
Modern Insights Management: Q&A with Lance Hill, CEO of Within3
MAPS speaks with Lance Hill about the opportunity for Medical Affairs organizations to modernize their operations in the pre-launch and launch phase by harnessing insights management technology.
How to Tell a Story About Your Data
In this podcast, experts demonstrate how to implement AI-powered natural language processing to gather, interpret and integrate insights to uncover the story in your data.
Variety and Customization: Keys to Authentic Customer Relationships In the Virtual World
This webinar explores how and why variety, customization, and diversity are key to creating long-lasting and authentic relationships with key opinion leaders, healthcare providers, payers, patients, and internal stakeholders.
Identifying Skills for Impactful Remote Insights Generation and Capture
The purpose of this webinar is to identify the skills required to effectively identify, generate and capture actionable insights that align with strategic imperatives during and following a call with an HCP.
How to Effectively Engage Stakeholders to Get Deeper, More Actionable Insights
This podcast focuses on how emerging tools can enable better collaboration and engagement with both internal and external stakeholders.
Measuring Impact on Medical Imperatives with Share of Scientific Voice
This webinar addresses the importance of metrics and how Share of Scientific Voice provides measurement in one of MA’s most strategically important areas.
How to use Data and Network Analytics to Identify the Right Experts
This podcast focuses on how to use integrated HCP data and network analytics to get faster, better insights from disease communities.
The Power of the Empowered MSL
In this webinar, an MSL, a Medical Field Excellence Leader, and a Solution Provider discuss an aligned partnership to supercharge scientific exchange.
The Metrics Evolution from Taboo to Treasure
This webinar explores real world and novel approaches to customizing and creating Medical Affairs metrics that are relevant, and most meaningful.